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Maximizing Motivation: Why Well-Intentioned Incentive Programs Don’t Work and How to Improve Them

Sales and Marketing Management

While on the surface, this incentive strategy had some validity, the results were not what the company predicted, or wanted. Second, many of these performers were married and the idea of travel, even incentive travel, meant their families would be on their own for a few days. Programs lack creativity.

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9 Ways to Get the Most from Sales Video Coaching

Sales and Marketing Management

Video coaching (or video-practice or video-role-play) tools aim to provide an easy, scalable way to validate that reps have mastered their messages – usually incorporating video-based activities, practice opportunities and feedback mechanisms. Coaches can attach rewards and incentives (e.g., Drive peer learning. Host contests.

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The ABCs of Compensation Planning: How to Build Better Incentive Plans

Xactly

The planning process entails more than just your compensation plan, but at the very core, strong sales incentive plans address three main considerations. First and foremost, your incentive plan must be aligned with your different sales roles. How do pay and and incentives differ between high- and low-performing reps.

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How to Manage Affiliates Effectively

Nutshell

Affiliate marketing has been a powerful strategy for businesses for years, growing in popularity among marketers and business owners. Affiliate marketing makes a great new revenue stream for a business, but affiliate management is something that must be done effectively to make the program work.

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12 Tips for Selling to the C-Suite

Zoominfo

The question for sales pros is this: Are you ready for the challenge, and opportunity, of selling to the C-suite? But when gearing up to talk with members of the C-suite, you must take your sales prep to the next level to ensure you can have a constructive discussion about their needs. Tip #1: Do Your Homework. And Then, Do Some More.

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“….And This Is What It Means To You”

Partners in Excellence

Marketing is developing attractive content, hoping to develop higher levels of interest and customer engagement. You would capture these (specific) opportunities, producing these (specific) results, in this (specific) timeframe. They can create great incentive and ownership in changing.

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The Sales Leader's Guide to Performance Management

Hubspot Sales

Having clear, visible goals and incentives builds well-rounded sales professionals. For example, if your employee has developed their soft skills after receiving constructive feedback the year before, include that in their performance review as a win. Performance-based compensation. Here are some recommendations. Image source: Xactly.

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