SBI Growth

FEBRUARY 26, 2013

Wrong Solution : The VP of Sales, desperate to provide more leads, doubled the outbound calling staff. Leads stayed the same. The cost per lead doubled. Also, he thought the sales reps could prospect locally for more leads. Using the latest tools, they were able to “Win” with an average of 1.8

Competition 323

Competition Customer Lead Rank Top of Funnel 323

Velocify

APRIL 24, 2013

Leads360’s new calculator provides a lead assignment recommendation per sales rep, per day in order to boost revenue and profits. Though inside sales is undeniably becoming more and more complex, at the end of the day, it is really a numbers game. Cost per Lead. Direct Cost of Rep/Day.

Inside Sales 95

Inside Sales Leads360 Cost per Lead Distribution 95

Sales Gravy

MARCH 25, 2025

Wes from Flower Mound, Texas, has a familiar challenge: how to attract more qualified B2B leads and convert them before they slip away. Hes already tried a variety of channels, including inside sales, social media, and email, but is struggling to ramp up both volume and quality. Tweak email subject lines and social copy.

Ideal Customer Profile 87

Ideal Customer Profile Sales Qualified Lead B2B Top of Funnel 87

Green Lead's B2B

AUGUST 6, 2021

I believe this across lead gen: the most important thing to look at is cost per opportunity not cost per lead. Cost per lead is a narrow look at the success of a program. A higher cost lead (if justified) will convert better with sales. What is your pricing model?

Outsourcing Services 46

Outsourcing Services Lead Gen Cost per Lead Vendor 46

Velocify

MARCH 7, 2013

The inputs to the formula can be specifically defined for each sales organization that wants to identify their own reps’ peak performance zones. With these tools, sales managers can quickly identify the optimal balance of sales leads and reps based on their unique set of variables.

Leads360 70

Leads360 Lead Scoring Lead Rank Leads 70

Allbound

JULY 25, 2018

It seems the only thing they have in common is that they are all trying to build a channel program to help accomplish (in theory) a couple key goals: Decrease Cost Per Lead (CAC). An Inside Sales team is measured on revenue and has tools like SalesForce, InsideSales, Gong , etc. Reduce churn potential.

Channels 48

Channels ROI Marketo InsideSales 48

Green Lead's B2B

JANUARY 25, 2011

Outsourcing some or all of your appointment setting or lead generation activity to a third party vendor is a task that shouldn't be undertaken by responding to one cold call. I believe this across lead gen: the most important thing to look at is cost per opportunity not cost per lead.

Outsourcing Services 36

Outsourcing Services Lead Gen Vendor Lead Rank 36