Openview

OCTOBER 13, 2017

As someone who is often caught in the crossfire between sales and marketing (it’s part of my job description as the VP of Go-to-Market here at OpenView) I was delighted to have the opportunity to host a panel of industry leaders with diverse opinions about and varied experience with this very issue.

Marketing 74

Marketing Top of Funnel Outbound Inbound 74

OnePageCRM

MARCH 2, 2017

Have they downloaded any marketing collateral ebooks, whitepapers etc? Demand generation – Top of funnel, content marketing, social publishing. According to a report conducted by the CEB , an eye-watering 87% of training material shown to new sales reps is forgotten after 30 days. Meet with the sales team.

Top of Funnel 48

Top of Funnel Lead Rank Marketing Qualified Lead Lead Scoring 48

Tony Hughes

MARCH 13, 2018

Challenger Sales marketing and sales alignment. You're going to need to get your Sales and Marketing teams in the same room every week. Build one-pagers, white papers, brand collateral and an array of enticing sales material. Inside sales hunters are constantly calling the companies that get funding.

Social Selling 63

Social Selling Ideal Customer Profile Lead Rank Top of Funnel 63

Sales Hacker Training

NOVEMBER 21, 2022

And then, there are inside sales tools… The human element of sales will never go away — that’s a fact. But here’s another fact: sales is HARD! There are thousands of options when it comes to software for sales that promise to make your life easier as a sales professional. You need empathy, grit, and drive.

Sales Tools 52

Sales Tools Tools Ideal Customer Profile Lead Rank 52