Remove Collateral Remove Incentives Remove Sales
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How to Create Sales Collaterals That Convert

Highspot

This underscores the influence of sales collateral, ranging from traditional brochures to dynamic digital content like blogs and videos, in steering potential customers through their buying journey. This guide shares the importance of sales collateral, who is responsible, and how to use it to seal the deal.

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Why Did I Lose the Sale? 6 Win-Loss Analysis Questions

HeavyHitter Sales

I’ve had the privilege of conducting “Win/Loss/No Decision Sales Cycle Analysis Studies” for leading companies including IBM, EMC, ATT, Acxiom, and PayPal. As the customer, you are going to meet with multiple vendors, watch their presentations, and read their marketing collateral. Did I listen to my sales intuition?

Analysis 146
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The Definitive Guide to B2B Employee Engagement and Brand Awareness

Zoominfo

In fact, strong brand awareness is often linked to increased financial performance, higher sales volume, higher quality employees, valuable partnership opportunities and more. Messaging should be built into every sales call, every piece of marketing collateral, every new hire orientation, and so on. Be a brand role model.

B2B 157
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How to Accelerate Sales Performance in Q4

Janek Performance Group

In sales, the fourth quarter is equally important. In the fourth quarter, both sellers and buyers have additional incentive to get deals done. As a football coach may pump up the team for the fourth quarter, sales managers can provide extra motivation. For many sales organizations, time speeds up in the fourth quarter.

Lead Rank 118
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Are You Developing Managers Or Leaders?

The Pipeline

We have all witnessed situations where an outstanding sales rep is “rewarded” with a promotion to sales management, leading to two compounding problems. But many don’t, we have all known career sales people, who continuously make more money than their managers or even directors, but and have no desire to take on the role.

Hiring 120
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Top 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14

SBI

More than 1400 sessions, more than 350 exhibitors, 18 keynotes, 20 parties, 2 rock concerts, and 5 opportunities to help charities on site, there is perhaps no bigger event for sales and marketers. Sales is all about pursuit: pursuit of the right prospects, pursuit of the right message, pursuit of the right applications. Aventioninc.

Vendor 139
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How Sales and Marketing Can Collaborate (+Expert Tips)

Hubspot Sales

Marketing and sales teams rely heavily on one another to drive business. After all, it’s the marketing department that generates leads, and the sales team that converts those leads to paying customers. Sales collaboration dramatically improves results, but bringing it to fruition can be more complex than it sounds.

Lead Rank 111