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From the Switchboard to Social Media: A Brief History of Customer Service

Sales and Marketing Management

From a business standpoint, it’s imperative to provide customer service across a multiplicity of channels, too. It wasn’t all that long ago when “contacting customer service” simply meant visiting a store or office and talking to the owner or manager. What’s Next for Customer Service? You’ve Got Mail!

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Forget B2B vs. B2C – Long Live B2P Sales & Marketing

Zoominfo

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Why should B2B companies embrace a B2P approach? B2B companies tend to embrace a style of communication that is more risk-averse. Do you offer personalized customer service?

B2C 182
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How to Communicate Effectively with Customers: Best Practices

Cincom Smart Selling

Successful interaction with customers can drive business growth, improve customer satisfaction, and strengthen brand loyalty. The following sections explore the importance of effective customer communication and key strategies for success.

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Forget B2B vs. B2C: Long Live B2P Sales & Marketing

Zoominfo

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Why Should B2B Companies Embrace A B2P Approach? B2B companies tend to embrace a style of communication that is more risk-averse. Do you offer personalized customer service?

B2C 100
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26 CRM Techniques and Strategies for Customer Retention

Cience

Your customers are one of your company’s most important assets. Although new sales are important, smart companies also focus on retention. What Is Customer Retention? Customer retention means keeping the clients you already have. You know how hard it is to get new customers. Use Automation Tools.

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Client Onboarding Process: Free Checklist for Service Providers

LeadFuze

It could coerce your current customers into telling others about your product and become lead generators (aka brand advocates), thus bringing the cycle full circle from new client, to happy client, to referral client. Repeat after me: Acquiring a new customer isn’t the finish line. Now, let’s get into the nuts and bolts.

Lead Rank 124
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Sales is Storytelling. Marketing is Storytelling. Business is Storytelling.

Sales and Marketing Management

If you’re a good storyteller, your customers will never feel that way.”. and withstood the emergence of high-powered tech tools that promise to put so many aspects of engaging customers on automatic pilot. Telephone service is not the sexiest thing to sell. Stories get a revival.

Marketing 226