Sales and Marketing Management

JANUARY 14, 2019

One thing many businesses with collection issues have in common is that they focus too strongly on making a sale, and not strongly enough on improving their sales process. Focusing on your sales process and the negotiation skills that your salespeople need can help improve your bottom line. Practice Active Listening.

Negotiation 292

Negotiation Sales Process Strategy Discount 292

Sales and Marketing Management

AUGUST 31, 2017

Outside of your business, the same strong vision inspires confidence in your prospects while providing clear insight for why your business exists, and why they should work with you. Understanding that there is a link between vision and sales is an important step. This includes everyone involved in pre-sales, customer service and sales.

Top of Funnel 246

Top of Funnel Oracle Scale Small Business 246

The Pipeline

SEPTEMBER 15, 2014

Delegate – A lot of sales people have a Superman complex, they feel they have to do it all themselves, “no one is as capable as I am”. As a sales person, your territory is “your business”, and when you look at successful business people, one of the things executives do well is delegate. A variation on the delegate route, is automation.

Outsourcing Services 306

Outsourcing Services Closing Hiring Social Selling 306

Sales and Marketing Management

APRIL 26, 2019

I was surprised to hear him talk about the fact that his company was now embracing specialist sales roles. The CMO said this “breakthrough” strategy was the foundation of the company’s sales and marketing plans. The days of the sales generalist are over. Just consider the following: Customers are actively avoiding salespeople.

Top of Funnel 229

Top of Funnel Ideal Customer Profile Customer Lead Rank 229

Mr. Inside Sales

OCTOBER 11, 2021

Managers tell reps to stress the quality, the warranty, the features and benefits, but your prospects have heard all that before, haven’t they? Often times, services and products are roughly the same, and prospects will buy from the people they like, know or trust. ON DEMAND SALES TRAINING THAT GETS RESULTS! Click Here.

Objections 285

Objections Face-to-face Gatekeeper Licensing 285

Sales and Marketing Management

FEBRUARY 11, 2021

Its customer service? Its sales expertise? That's all well and good when your sales force works in a traditional workplace – sharing office space and meeting face-to-face. We tend to think of inside sales reps as being reasonably autonomous. Over time, you risk your remote sales reps becoming too self-focused.

Inside Sales 348

Inside Sales Revenue Lead Rank How To 348

The Sales Hunter

SEPTEMBER 13, 2019

A few weeks ago, I received a prospecting email that contained over 15 different links. Your focus while prospecting is on uncovering a need and creating confidence. Your focus while prospecting is on uncovering a need and creating confidence. Still, this only applies to a long way down in the sales process.

Prospecting 158

Prospecting Lead Rank Lead Scoring Conversion 158

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? Engage with your prospects.

Tools 128

Tools Ideal Customer Profile Prospecting Intent Data 128

Sales and Marketing Management

JANUARY 16, 2019

Author: Chanan Greenberg The sales landscape is shifting – customer service is becoming the most important factor for buyers, expected to surpass both product and price within three years, according to the Customers 2020 report. Sales is no longer conducted exclusively by salespeople. What Is Omni-Channel?

Channels 259

Channels Social Media Consumer Lead Rank 259

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Hiring 269

Hiring Top of Funnel B2B Lead Rank 269

Zoominfo

JANUARY 23, 2021

Sales account management, like sales, is selling. For the sales account manager, getting processes down can mean the difference between achieving massive growth and losing customers to the competition. What Is the Difference Between Sales and Account Management? Let’s do a quick overview. Let’s do a quick overview.

Account 238

Account Lead Rank Ideal Customer Profile Decision Maker 238

No More Cold Calling

OCTOBER 4, 2018

Instead, I prefer to focus on sharing insights and tips for referral sales lead generation. A huge problem today is the belief that sales lead generation can be automated. We know that sales reps who leverage technology such as AI and predictive analytics are more productive and successful than those who don’t. 100, 50, 20, 5?

Lead Generation 266

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 266

The Sales Hunter

AUGUST 30, 2019

Instead, the problem hits customer service or others in the company first. A customer makes a major purchase based on their belief that it will do something, because that’s what the salesperson told them. Too often, customer service just offers a kind gesture to appease the customer, and life goes on.

