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Improving Lead Generation in Sales

Sales and Marketing Management

Author: Larry Caretsky, CEO, Commence Corporation. A planned and repeatable process means your sales staff will focus on the best prospects and spend minimal time with unqualified leads. A planned and repeatable process means your sales staff will focus on the best prospects and spend minimal time with unqualified leads.

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One Hour Without Technology

No More Cold Calling

As executive chairman of Google, Eric Schmidt is often invited to deliver commencement speeches at college graduations. Technology provides all sorts of ways to connect with clients, prospects, and referral sources. So turn off your devices and actually talk to your sales prospects and clients. Turn off the technology.

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Cut Your Connection to Electronics for One Hour a Day

No More Cold Calling

In his commencement address, he said, “Turn off your computer. phone and talk to your sales prospects and clients. If Eric Schmidt can step away to make time for a personal connection, so can you. In May 2009, Eric Schmidt, Executive Chairman of Google, spoke to the graduating class of the University of Pennsylvania. Old news…yes.

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Tell Marketing They Can Keep Their Leads

No More Cold Calling

The only way to keep your pipeline full of HOT, qualified leads is to prospect through referrals. When prospects come to us, they have problems that need to be solved—pain that needs addressing. As executive chairman of Google, Eric Schmidt is often invited to deliver commencement speeches at college graduations.

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3 Types of Intent Data That Can Change How You Prospect Forever

Sales Hacker

Intent data can change how you prospect, manage the sales cycle, and close deals. What if you had access to your prospects’ buying windows (time periods when they are most likely to buy)? Consider this — most ( if not all) your B2B prospects or target accounts are tenants in commercial buildings where they occupy space.

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4 Points of Failure in the Typical Customer Acquisition Funnel

Zoominfo

There are simple, yet critical questions that every lead acquisition program needs to have answered up front before prospecting commences: Who stands to benefit from your solution? How many of your prospects are truly ready to make the purchase? Especially in B2B prospecting. Timing is everything. Flip the script.

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A Human Malady: The Status Quo of Achievement

Increase Sales

I was reminded of this when listening to Coach Lou Holtz give a commencement speech and he shared his greatest mistake. For those who meet sales goals, they suddenly become satisfied and stop prospecting. Listen to Lou Holtz speech. Status Quo of Satisfaction. We observe this in sales. ”Why sell more?