Zoominfo

NOVEMBER 1, 2024

And account-based marketing software is what helps your team nail all three with perfection. ABM software tools tend to have similar capabilities and characteristics. We’ve pulled together this list of top ABM advertising software platforms to help bring some clarity to your search. What is Account-Based Marketing Software?

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

SEPTEMBER 17, 2024

Tom Slocum, Founder of The SD Lab Eric Nowoslawski, founder of outbound agency Growth Engine X , agrees that funding can be a valuable signal for sales teams. However, with hundreds of thousands of software products alone released every year, researching or responding to most of them manually simply isn’t feasible.

Hiring 214

Hiring Data Prospecting Lead Scoring 214

Understanding the Sales Force

JANUARY 15, 2025

Until there is an agreed upon compelling to buy, the prospect has no incentive to enter into any qualification conversation. As I’ve written before, MOST attempts to qualify an opportunity, prior to uncovering a compelling reason to buy from you, will result in disqualification. Some suggest that it’s a great qualifying process.

Sales Process 173

Sales Process Lead Scoring Lead Rank Sales Qualified Lead 173

Zoominfo

APRIL 17, 2025

These represent the key software platforms for your sales team to evaluate. Whether identifying key decision-makers or nurturing opportunities, ZoomInfo helps teams prioritize high-impact actions that shorten deal cycles and boost conversions.

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

No More Cold Calling

APRIL 15, 2021

Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software. They buy what software does for them—how it saves time, decreases costs, engages customers, tracks referrals, etc. How could we, when we’re all typing instead of talking to potential clients?

Lead Gen 397

Lead Gen Sales Qualified Lead Leads Marketing Qualified Lead 397

SBI Growth

MAY 5, 2013

Kathy is the CMO of an emerging software company. The rest of our conversation discussed the top insights most notable for B2b marketers supporting sales organizations. So in addition to tracking how effective inbound marketing is with metrics like doubled website conversion rates, companies can benefit from endorsing closer alignment.

Cost per Lead 323

Cost per Lead Inbound Buyer Persona Cost per Acquisition 323

Zoominfo

JANUARY 24, 2024

Sales teams can make up the difference using outbound sales techniques. But given the rise of inbound sales over the past decade, some reps may have less experience with outbound motions. What is Outbound Sales? By definition, reps working outbound processes need to work a little harder.

Ideal Customer Profile 130

Ideal Customer Profile Outbound Sales Qualified Lead Top of Funnel 130

Hubspot Sales

JULY 22, 2024

A modern enterprise communication solution can help simplify your outbound communications by connecting your telephone sales with your other digital channels. Even as an outbound tactic, with enough research and qualification, a cold call can be executed in a way that's no longer “cold.” Rep: Aja Frost, my name is Dan from Outbound.

Cold Calling 111

Cold Calling Top of Funnel Inbound Call-back 111

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. If you havent defined clear performance metricslike call activity, lead generation, conversion rates, or daily prospecting targetsthen you dont really have a plan.

Data 98

Data Tools Intent Data Top of Funnel 98

Hubspot Sales

MAY 26, 2023

That’s why mastering an outbound call is so important. Outbound calls are any call made by your business, while cold calls happen when sales representatives call prospects without knowing if they’re interested in your offerings. How to Make Effective Outbound Calls 1. Embrace training and team resources.

Outbound 122

Outbound Inbound Cold Calling Buyer Persona 122

Zoominfo

DECEMBER 6, 2022

Outbound lead generation can be a thing of beauty or a nagging disappointment. If you’re a sales leader, it’s crucial to master the elements of outbound for your team. The Elements of an Outbound Sales Cadence An outbound sales cadence is a list of the specific efforts (calls, emails, LinkedIn messages, etc.)

Outbound 130

Outbound Quota LinkedIn Follow-up 130

Zoominfo

FEBRUARY 5, 2024

But today’s outbound lead generation tactics are more than just dialing for dollars. Here’s how to effectively execute outbound lead generation, with examples and definitions to get you started on a new or refreshed strategy. What is Outbound Lead Generation? What is an Outbound Lead? First, you need the right people.

Lead Generation 130

Lead Generation Outbound Lead Rank Sales Qualified Lead 130

Cincom Smart Selling

APRIL 10, 2025

That is where sales intelligence software comes into play. What is sales intelligence software? Sales intelligence software is a tool that provides organizations with a variety of sales-related information to help them understand the preferences of their prospective customers and hit their sales goals.

