SBI Growth

AUGUST 1, 2013

This time of year, Sales Ops leaders are often faced with a pressing question. Today’s post is about a simple approach to improve efficiency with current sales resources. Sign up for SBI’s 7th annual research tour: " How to Make Your Number in 2014 : A Sales Strategy You Can Execute." Reduce your cost of sales.

Ideal Customer Profile 317

Ideal Customer Profile Tools Scale Hiring 317

Sales and Marketing Management

FEBRUARY 11, 2021

Its customer service? Its sales expertise? That's all well and good when your sales force works in a traditional workplace – sharing office space and meeting face-to-face. We tend to think of inside sales reps as being reasonably autonomous. Over time, you risk your remote sales reps becoming too self-focused.

Inside Sales 348

Inside Sales Revenue Lead Rank How To 348

Steven Rosen

APRIL 13, 2020

Sales Leadership Roundtable – Part II. This is the second post from the sales leadership roundtable. Messaging has shifted from competitive take-outs to how can we help drive down cost reductions to drive efficiency. Be sensitive to customers as there are millions that are unemployed. Click here to read part one.

Sales Leadership 298

Sales Leadership How To Journal Conference 298

SBI Growth

FEBRUARY 7, 2013

Sales Leaders always celebrate the Win on the Big Deal. A few questions that you can answer with this type of Assessment are: Where did you separate yourself from the competition? What did you do that customers liked? What did competitors do that customers didn’t like? Or was it a sales / customer service factor?

Ideal Customer Profile 303

Ideal Customer Profile Buyer Persona How To Competition 303

Sales and Marketing Management

APRIL 26, 2019

I was surprised to hear him talk about the fact that his company was now embracing specialist sales roles. The CMO said this “breakthrough” strategy was the foundation of the company’s sales and marketing plans. The days of the sales generalist are over. Just consider the following: Customers are actively avoiding salespeople.

Top of Funnel 229

Top of Funnel Ideal Customer Profile Customer Lead Rank 229

SBI Growth

DECEMBER 5, 2013

The sales organization is into the final run for the year. How has Sales Operations done this year? Did you directly enable the sales organization to close more business? Did you help keep sales expenses in check? With focus, Sales Ops leaders can positively impact sales revenue and costs.

Top of Funnel 296

Top of Funnel Territories Scale Segment 296

SalesFuel

MAY 6, 2024

Developing Human Capital Delivers A Competitive Edge To Your Team The booming AI field will transform work in a number of professions. AI and the Sales Profession AI is already impacting jobs in the sales profession. In the past, your reps may have spent significant time on sales research.

Competition 111

Competition Face-to-face Hiring Decision Maker 111

Zoominfo

JANUARY 23, 2021

Sales account management, like sales, is selling. For the sales account manager, getting processes down can mean the difference between achieving massive growth and losing customers to the competition. What Is the Difference Between Sales and Account Management? Let’s do a quick overview.

Account 238

Account Lead Rank Ideal Customer Profile Decision Maker 238

SBI Growth

MAY 1, 2013

Sales leadership continues to hammer marketing for support. At this point sales sees no value in marketing and why would they? Currently no leads provided to sales. Customer service handles the few inbound leads and hands them off directly to sales. The last hurdle to complete was the competitive analysis.

Outsourcing Services 296

Outsourcing Services Demand Generation Agencies Marketing Demand Generation Targets 296

Nutshell

JUNE 11, 2021

Let’s all agree that differentiating yourself from your competition is one of the most important things you can do as a B2B organization. . In the information age, potential customers don’t have to browse a phone book, make a call, talk to a salesperson, read a brochure, or drive to some remote location to find an alternative to your product.

Competition 113

Competition Top of Funnel Case Study Buyer Persona 113

Zoominfo

SEPTEMBER 25, 2018

Today, we’re sharing the ultimate list of sales podcasts. If you work in sales, it’s our hope that this list of sales podcasts provides you with some fresh listening material, newfound inspiration, and the tips and tricks you need to excel in the world of sales. The Ultimate List of Sales Podcasts. Listen here.

