Hubspot Sales

OCTOBER 7, 2020

Here, we'll take a look at some of the businesses that did them right — we’ll show you five follow-up email examples and what you can learn from them. 5 Follow-Up Email Examples to Fix Your Follow-Up Process. These five examples show that writing the right follow-up email is a matter of meeting your leads where they're at.

Follow-up 134

Follow-up Examples Top of Funnel SalesForce 134

Hubspot Sales

AUGUST 7, 2024

An effective CRM is make-or-break for SaaS companies because of: Customer Retention. 47% of polled businesses said that the use of CRM software had a significant impact on their customer retention. 85% of customers say they‘re willing to spend more on a SaaS tool if there’s good customer service. User Experience.

Software 115

Software Software CRM Oracle 115

Sales Hacker

OCTOBER 30, 2024

For example, an AI-powered video creation tool designed for viral social media content thrives through influencer and organic campaigns. On the other hand, an AI customer service platform targeting enterprise clients performs best in offline events or VIP dinners where relationships drive trust.

Channels 114

Channels Scale Strategy Distribution 114

Janek Performance Group

DECEMBER 24, 2024

to customer service and account management. Invest in Customized Training Another significant way to boost the effectiveness of training is customization. This can include examples in the training curricula that relate to an organizations specific business or industry and incorporate their unique language.

Training 118

Training Hiring How To Retention 118

Sales and Marketing Management

FEBRUARY 11, 2021

Its customer service? Tanner Institute: Purpose: It’s up to you to think through your central purpose – whether, for example, your objective is to help clients achieve success or become the de facto product/service in your industry. But above all, you need to lead by example. Its products? Its sales expertise?

Inside Sales 348

Inside Sales Revenue Lead Rank How To 348

The Pipeline

SEPTEMBER 15, 2014

One example is customer service, I see to many sales people dealing with “admin” type of requests from clients instead of sending it to where the task really belongs, customer support, who is usually much better prepared and equipped to deal with these things. One example I use is an app I use called Charlie.

Outsourcing Services 306

Outsourcing Services Closing Hiring Social Selling 306

Sales and Marketing Management

JANUARY 14, 2019

For example, if a potential sale is about to be derailed because of timing simply offering a discount won’t be helpful. For example, it’s been proven to work well with car sales because it creates a sense of unity between the salesperson and the buyer. The more experienced the salesperson, the better the sales process.

Negotiation 292

Negotiation Sales Process Strategy Discount 292

Zoominfo

JANUARY 18, 2021

Modern CRM tools can now be used to manage customer relationships across the entire customer journey, which spans marketing, sales, customer service, and more. In today’s business world, the customer truly is king, and they have more buying power than ever. They can also help keep varying departments aligned.

CRM 204

CRM Data Ideal Customer Profile Strategy 204

Partners in Excellence

FEBRUARY 9, 2025

Marketing has any number of them, SDRs, BDRs, AEs, AMs, Rev-ops/enablement, Customer service, all of us have our playbooks. For example, in selling, our playbooks help us focusing on executing our company strategies with our customers. Another vivid example, is the Superbowl. All our leaders have their playbooks.

Face-to-face 118

Face-to-face Scale Journal Examples 118

SalesFuel

NOVEMBER 3, 2024

Adapt or Die The evolution of Texas State Optical is a classic example of adapting to market changes. AI enhances diagnostic capabilities and customer service, offering opportunities for improved patient care and operational efficiency. AI in Healthcare Artificial intelligence is revolutionizing healthcare, including optometry.

Pharmaceuticals 104

Pharmaceuticals Hiring Licensing Twitter 104

Zoominfo

SEPTEMBER 4, 2019

The good news is, there are plenty of ways for your company to earn trust and loyalty from your customers, even in today’s busy marketplace. Let’s get into our top five strategies to build customer loyalty! Invest in multi-channel customer service. They visit your website, where they find a customer support email address.

Loyalty 206

Loyalty Customer Incentive Incentives 206

Smooth Sale

OCTOBER 23, 2024

When customers feel neglected or disrespected, it can lead to negative reviews and a tarnished image. When customers feel neglected or disrespected, it can lead to negative reviews and a tarnished image. Consider the story of a small business that ignored customer complaints and lost loyal clients.

