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The Most Overlooked Job in Sales Operations

SBI Growth

Can customer service issue credits to an account? Who’s responsible for accounts getting “rolled-up” to a customer hierarchy? Assign or hire someone that will be your “Data Defender” for sales. You need buy-in from Finance, IT, Operations, Marketing, Customer Service and Sales.

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Sales & Operations Planning: The C-Suite Dilemma

Sales and Marketing Management

Author: Alfred Baumbusch Over the past four decades, manufacturing, distribution and some service companies have invested management time and attention, consulting dollars and technology expense to properly balance supply commitments and realized demand. The results have been spotty at best.

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Sales Operations–Connecting Everything To Produce Results!

Partners in Excellence

Often it’s on how we maximize our impact in connecting with customers, or maximizing performance –organizationally or individually. But the Sales Operations and Enablement functions are critical in providing the ability for managers, executives, and leaders to do this.

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Sales Operations–Under Appreciated Resource For Sales Effectiveness

Partners in Excellence

Sales Operations has a different meaning for every organization. In some organizations, Sales Operations keeps the numbers—they provide all the reporting on sales attainment, the forecast, all other metrics. In others, Sales Operations also provides training. It’s very tactical.

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Is revenue operations just another word for sales operations?

InsightSquared

It sparked the question, “Is revenue operations just another word for sales operations, or are the roles fundamentally different?”. We spoke to several operations professionals to help us better define revenue ops, and understand how the role fits into an organization relative to sales ops.

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Sales Ops: Defend your Turf

SBI Growth

Over the last 18-24 months Sales Operations leaders have experienced Diminishing Authority. The Chief Sales Officer is not relying on Ops to translate data into insight. Sales Ops has lost some of its credibility. Buyer data is being housed in Customer Service. Customer data is more granular today than ever.

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Sales Operations, Serving Sales People—An Interview With Tony Walker

Partners in Excellence

Over the next several months, I’ll be interviewing a number of Sales Operations and Sales Enablement executives. I believe these roles are critical in understanding and driving sales performance. Field sales managers focus on their teams. But his customer is not just the end customer.