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4 Proven Ways to Use Conversations Data to Bring on Better Buying and Seller Experiences

SalesLoft

With a cutting-edge CI solution, you’ll be able to capture and analyze all buyer/seller conversations so you can deliver more relevant buying experiences and turn prospects into customers. If a customer expresses dissatisfaction twice this week, do you have a customer service problem?

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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. Although we’ve primarily seen Sprout Social used for marketing and customer service purposes, the platform has a host of features that can help the average B2B sales rep learn more about the companies they’re trying to sell to.

Research 233
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Science-Based Sales Techniques to Help You Hit Your Quota

Autoklose

The main idea behind this approach is that with the help of scientific research, salespeople can better understand what is going on in their prospects’ minds, how they make purchasing decisions, and how to influence their decision-making process. It’s your customer, and what you should do is shine a spotlight on them. You Need a Hero!

Quota 75
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What’s the Best Way to Convince a Local Business Client to Implement Social Media Marketing?

BuzzBoard

Local businesses can access a goldmine of Twitter’s 330 million active users. A proficiently managed Facebook marketing strategy can result in higher sales, enhanced customer service, and bolstered brand loyalty. Twitter’s strength lies in speed, brevity, and a massive audience base. Facebook, boasting 2.7

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6 Steps for More Compelling B2B Product Pages

Zoominfo

Often, your product pages exist to simply introduce visitors and prospects to your goods and services—enticing them to learn more. If you include too much information at once, you risk losing a prospect’s interest. We also recommend including proof of value in the form of customer testimonials and case studies.

B2B 203
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Solving the CRM Problem

Understanding the Sales Force

CRM allows salespeople to place prospects in the wrong stage of the pipeline. CRM is too difficult to customize. Last week I spent 90 minutes with another client (8 people from Operations, sales, customer service, and marketing) showing them how CRM could be the answer to their inaccurate forecasts and pipeline reports.

CRM 216
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FSIoffice: The Road to Operational Success with SugarCRM

SugarCRM

With both portfolios rapidly growing, FSI Office needed to find a CRM to help them manage, engage, and give a little TLC to their customer and prospect base. FSIoffice also focused on improving customer service with the help of Sugar Serve, where they can easily document, track, and close the loop on customer interactions.