How To 103

How To Social Media Influencer Hiring 103

Partners in Excellence

JANUARY 24, 2025

For example, the manager for one of the highest performing sales teams I know only tracks about 5 metrics, YTD performance against plan. For example, I don’t care about the activities (calls, emails, intros, etc) it takes to create a high impact conversation. All of these roll up to the 5 key metrics the CRO cares about.

Forecasting 111

Forecasting Fashion Conversion Call-back 111

SMEI

DECEMBER 20, 2022

For example, companies can use digital twins to create virtual mockups of products to show to potential customers. This allows customers to see how the product would look in their own environment, and can help companies gather valuable feedback about the product before it is manufactured. .

Trends 61

Trends Social Media Marketing Airlines 61

Understanding the Sales Force

JULY 10, 2023

It’s been quite a while since I’ve written an article about the role that customer service plays in the retention and renewal of customers and accounts. Some products are so exclusive, and so desirable, that crappy customer service might not even stop you from buying again.

Customer 156

Customer Wireless Customer Service Call-back 156

Zoominfo

FEBRUARY 12, 2021

Customers do their research, ask questions, and even address customer service issues on social channels. For example, set up a column on Twitter’s Tweetdeck application. Create columns for terms related to your specific industry — ZoomInfo’s would be #salesintelligence and #saas, for example.

Social Selling 263

Social Selling B2B Social Media Top of Funnel 263

Pipeliner

FEBRUARY 6, 2025

CRM systems help identify high-value customers and create personalized retention strategies, such as exclusive offers or loyalty rewards. Operational Efficiency: CRM streamlines communication between sales, marketing, and customer service teams, ensuring a seamless experience for passengers from booking to disembarkation.

CRM 103

CRM Loyalty Segment Retention 103

Lead411

DECEMBER 13, 2024

5 Ways Customer Service can Shape Your Ideal Customer Profile (ICP) Understanding your Ideal Customer Profile (ICP) is crucial to targeting the right prospects and ensuring long-term business success. How you engage with and support your customers can reveal a lot about your ICPand vice versa.

Ideal Customer Profile 52

Ideal Customer Profile Customer Service Customer B2G 52

Zoominfo

MARCH 3, 2021

Some of the most common involve marketing, sales, and customer service. Customer service automation: Includes things like AI chatbots and case routing. CRM automation systems offer a lot of the same features, while also providing valuable insights to sales and customer service teams. Sound familiar?

CRM 179

CRM Lead Scoring Lead Rank Lead Qualification 179

Zoominfo

APRIL 17, 2019

Make them feel less like anonymous customers and more like part of a community, and you’ll build the momentum your flywheel needs to keep spinning. For example, let’s say a prospect wants a free trial of your product, but has to wait days to be contacted by a sales rep after they fill out a form. Example: Funnel vs. Flywheel.

Top of Funnel 228

Top of Funnel Funnel Lead Rank Sales Qualified Lead 228

Zoominfo

SEPTEMBER 24, 2019

Why do customers lose trust? Despite hard work and good intentions, it’s quite easy to lose a customer’s trust. Let’s take look at a few examples: Your product didn’t meet expectations: After using your product, the customer realized that it didn’t meet their needs. Customer service follow up.

Cancellation 171

Cancellation Remedy Lead Rank Lead Scoring 171

Janek Performance Group

JANUARY 10, 2025

For example, a bank officer might originally sell a checking account, then cross-sell by offering the banks credit card. Purpose : To anticipate needs the customer might not even be aware of and to increase customer knowledge of the suppliers offerings. For example, a few years ago, I purchased a camera.

Insurance 62

Insurance Insurance Banking Up-Sell 62

Sales and Marketing Management

SEPTEMBER 14, 2020

At the onset of COVID-19, single cloud platforms that allowed the integration of CRM solutions and effective analytics offered a light of hope for sales and service representatives that realized customer success depended on how they serviced them rather than just relying on siloed solutions.

SAP 207

SAP Compensation Face-to-face Analytics 207

Zoominfo

JANUARY 12, 2021

Improved Customer Service. Many B2B companies with a social media strategy have some sort of “listening” tool integration which alerts them to customer service requests, product issues, and general customer feedback. For example, most B2B companies have a larger presence on LinkedIn than Instagram.

