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The Ultimate Guide To Email Marketing For SMES

Pipeliner

Effective e-mail marketing entails that you know your market and how and when they like being talked to so you can convince them properly to make a purchase and give them good customer service that keeps them coming back for more. As an SME, you have a very personal relationship with your customers. THE NITTY GRITTY.

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A Hopscotch Client Retention Strategy will not boost Client Success

Babette Ten Haken

Babette Ten Haken is a STEM design thinker, Six Sigma Green Belt and Voice of the Customer facilitator, forged by her background in new product development, startups, market research and sales. She is a member of SME, ASQ, SHRM and the National Speakers Association. Her professional speaker profile appears on the espeakers platform.

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Salesmate is named as a CRM category leader by Gartner’s platforms for 2020

Salesmate

As shown in the following Software Advice FrontRunners grid, Salesmate is leading the SME CRM market for Customer Satisfaction and Usability compared to most incumbent players such as Pipedrive, Freshsales, and Hubspot. Value for Money Salesmate offers an integrated platform to grow your business.

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2 Ways We create Unforgettably Innovative Customer Experiences

Babette Ten Haken

Innovative customer experiences stand out from what customers are used to experiencing. Also, after the customer service rep, sales rep, engineer, field sales service rep, Quality professional departs, the customer asks themselves: “What just happened?”. Customers cannot get you out of their minds.

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Are Clients hiding Their Real Business Stories from Us?

Babette Ten Haken

When we sell to them, design for them, implement solutions or engage in customer service activities. Initially, we are excited to do business with these clients, even if they already are existing customers. Babette is a member of SME, ASQ, SHRM and the National Speakers Association. is available on Amazon.com.

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3 Ways to improve Your Customer Retention Scorecard

Babette Ten Haken

Her speaking programs combine her training as a STEM design thinker, Six Sigma Green Belt and Voice of the Customer practitioner with her background in new product development, startups, market research and sales. She is a member of SME, ASQ, SHRM and the National Speakers Association. is available on Amazon.com. Image source: Fotolia.

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It’s too early to worry about retaining Customers, isn’t it?

Babette Ten Haken

And besides, your customer just may be investing in your imagination, as well. And if you are on a field service team or serve an internal customer service function, you continuously look at the daily, weekly and monthly aggregated topics comprising customer calls. is available on Amazon.com.