Hiring 269

Hiring Top of Funnel B2B Lead Rank 269

Sales and Marketing Management

NOVEMBER 1, 2018

Author: Xavier Musy CRM platforms are already firmly ensconced within the sales technology and strategies of most small and midsized businesses. Sales teams have been using their CRMs for basic, day-to-day-functions -- such as managing customer information and tracking purchase history -- for decades. Go Mobile or Go Home.

CRM 209

CRM Small Business Small Business Analytics 209

SBI Growth

AUGUST 2, 2013

As a Sales Rep, your Buyers expect you to be a Thought Leader. Sign up for the onsite session for your leadership team: How to Make Your Number in 2014: A Sales Strategy You Can Execute. Then determine if your next idea is good enough to win the sale. Understand the competitive landscape. Then speak on the personal level.

Trends 306

Trends Face-to-face Buyer Follow-up 306

Zoominfo

AUGUST 31, 2020

According to HubSpot research, 93% of consumers will be repeat buyers at companies with excellent customer service. With stakes that high, it is perhaps ironic that the early steps of building customer loyalty start with the figurative eyes and ears of a company. Customer interviews are also beneficial. Build Loyalty.

Ideal Customer Profile 264

Ideal Customer Profile Lead Rank Marketing Loyalty 264

Sales and Marketing Management

MARCH 16, 2018

Author: Kevin McGirl, President, sales-i The supply chain is the engine of the global economy. The following four sales obstacles were identified as the most persistent and the most troubling for B2B companies across the supply chain. It may be a bit simplistic to describe customer acquisition and retention as specific sales obstacles.

B2B 195

B2B Company Hiring Discount 195

Zoominfo

OCTOBER 23, 2019

84% of businesses say AI will enable them to obtain or sustain a competitive advantage ( source ). 80% of sales and marketing leaders say they already use chatbot software in their customer experience or plan to do so by 2020 ( source ). AI in Sales. AI in Customer Service. Benefits of AI Adoption.

B2B 247

B2B Telecommunications Forecasting Scale 247

No More Cold Calling

OCTOBER 4, 2018

Instead, I prefer to focus on sharing insights and tips for referral sales lead generation. A huge problem today is the belief that sales lead generation can be automated. We know that sales reps who leverage technology such as AI and predictive analytics are more productive and successful than those who don’t. 100, 50, 20, 5?

Lead Generation 266

Lead Generation Sales Qualified Lead Lead Rank Lead Scoring 266

Sales and Marketing Management

FEBRUARY 25, 2019

With competition so immense, and the chances of failure so high (at a rate of 95 percent, to be exact), attention should be paid to delivering value to your target audience. And take a long, hard look at whether these strengths do anything to differentiate your products or services from the rest of the competition. Is it price?

Lead Rank 214

Lead Rank Lead Scoring Consumer Exact 214

Understanding the Sales Force

JULY 10, 2023

It’s been quite a while since I’ve written an article about the role that customer service plays in the retention and renewal of customers and accounts. Some products are so exclusive, and so desirable, that crappy customer service might not even stop you from buying again.

Customer 156

Customer Wireless Customer Service Call-back 156

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! DiscoverOrg. Google Alerts.

Research 233

Research B2B Tools Company 233

SBI Growth

SEPTEMBER 23, 2020

Being customer-centric can no longer be a company’s competitive advantage. This is especially true in Europe, where we have seen a considerable shift across organizations and their focus on the Customer Experience. In order to truly drive top-line revenue, increase.

Revenue 263

Revenue Company Customer Competition 263

Sales and Marketing Management

FEBRUARY 9, 2018

Author: Matt Sunshine Sales leaders are responsible for more than closing deals. Sales diagnostics help leaders see their operations from all sides so they can identify bottlenecks and keep revenue climbing. These diagnostics — or audits, as some call them — go beyond the sales department to look at the whole company.

Analysis 198

Analysis Ideal Customer Profile Discount Collateral 198

SBI Growth

NOVEMBER 29, 2012

Marketing leaders can gain a competitive advantage by executing a high value exercise Develop a Persona Ecosystem. For marketing leaders tasked with acquiring new customers this is the most valuable exercise you will perform all year. Sales leaders if you want more leads in 2013, forward this blog post to your peer in marketing.).

