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Should Marketing Be Compensated On Revenue?

Pointclear

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. Some have heard me say in interviews and on SLMA Radio that, pound for pound, marketers produce more revenue than anyone in their company. Qualified leads.

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How to Optimize Inside Sales Territories

SBI Growth

96% of organizations are increasing or maintaining their investment in inside sales last year. It is a good bet your SVP of Sales is implementing, expanding or considering an inside sales team right now. Are you prepared to optimize the investment in inside sales? (To Identify Market Opportunity.

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Inside Sales Gains Prove Valuable to Bottom Line Revenues

Score More Sales

Last week, the American Association of Inside Sales Professionals (AA-ISP) met for their annual Leadership Conference, which was held this year in Chicago. Let’s show the other departments that the sales team is more streamlined and accountable than ever. Marketing is Not Immune, Either. Who else has modernized marketing?

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Inside Sales Power Tip 137 – Build Your Network

Score More Sales

Here are a few ideas on how: Create a group within LinkedIn where you can create content that helps your market niche. Let’s say you sell cloud-based compensation tools. Subscribe to the award-winning blog and the “Sales Ideas In A Minute” newsletter for sales strategies, tactics, and tips in selling.

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Best of PowerViews: Exciting Future for Inside Sales Experts

Pointclear

Over the last year, I’ve had the privilege of interviewing over 30 influential B2B sales and marketing leaders. It has been a pleasure to interview each of them and share perspectives on topics ranging from B2B lead generation and inside sales to social media trends and personal branding.

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Are We Playing Hunger Games? Key Questions Confronting Inside Sales

Pointclear

Britton Manasco is a principal with Manasco Marketing Partners. His new firm, which specializes in strategic positioning and provocative sales messaging, is called Visible Impact. So I attended this event expecting to find out more about how and when resources would be flowing to inside sales teams.

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A Sales Leader’s Blueprint for 2014

SBI Growth

VPs of Sales are asking the question “What have I done before?”. Market conditions 12 months ago were very different. VPs of Sales are asking questions like: Is our Sales Process good enough? Why This Matters— The size of your addressable market has shifted. Generating demand inside these customers is different.