Remove CRM Remove Data Remove Prospecting
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Sales Signals: How to Leverage Data & AI to Reach Prospects First

Zoominfo

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Most go-to-market teams understandably focus on new funding rounds as a signal when prospecting.

Hiring 214
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Finding leads: Look in your CRM

Sales 2.0

Ive gotten to the point in this project where I need to start building a list of prospects. To find these types of companies Ive been fishing around in my clients CRM. CRM fishing Like every CRM Ive ever encountered, my clients CRM data has plenty of issues. Enter Excel. More on that in future emails.

CRM 221
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Leveraging AI to Supercharge the Human Side of Sales

Zoominfo

On-Demand Webinar “Think of the 70% of tasks that don’t directly contribute to closing deals — updating CRM records, scheduling follow-ups, sorting through data,” Blount says. AI can generate insights and predictions at lightning speed, but if your data is flawed, you’re essentially weaponizing those errors.

Scale 235
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4 Steps for Getting More Out of CRM Data

Sales and Marketing Management

Data has become one of the most useful tools for both marketers and sales, but the two teams often don’t share this information or optimize it to help each other’s performance. As each team gathers data, it must share that information with the other. Most important, marketers should be able to see the CRM data the sales team collects.

CRM 289
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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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Your CRM Data is a Mirage – and It’s Costing You Deals

Zoominfo

For more than a generation, customer relationship management (CRM) systems have been the unquestioned core of virtually every go-to-market strategy. But GTM leaders are increasingly wondering whether their CRM is telling the whole truth. The result is a foundational data universe that we believe stands alone in todays market.

CRM 130
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Unraveling the Corporate Family Tree: Why Hierarchy Data Matters for Revenue Teams

Zoominfo

Imagine that one of your top sales reps spends weeks courting a promising prospect, only to discover at the 11th hour that its actually a subsidiary of your largest customer. When Hierarchies Are Hidden, Everyone Loses Anyone running a modern go-to-market team understands the problems and costs that come with dirty data.

Data 130
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7 Must-Have Automated Documents for Sales Success

Data accessibility aside, teams continuously struggle with manual processes for document generation. Companies are increasingly implementing technology to bring efficiency to their workforce. Learn why automating your documents is key to sales success.