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The Ultimate List of Marketing Podcasts

Zoominfo

Given its rising popularity, podcasting is now an avenue marketers can explore to publish more branded content and reach new audiences. But, it’s also a great resource for marketers who simply want to learn new tips and strategies or find a bit of motivation for their day-to-day efforts. 1. This Old Marketing Podcast.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. 1. Marketing 360. The Marketing 360 YouTube channel offers a wide variety of high-quality video content. 2. Duct Tape Marketing.

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What To Do On a Branch Visit

SBI Growth

Whether it’s a branch, location, city, or market, you need to be there. Last week, the Wall Street Journal ran several articles on this phenomenon. Finally, you have to evaluate Competitors on a market or LOB level. How closely is your Hiring Process being followed? How are they gaining market share?

Airlines 297
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Top 10 CMO Transformational Best Practices

SBI Growth

The CEO realized it was time to reinvent the Marketing organization. The key to marketing transformation is creating a measurable, customer-centric, market-driven organization. Are you contributing 30% of the revenue via marketing driven campaigns? Martyn is a board member for the Chief Marketing Officer Council.

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Enterprise Sales Process: Closing Deals In Niche Markets

Sales Hacker

Closing an enterprise sale in a niche market follows the same sales funnel as any other deal, but a bit more fine tuned. This contrasts with traditional sales, which typically are associated with shorter sales cycles, fewer stakeholders, and are managed by a sales and marketing department. The Models of Enterprise Level Sales.

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How to Find Business Ideas and Startup Trends That Matter

Hubspot Sales

Look to journalism and research reports, subreddits, Keywords Everywhere, and Ahrefs 2. To take an insight and turn it into something meaningful whether thats a new product, marketing campaign, or an entirely new venture you need to implement a last step to bridge the gap between your idea and taking action.

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Letting Others Shine Can Get You Sky-High Referral Rates

Sales and Marketing Management

Such a negative viewpoint only fosters a feeling of distrust for sales experts, making it tough to close deals and garner referrals. Plus, a study published in the Journal of Marketing Research found that customers who were given a product were 20 percent more apt to talk it up. Appreciate the little guys.

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