Exercises 310

Exercises Lead Scoring Lead Rank Marketing 310

Pipeliner

FEBRUARY 23, 2024

The concept of customer service has evolved from a post-sale afterthought to a key driver of business success. Today, it’s not just about solving customer problems but creating an experience that resonates with them at every touchpoint. This brings us to the core concept of holistic customer service.

Customer Service 59

Customer Service Customer Company Lead Rank 59

No More Cold Calling

APRIL 29, 2019

I’m sure you could “fill in the blank” for any number of retailers, and when you have a bad customer experience, you feel the need to tell people about it. What happens in B2B companies when a salesperson pitches strangers on social media , when customer service takes hours to respond, or when the solution didn’t work as promised?

Referrals 261

Referrals B2B Sales Qualified Lead Cold Calling 261

Hubspot Sales

AUGUST 20, 2021

There’s a way to make your employees’ lives easier and customers happy — all while differentiating yourself from the competition. Process Strategy can be seen throughout every department in a successful organization, whether it be sales, production, operations management, customer service, or retention.

Strategy 133

Strategy Remedy Fashion Customer Service 133

Sales and Marketing Management

JUNE 1, 2018

Stop selling products or services and start selling stories. Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Storytelling has stood the test of time as a critical skill in sales and marketing?—?and But where to begin?

Marketing 226

Marketing Telemarketing Scale Education 226

Understanding the Sales Force

NOVEMBER 29, 2023

After I moved all of the legitimate and very illegitimate emails into trash, I identified 26 emails – all from yesterday – that were cold solicitations from BDRs, account managers, customer service reps, marketing reps, and even CEOs. Emails don’t work and there isn’t much competition on the phone.

Meeting 207

Meeting Cold Calling Inbound Outbound 207

Sales and Marketing Management

MARCH 8, 2020

There’s no reason it can’t have equally powerful impacts on B2B sales and marketing, but it’s in its infancy, experts say. “AI AI is the future of all sales, but it hasn’t gone from 0-1 yet in the B2B space,” says George Kocher, CEO of Brand North, a digital marketing and growth consultant. CRM will become more predictive.?AI

Top of Funnel 218

Top of Funnel Marketing Scale Forecasting 218

Sales and Marketing Management

MARCH 9, 2021

Let’s break down a few of the major categories: Competitive Risk. Competitive risk describes the probability that competition (whether direct or indirect) will affect the revenue of your business. Above all, make customer service a priority. These are just a few of the many types of risk you’ll face.

Face-to-face 177

Face-to-face Microsoft Competition Influencer 177

Zoominfo

DECEMBER 20, 2024

These powerful apps help businesses of all kinds address critical gaps in their technology stacks, grow quickly while maintaining data quality, reach new markets and new industries, launch new products, and keep growing sustainably in the face of stiff competition. With ZoomInfo, exporting enriched data into Salesforce is quick and easy.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Sales Gravy

SEPTEMBER 16, 2023

Delivering A Next-Level Customer Experience In this Sales Gravy Podcast, Jeb Blount talks to Clare Dorrian, SugarCRM's CMO, about putting people first, building human connections, and prioritizing the customer experience in a saturated market. In a highly competitive market, differentiation is key.

SugarCRM 104

SugarCRM Customer Marketing Outbound 104

Cincom Smart Selling

APRIL 12, 2021

The one similarity that can be found between a majority of those digital lean definitions and the major concept of selling, the most important piece for any B2B or B2C business, is the customer. Let’s take a look at three ways digital lean concepts can help the customer, and because they help the customer, they help sales.

B2C 119

B2C Customer Retail Customer Service 119

Sales and Marketing Management

DECEMBER 14, 2018

Used, most notably, by innovative technology firms, prototyping helps minimize the gap between strategy and execution when time and competitive advantage is critical. Yes, if you take a page out of something new - school; the prototype playbook. All Together Now.

Lead Rank 208

Lead Rank Marketing Consumer Fashion 208

Hubspot Sales

AUGUST 10, 2020

What does it really take to be successful in sales? Though one’s idea of success can vary from person to person, there are some core proficiencies top reps and sales organizations have in common. Core Competencies in Sales. At a high level, there are core skills that are a must for a career in sales. Communication Skills.

Ideal Customer Profile 143

Ideal Customer Profile Face-to-face Gatekeeper Negotiation 143