Sales and Marketing Management

OCTOBER 26, 2020

One major telecommunications provider in Scandinavia, for example, has migrated B2B sales to virtual channels, using marketing automation to create leads and installing an online self-service portal. The salient question now becomes, what cannot be sold virtually?

Lead Rank 339

Lead Rank Quota Face-to-face Hiring 339

Zoominfo

FEBRUARY 13, 2019

The point of list segmentation is to offer your customers and prospects a more personalized marketing experience. Think about it, is a customer or prospect more likely to engage with a general offer or with a personalized message tailored to their specific interests? This data is key to understanding your customer base.

Segment 219

Segment Email Marketing Marketing Buyer Persona 219

Zoominfo

OCTOBER 23, 2019

72% of businesses in the technology, media, and telecommunications industry expect AI to have a significant impact on product offerings in the next five years ( source ). 59% of B2B marketers expect AI to help identify prospective customers ( source ). AI in Customer Service. AI Trends by Sector.

B2B 247

B2B Telecommunications Forecasting Scale 247

Janek Performance Group

JANUARY 23, 2023

In the 1990s, I started my sales career selling telecom for one of the largest privately held telecommunications companies in North America. Everyone calls themselves one but how do you know if you are truly considered a trusted advisor by your prospects and clients? Today, telecom is an important client segment to Janek.

Telecommunications 62

Telecommunications Enterprise Enterprise Decision Maker 62

Zoominfo

FEBRUARY 13, 2019

The point of list segmentation is to offer your customers and prospects a more personalized marketing experience. Think about it, is a customer or prospect more likely to engage with a general offer or with a personalized message tailored to their specific interests? This data is key to understanding your customer base.

Segment 130

Segment Buyer Persona Telecommunications Email Marketing 130

Zoominfo

JANUARY 31, 2018

The point of list segmentation is to offer your customers and prospects a more personalized marketing experience. Think about it, is a customer or prospect more likely to engage with a general offer or with a personalized message tailored to their specific interests? This data is key to understanding your customer base.

Segment 124

Segment Email Marketing Marketing Buyer Persona 124

Zoominfo

AUGUST 12, 2018

72% of businesses in the technology, media, and telecommunications industry expect AI to have a significant impact on product offerings in the next five years ( source ). 59% of B2B marketers expect AI to help identify prospective customers ( source ). AI in Customer Service. AI Trends by Sector.

B2B 150

B2B Telecommunications Forecasting Scale 150