Lead Generation 48

Lead Generation Lead Scoring Lead Rank Software 48

LeadBoxer

NOVEMBER 1, 2020

This division between effective and ineffective marketing strategies can be acutely seen when comparing inbound vs outbound marketing. What is Outbound Marketing? Effectiveness of Outbound Marketing What is Inbound Marketing? Outbound marketing is how your grandfather was marketing. Source What is Inbound Marketing?

Inbound 104

Inbound Outbound Lead Scoring Lead Rank 104

Hubspot Sales

DECEMBER 15, 2020

Or maybe you thought, “I feel as though I could've more effectively guided the conversation if I had just said fill in the blank.”? Either way, a recording of that call would be helpful — it’d provide the ability to learn and pull actionable insights from your conversation with a given prospect. Enter: Call recording software.

Software 141

Software Software Hiring Lead Scoring 141

No More Cold Calling

JUNE 7, 2018

Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software. They buy what your software does for them—how it saves time, decreases costs, engages customers, tracks referrals, etc. Our messages are mostly digital, and they all sound the same.

Referrals 276

Referrals Sales Qualified Lead Leads Marketing Qualified Lead 276

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. Groove Groove by Clari is a sales engagement platform designed to enhance productivity for revenue teams.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

DiscoverOrg Sales

AUGUST 16, 2017

Here’s how to start a conversation (and book a meeting) with almost any prospect in your database or CRM using the “Foot-in-the-Door” email. So the “foot-in-the-door” email is a conversation starter. Instead, it’s designed to open to door to a conversation that leads to a meeting/partnership/interview/sale/etc.

Conversion 186

Conversion How To Skype Film 186

Pointclear

JULY 16, 2013

There is an active debate about the quality difference between leads from inbound versus outbound marketing. There is a direct relationship between requesting more detailed information and declining form conversions. One firm that benefited from an effective outbound prospect development program was Joulex.

Lead Generation 225

Lead Generation Sales Qualified Lead Leads Marketing Qualified Lead 225

Zoominfo

SEPTEMBER 10, 2020

Improved Conversions. Specifically, it can integrate with your lead management software, which can then help a sales team filter out blacklisted or inaccurate numbers. Automatic Updates: Any good sales dialer should be able to integrate with your CRM software. Either way, it’s time for you to reach out. Streamlined Prospecting.

Closing 264

Closing Call-back How To Outbound 264

Zoominfo

AUGUST 14, 2020

Today, we’re going to turn our focus to outbound GTM motion, but before we do, let’s talk about commitments. That comes from the 175+ outbound-sourced demos we book every day. Contrast that with other software companies that have to actually go out and buy this talent. Let’s talk about our outbound SDR motion.

Hiring 200

Hiring Lead Scoring Lead Rank Outbound 200

Zoominfo

FEBRUARY 25, 2021

Lead generation is by and large a more focused effort toward familiarizing potential customers with a company’s value proposition with the end goal being conversion. Sales Generated Lead: Prospect from sales-sourced activity usually via outbound prospecting activity. Outbound Prospecting. Customer Referrals. Inbound Marketing.

Lead Generation 240

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 240

Hubspot Sales

NOVEMBER 28, 2022

In this post, you’ll explore the best lead distribution software that can help you optimize your sales process and improve lead conversion. What is lead distribution software? The 25 Best Lead Distribution Software. Finding a Lead Distribution Software That Fits Your Needs. The Best Lead Distribution Software.

Distribution 129

Distribution Lead Rank Software Software 129

Hubspot Sales

MARCH 7, 2022

Enter cold calling software — the tools that take some strain off of cold calling reps and the managers that guide them. HubSpot Sales Hub's extensive call tracking capabilities make it one of the premier cold calling software solutions available. Conversational intelligence capabilities. Key Features and Benefits.

Cold Calling 105

Cold Calling Software Software Hubspot 105

Score More Sales

MARCH 5, 2013

Recently I had the pleasure to interview Kyle Porter, co-founder and CEO of SalesLoft , a sales intelligence software company. They’re not motivated enough to get ahead or ‘get around to it’ LR: Sounds like we could have a future conversation to drill down about these reasons!