Social Media 200

Social Media Media Strategy Benefit 200

Zoominfo

OCTOBER 27, 2020

When you address a customer by their name, you make them feel good, and thus more likely to buy your product or service. Think about it: have you ever gone to a company’s website, or called their customer service line with the hopes of speaking with a real person. Yet were met with a host of automated messages?

B2B 246

B2B Marketing Segment Scale 246

Sales and Marketing Management

JULY 4, 2019

Training programs in sales or customer service, negotiation, coaching and leadership all contain the same foundational elements. For example, most sales or coaching conversations include an embedded questioning model. The fundamentals of a good conversation remain consistent across a variety of business and personal situations.

Conversion 264

Conversion Lead Rank Coaching Guidelines 264

Sales and Marketing Management

NOVEMBER 17, 2019

What everyone in the organization should understand is that everyone in the business who has contact with the customer needs to act like a salesperson. . For example, you might have salespeople compete over qualifying leads or making calls to encourage an uptick in productivity. . Gamification, foals and rewards.

Collateral 230

Collateral Sales Qualified Lead Guarantee Resources 230

Smooth Sale

DECEMBER 3, 2024

Data supports this dichotomy: While 81% of customers want companies to offer personalized experiences, 64% don’t want companies to use artificial intelligence (AI) to improve customer service. Technology can help improve the customer experience and keep spending under control.

Influencer 103

Influencer How To Social Media Call-back 103

Zoominfo

JULY 16, 2019

Asana’s website provides an example of the right way to use animations. Hubspot offers a number of solutions for marketing, sales, and customer service professionals. For example, take a look at the above screenshot. Unlike our last example, the PublishThis website is entirely devoid of bells and whistles.

B2B 232

B2B Scale SalesForce Hubspot 232

Partners in Excellence

OCTOBER 24, 2024

. “Dave, I’m so sorry, things are screwed up today, unfortunately, we are ‘Giving the Illusion of Service… '” It struck me, that’s what so many are giving these days. We set our own goals for customer service/experience often in the absence of any meaningful input from customers.

Retention 62

Retention Maximizer Customer Service Vendor 62

Partners in Excellence

JANUARY 22, 2025

” James gets at the root of so many of the issues we see about the terrible use of LLMs in selling, marketing, customer service. Let me give you an examples: Years ago, I co-founded a AI company (we focused on neural networks), focused on improving process based manufacturing.

Engineering 124

Engineering Decision Maker Tools Face-to-face 124

Zoominfo

OCTOBER 4, 2019

These unique characteristics then drive your entire business strategy – from branding to content creation to customer service and beyond. Here’s an example. Maersk, a Danish shipping company, began using social in 2011 to raise brand awareness and form stronger relationships with its customers.

B2C 182

B2C B2B Marketing Lead Rank 182

Sales and Marketing Management

JUNE 28, 2018

Let’s take a look at several ways you can make sure your sales teams are providing effective customer service in the internet age. But to truly meet customers’ needs, you need to see things through their eyes. For example, consider industries, such as medicine or education, that have strict regulations on personal data.

Buyer 209

Buyer Guidelines Insurance Insurance 209

MTD Sales Training

MAY 28, 2019

The story impressed me because we are often given short-shrift in our dealings with customer service people because they are ‘just doing a job’. These ideas will increase the chances of building a deeper relationship with a customer and help you resist the temptation simply to turn up and try to sell your products to them.

Customer 219

Customer Face-to-face How To Travel 219

Lead411

JANUARY 16, 2025

Heres a look at the top 5 AI sales tools in 2025, complete with real-world examples of use and pricing. Example Use: A SaaS company uses Lead411 to find decision-makers in specific industries and score leads based on intent signals. Example Use: A manufacturing company uses Outreach.io Example Use: A B2B tech firm uses Gong.io

Ideal Customer Profile 52

Ideal Customer Profile Sales Tools Tools Intent Signal 52

Zoominfo

JANUARY 22, 2019

Bookmark popular review websites: Establish a workflow that provides easy access to sites customers most commonly use to post reviews. Examples include Yelp, Better Business Bureau, G2 Crowd, and Glassdoor. For example, forward complaints about a technical glitch to your product marketing or engineering team.

Social Media 213

Social Media B2B Scale Follow-up 213