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Four Steps to Successfully Bringing Products to Market

SBI Growth

As the marketing leader, you play a pivotal role in bringing the new offering to market. The team should include stakeholders from sales, marketing, channel partners, product development, customer service and operations. A few must-do items in this step: Target Ideal Customer Profile for new product. So do careers.

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Unlocking E-Commerce Growth Strategies (video)

Pipeliner

Matthew suggests prioritizing the customer experience to establish trust. Proactive Customer Service: Address potential concerns before they arise. Instead of relying solely on FAQs, provide detailed product descriptions, high-quality images, and customer reviews. Highlight the unique value your products offer.

Video 96
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Is Your Compensation Plan Evolving with the Company?

SBI Growth

One of the core strengths of any small business is its ability to adapt and pivot with the market. You expect them to hunt new logos AND upsell existing customers. They are also your ad-hoc customer service team. This post is for Small Company CSOs and VPs of Sales. This is a crucial mistake.

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Pivot Strategies and Technology to Master Sales Digital Transformation

Crunchbase

Remember, tech is empowering customers to get what they want, whenever they want it. More than half of consumers expect customer service responses in an hour or less. The post Pivot Strategies and Technology to Master Sales Digital Transformation appeared first on Crunchbase.

Pivotal 105
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Navigating E-Commerce Challenges in 2025 (video)

Pipeliner

Adaptability: Be willing to pivot based on market trends and consumer behavior. Allocate Resources Wisely: Invest in foundational elements such as website optimization, customer service, and data analytics. Team Building: Hire the right talent and avoid common recruitment pitfalls.

Video 103
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The Best Sales Coaching Software Tools in 2025

Zoominfo

Customization : Can it adapt to your unique sales processes and workflows? Vendor Support : Is onboarding, training, and customer service included? By leveraging advanced technologies such as conversation intelligence and artificial intelligence , these tools offer unprecedented insights into sales interactions.

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Future-Proofing Your Business (video)

Pipeliner

Companies should also consider what products or services may be extinct in a few years and how they can pivot to meet new customer needs. Companies must find ways to provide valuable insights and solutions that AI cannot provide to remain useful in their customers’ lives.