Social Selling 243

Social Selling Tools LinkedIn B2B 243

Pointclear

MAY 1, 2013

Frank Donny is founder and CEO of Marseli , a marketing and sales analytics and performance software company. Frank is responsible for the firm’s capabilities, software vision and services. Greater Marketing ROI One of the most important marketing analytics is your sales process stage-to-stage conversion.

Analytics 216

Analytics Marketing Sales Qualified Lead Negotiation 216

DiscoverOrg Sales

MAY 4, 2017

Join DiscoverOrg CEO Henry Shuck and Justin Withers, VP of Product Management and Marketing, for a conversation about what drives high-growth companies. Watch the video here, or read through the conversation below. What drives high-growth companies? Those are all sneaky ways to say, “I don’t want to do the hard thing.”.

Company 120

Company Conversion Outbound Video 120

MarketJoy

SEPTEMBER 30, 2020

All marketing strategies can be broadly classified under two types – Inbound marketing and Outbound marketing. Outbound Marketing Strategies. Outbound marketing refers to any conversation initiated by the company to the target customers to attract their attention towards the product. Inbound Marketing Strategies.

Inbound 90

Inbound Outbound Marketing Lead Rank 90

SBI Growth

OCTOBER 5, 2013

Get it wrong and you’ll have a painful conversation with the CEO to look forward to. Marketing Automation - Marketing Automation is the art and science of automatically managing the targeting, timing, and content of your outbound marketing messages in response to prospects inbound actions and online behaviors.

Outsourcing Services 293

Outsourcing Services Top of Funnel Sales Qualified Lead Trade Show 293

Zoominfo

MARCH 13, 2025

These stories of real companies that have used ZoomInfo to grow, retain, and expand their customer base show how an intelligent approach can drive measurable success: higher conversions, stronger sales alignment, and more predictable growth.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Nutshell

FEBRUARY 7, 2025

From CRM and sales software to marketing and engagement tools, Nutshell Suites are built to streamline all of your teams sales, marketing, and engagement efforts. Nutshell Sales: our suite of Sales tools With CRM, sales software, scheduling software, and more, Nutshell Sales is custom-built for your sales efforts.

CRM 77

CRM Data Discount Campaigns 77

Sales Hacker Training

OCTOBER 11, 2024

The Sales Leadership Framework Behind Multiple $100MM ARR Orgs Whether on the podcast, a one-to-one conversation, in GTMfund’s Slack, in a digital live event… the same pattern surfaces: the best leaders develop and leverage systems. Visit vanta.com/gtmnow to learn more about Questionnaire Automation.

Sales Leadership 119

Sales Leadership Lead Rank Scale Marketing Qualified Lead 119

Sales Hacker

OCTOBER 18, 2024

AI is everywhere but still uncharted As anticipated, AI was at the heart of nearly every conversation at the conference. This was central to every conversation and session at the conference. Jonathan Moss (EVP at Experity) showcased an Account Plan GPT that streamlines sales and marketing account research for outbound efforts.

Networking 108

Networking Real Estate Demand Generation Agencies Scale 108

Growbots

FEBRUARY 10, 2022

Outbound expert of the week – Melvis Courage. There’s no one right way to do outbound. In each will answer a few questions about: outbound use cases. preparing an outbound campaign. writing a killer outbound sequence. In each will answer a few questions about: outbound use cases.

Outbound 75

Outbound Hiring ROI Face-to-face 75

Score More Sales

MAY 15, 2013

It comes through when you follow-up, and when you summarize the conversation – sending them notes in an email after talking. Lucy works for a software-as-a-service company. So I’m an idiot because I don’t use your company’s services? Gee, thanks.

Energy 222

Energy Inside Sales Face-to-face Lead Scoring 222

Sales Hacker

JANUARY 20, 2025

Elevating conversations to the C-Suite Engaging executive buyers earlier to unlock strategic alignment and larger deal sizes. Bonus: AIs experimental phase AI was referenced almost every conversation and is undoubtedly shaping the future of GTM, but most companies are still in test-and-learn mode. The results?

Scale 106

Scale Sales Qualified Lead Revenue Intent 106

Zoominfo

OCTOBER 15, 2019

Ready to start a conversation with any sales prospect in your database or CRM? Don’t disguise your reason for emailing the prospect, or pretend to be someone you’re not just to get a conversation going. Example 1: Selling B2B Software. “Hi (First Name), I noticed you are using (competing software tool).

Top of Funnel 230

Top of Funnel Scale Film Lead Generation 230