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Elevate Your Sales, Marketing, and Service Efforts with SugarCRM and Generative AI

SugarCRM

According to a recent report by McKinsey Digital , about 52% of the value that Gen AI could deliver applies to customer operations, marketing, and sales. At Sugar, we recently announced that Generative AI is part of our solutions and products , ranging from Sales Automation to Marketing and Service.

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Enhance: Enriching Your CRM for Deeper Customer Insights

Zoominfo

Imagine you know everything there is to know about your customer to speak directly to their challenges, goals, and current needs. Personalized interactions become a breeze, marketing messages strike a chord with your target persona, and your sales are trending in the right direction.

Lead Rank 130
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From Reactive to Proactive: How Organizations are Using AI-Infused CRM to Level-Up CX

SugarCRM

Modern AI CRM solutions that are elevated with AI capabilities help companies to conduct customer behavior analysis and structure that data into appropriate responses that can automatically execute or propose next-step actions to the consumer of the information, namely your team members.

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How CX Helps Deliver Market Success for Manufacturers

SugarCRM

According to a recent research by PwC , valued customer experiences can allow companies to charge up to a 16% price premium on products and services and reap the benefit of improved customer retention from increased loyalty. Higher personalization makes customers more likely to feel seen and valued, enhancing CX.

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Marketing Strategies That Work for Any Industry—and 2 Creative Ways to Fund Them

Smooth Sale

Today’s Guest Blog, ‘‘Marketing Strategies That Work for Any Industry—and 2 Creative Ways to Fund Them.’ When you get down to it, marketing is figuring out how to make more sales. For small business owners, strong marketing begins with examining the data that is already present. All Marketing is Not Equal.

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CRM Hygiene: The 5-Step Data Cleansing Process for Modern Business

Zoominfo

While the benefits are clear, the work of cleaning and updating a typical CRM can seem so overwhelming that many go-to-market leaders are unclear where to start and unsure how to get buy-in from executive leadership. Proper CRM hygiene helps improve customer relationships and supports effective sales and marketing strategies.

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The CRM Solution You Should Really Use

SugarCRM

Nevertheless, disruptions caused by the pandemic in the last year revealed a lack of holistic, real-time view of the customer journey. Businesses must strive for more than traditionally perceived value to remain current in today’s market filled with savvy customers.

CRM 52