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Beyond Greenwashing: Why Sustainability Must Be a Core Strategy for B2B Companies

Sales and Marketing Management

The post Beyond Greenwashing: Why Sustainability Must Be a Core Strategy for B2B Companies appeared first on Sales & Marketing Management.

B2B 296
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How I Learned I Was a Sales Consulting Imposter

Understanding the Sales Force

We often help companies hire salespeople and I was recently vetting candidates for one of my clients. I scheduled a five-minute pre-screening call with a candidate who was recommended and scored quite high on the OMG sales candidate assessment. I’m in imposter. Back to Phil. This is the strength that could be problematic.

Hiring 341
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Top Five Benefits of Sales Process and Methodology

Understanding the Sales Force

Although we’ve attended for close to 23 years, this year I noticed something different and that experience will help you better understand the important role that sales process plays in the context of a modern sales methodology. A well designed sales process has so many benefits. We are happy to help with that!

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After IKEA Sales Plummet, Company Slashes Prices

Grant Cardone

It seems like this furniture company might need to take another glance at the building instructions… IKEA sales dropped this year after withdrawn customers suffered from economic uncertainty. But is the company’s reliable strategy enough to get out of this mess?

Company 118
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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.

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How SaaS Pricing Evolves Across Different Company Stages

Sales Hacker

SaaS pricing isn’t static – it’s a living strategy that grows with your company. In this article we dive into a playbook for pricing across different stages of company growth, inspired by Geoffrey Moore’s Crossing the Chasm.

Company 111
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3 Keys That Determine the Length of Your Sales Cycle

Understanding the Sales Force

Which brings me to sales cycles. Do you know what actually determines the length of your sales cycle? A lot of sales leaders and their salespeople believe that sales cycles are determined by their industry, or are specific to the industries they sell to. Short Foliage Cycle. Understand this.

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The Blueprint for Better Sales Onboarding

Onboarding – every company does it, but shockingly few do it really well. This exclusive eBook provides 6 steps to better sales onboarding. So the question is – how do you break the cycle and onboard salespeople in a way that actually works? Download the eBook today!

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Increase Revenue With Better, Faster Sales Onboarding

This reality makes shortening sales onboarding time a top priority. Unfortunately, many companies struggle with inefficient processes that lead to high turnover and missed revenue opportunities. Don’t let poor onboarding hold your organization back—unlock the potential of your sales team today! Quotas need to be hit.

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The Impact of Direct Dials on Sales Productivity

Often, sales reps who fail to hit the phones hard are left wondering how they missed their quota. While dialing away at targeted prospects, it’s important for them to remember that not all sales outreach is created equal. How can you (and your sales team) benefit from this eBook?

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The Business Case and Playbook for Data-Driven Sales Coaching

The state of the market and the state of sales coaching make SCL a wise investment, but you have to do it right. This eBook will serve as a springboard for your business, a playbook, and implementation plan to guide you as you consider an investment of time and money to improve data-driven sales coaching at your company.

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Essential Guide to Sales Engagement – Overcome the Challenges of Remote Selling

Sales teams are trying to prospect, connect, and manage an effective sales cycle, yet many companies are falling short of hitting their sales numbers. You will learn: What sales engagement is. How to measure your sales engagement efforts. Effective communication techniques. How to build an effective cadence.

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Togetherness: Achieving Sales and Marketing Alignment

Speaker: Jeff Davis, Founder, jd2 Consulting Group

Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos.

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.".

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Staying Relevant in Sales as AI and Technology Continue to Take Over

Speaker: John Barrows, CEO, JBarrows Sales Training

Technology and Artificial Intelligence are evolving faster than ever and disrupting every industry and role, specifically Sales. As companies and reps continue to look for technical solutions to create efficiencies throughout the sales process the human element of sales is being lost.