Ideal Customer Profile 187

Ideal Customer Profile Customer Customer Service Call-back 187

Hubspot Sales

JUNE 6, 2022

Sales reps run into trouble when they try to go into a call totally cold. Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. Either way, that deal is probably going nowhere.

Research 128

Research Prospecting Face-to-face Twitter 128

Pipeliner

NOVEMBER 24, 2024

The conversation delved into the evolution of sales strategies in response to changing buyer behavior, particularly in the wake of the COVID-19 pandemic and the rise of artificial intelligence. This blog post will break down the key insights and actionable advice shared by Wes, focusing on his five proven steps to making every sale.

Video 116

Video Strategy Top of Funnel Direct Mail 116

Zoominfo

FEBRUARY 12, 2021

Customers do their research, ask questions, and even address customer service issues on social channels. B2B social selling is an important and viable channel for B2B marketers and sales professionals. B2B social selling is the process where salespeople use social media to connect with prospects.

Social Selling 263

Social Selling B2B Social Media Top of Funnel 263

The Sales Heretic

NOVEMBER 20, 2018

You’d be hard-pressed to find a bigger advocate of good customer service than yours truly. I have long argued that sales is service and service is sales.

Customer 189

Customer Customer Service Prospecting Sales Process 189

The Sales Hunter

MAY 24, 2019

It can be a big issue when a salesperson allows their assumptions to drive the customer’s expectations. Ask any customer service department what their biggest struggle is and this is what they will tell you. This happens when the customer’s expectations do not line up with what is actually being delivered.

Sales Process 167

Sales Process Intent Referrals Customer Service 167

Sales and Marketing Management

SEPTEMBER 14, 2020

Some sales organizations saw their pipelines disappear overnight, so they began to reevaluate processes in an attempt to preserve them. Now, as businesses begin to adopt new technologies and solutions to recover and rebound, they must avoid overlooking their biggest asset: their customers. Pandemic-Induced Approaches .

SAP 207

SAP Compensation Face-to-face Analytics 207

Crunchbase

DECEMBER 6, 2021

There’s no shortage of paid and free sales prospecting tools on the market these days, all touting time-saving features. But who of today’s busy sales professionals has the time to vet hundreds of lead generation and sales prospecting tools, let alone road test them to find the best fit? What is sales prospecting?

Ideal Customer Profile 111

Ideal Customer Profile Tools Prospecting Lead Rank 111

Sales and Marketing Management

MARCH 19, 2018

Author: Matthew Sunshine More than 40 percent of salespeople claim that lead prospecting is often more difficult than qualifying and closing the actual deal. But difficulty and a lack of time are merely surface reasons explaining why sales teams often fail to generate more leads. Make lead generation a priority — and measure it.

Sales Qualified Lead 221

Sales Qualified Lead Leads Marketing Qualified Lead Lead Generation 221

Sales and Marketing Management

NOVEMBER 30, 2020

Author: Scott Greenberg Quick quiz: John gets paid when he makes a sale. Each day he prospects for new customers. He builds relationships with these customers, assessing and meeting their needs. He works hard to compete against others in the industry vying for the same customers. Same Questions and Opportunities.

Real Estate 256

Real Estate Insurance Insurance System 256

Zoominfo

OCTOBER 27, 2020

Make no mistake about it—today’s customers want a personalized experience. The statistics speak for themselves: 77% of B2B sales and marketing professionals believe that personalization builds better customer relationships. It Boosts Sales And Conversions. It Improves Customer Experiences.

B2B 246

B2B Marketing Segment Scale 246

No More Cold Calling

AUGUST 24, 2017

Are sales managers really at fault? You don’t hear that phrase very often anymore, but account based sales reps still carry a bag. percent of sales reps made quota in 2016. The problem is that many sales managers were raised in Sales 1.0 They don’t have the skills or tools for success in a Sales 3.0

Hiring 214

Hiring Account SalesForce Quota 214

Alice Heiman

APRIL 22, 2020

As a longtime sales leader and consultant to B2B sales leaders and CEOs at companies of various sizes, across various industries, I know teams that stay positive and adapt quickly will survive in a tough economy and come out strong on the other end. Stay Focused and Keep Sales Strong in a Crisis. Selling is about solutions.

