Remove Collateral Remove Decision Maker Remove Incentives
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How to Create Sales Collaterals That Convert

Highspot

This underscores the influence of sales collateral, ranging from traditional brochures to dynamic digital content like blogs and videos, in steering potential customers through their buying journey. This guide shares the importance of sales collateral, who is responsible, and how to use it to seal the deal. What Is a Sales Collateral?

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Why Did I Lose the Sale? 6 Win-Loss Analysis Questions

HeavyHitter Sales

As the customer, you are going to meet with multiple vendors, watch their presentations, and read their marketing collateral. In this case, they are trying to determine the principles, standards, incentives, and priorities of the key decision makers. However, you will select only one product.   6.

Analysis 146
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Top 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14

SBI

Transform your marketing & sales results with marketing automation, territory optimization, mobile learning, sales enablement, configure price quote and incentive compensation management, all in one suite, all in Salesforce with CallidusCloud. @CallidusCloud. CallidusCloud ToolSkool. ClearSlide. ClearSlide. Video Not Yet. KnowledgeTree.

Vendor 139
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Everything You Need to Know About Account Based Sales [Guide]

Sales Hacker

Every account — and the decision makers who lead it — is treated as a market of one. Major purchases require the tiered approval of several decision makers. These personas represent the key stakeholders, influencers, and decision makers at your target enterprises. are unusually high.

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6 Ways to Generate Urgency in B2B Sales

Janek Performance Group

For one thing, uncertain times mean tighter budgets and more decision makers. Establish Credibility Through Case Studies and Testimonials Effective sales collateral starts with the collaboration of your sales and marketing teams. Collateral stays with buyers when meetings and calls end. Of course, avoid the hard sell.

B2B 62
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GTM 140: How Microsoft Scaled from $600M to $5B: The Enterprise Playbook with Hayden Stafford

Sales Hacker Training

The exact playbook to move from SMB to enterpriseincluding partner enablement, segmentation, and incentive design. One last thing we also did was we started playing with pricing and the incentives that we did with partners. We started to change some of that, those incentives and put, put the money back into hiring direct sellers.

Scale 71
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A Comprehensive Guide to Creating a Winning Sales Strategy

Janek Performance Group

Get creative with loyalty incentives. This includes blogs, case studies, white papers, and other marketing collateral that positions organizations as leaders. Today, 77 percent of B2B decision makers will spend $50,000 or more in an online purchase. However, in many cases, they are easy to please. Seek new ways to help.