How To 167

How To Construction Customer Service Coaching 167

SBI Growth

MAY 31, 2013

Here’s a great example: Rick, a sales rep with a wholesale coffee company, calls on a new prospect. The prospective company operates 25 boutique coffee shops. During the call, Rick touts that his firm prides itself on exceptional customer service. I’m excited, the customer is excited, everything’s great.

Infusion 335

Infusion Decision Maker ACT Follow-up 335

Zoominfo

MAY 13, 2019

Although B2B data certainly isn’t the most exciting sales topic– it happens to be one of the most important. Without it, your sales team wouldn’t be able to identify, target, and connect with their target prospects and companies. The term data provider covers a wide array of business services. Lets, jump into it!

Data 199

Data Vendor B2B Policies 199

Sales and Marketing Management

MARCH 8, 2020

There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant. CRM will become more predictive.?AI

Top of Funnel 218

Top of Funnel Marketing Scale Forecasting 218

The Sales Hunter

APRIL 5, 2019

How well do your questions push the customer’s thinking? Sales leadership is about the customer seeing you differently than every other salesperson. Sales is about taking the customer to a different level. If you just satisfy their basic needs, you are not selling your service to the customer.

Sales Leadership 223

Sales Leadership Motivation Sales Customer 223

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Final Thoughts Regarding Research Tools for Sales Reps.

Research 233

Research B2B Tools Company 233

Zoominfo

APRIL 17, 2019

But, sales and marketing organizations must resist this instinct in order to constantly adapt to changing markets, new technologies, emerging trends and so on. We’re speaking, of course, of the sales funnel. The sales funnel represents the theoretical customer’s journey to making a purchase. The Sales Funnel.

Top of Funnel 228

Top of Funnel Funnel Lead Rank Sales Qualified Lead 228

Sales and Marketing Management

JUNE 1, 2018

Stop selling products or services and start selling stories. Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Storytelling has stood the test of time as a critical skill in sales and marketing?—?and But where to begin?

Marketing 226

Marketing Telemarketing Scale Education 226

Lead411

DECEMBER 13, 2024

5 Ways Customer Service can Shape Your Ideal Customer Profile (ICP) Understanding your Ideal Customer Profile (ICP) is crucial to targeting the right prospects and ensuring long-term business success. How you engage with and support your customers can reveal a lot about your ICPand vice versa.

Ideal Customer Profile 52

Ideal Customer Profile Customer Service Customer B2G 52

Zoominfo

OCTOBER 4, 2019

But, in the rapidly changing sales and marketing landscape, it’s important to challenge the status quo. Now is the time to expand upon the confines of B2B and B2C, and start thinking in terms that better reflect the customer-centric world we live in. Enter, B2P (business-to-person) sales and marketing. Keep reading!

B2C 182

B2C B2B Marketing Lead Rank 182

No More Cold Calling

APRIL 29, 2019

Would you be surprised to learn that prospects want the same buying experience in their business lives as in their personal lives? We all want a stellar customer experience, and we’re pissed when we don’t get it. B2B customers are just louder about it. If we’re a prospect, we go dark. In her Sales 3.0

Referrals 261

Referrals B2B Sales Qualified Lead Cold Calling 261

Zoominfo

APRIL 10, 2018

Customer Service. Did you know that an estimated 67% of consumers use social networking sites for customer service ( source )? Customers turn to social media for many reasons—to report a problem, talk about their experience with your brand, or to simply stay up-to-date on your products or services.

Social Media 188

Social Media Media Ideal Customer Profile Social Selling 188

Sales and Marketing Management

FEBRUARY 9, 2018

Author: Matt Sunshine Sales leaders are responsible for more than closing deals. Sales diagnostics help leaders see their operations from all sides so they can identify bottlenecks and keep revenue climbing. These diagnostics — or audits, as some call them — go beyond the sales department to look at the whole company.

Analysis 198

Analysis Ideal Customer Profile Discount Collateral 198