Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. It’s a win-win situation.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Hubspot Sales

SEPTEMBER 6, 2024

With so many different initiatives competing for your prospects’ limited attention, it’s essential to close deals quickly and efficiently while the problem they want to solve is fresh in their minds. No matter how compelling your product or service, each closed deal could be preceded by a dozen or more that never result in new business.

Closing 115

Closing Ideal Customer Profile Top of Funnel Lead Rank 115

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. Making Sense of Big Data Tools Like ZoomInfo Erics final question was about whether to invest in a data-intelligence tool (e.g.,

Data 98

Data Tools Intent Data Top of Funnel 98

Zoominfo

DECEMBER 11, 2024

We believe these innovations will continue to revolutionize how teams identify opportunities, engage prospects, and close deals. Guided Intent Instead of guessing which Intent topics you should track, our new Guided Intent feature analyzes the closed/won deals in your CRM and recommends topics that actually worked.

Intent Signal 130

Intent Signal Prospecting Intent Decision Maker 130

Zoominfo

AUGUST 27, 2024

By integrating with other account-based marketing tools, CRM systems, and customer data platforms, marketing account intelligence software creates a unified and comprehensive view of each customer. Marketers can segment audiences based on detailed firmographic, technographic, and intent data to run highly effective, personalized campaigns.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Tenbound

NOVEMBER 27, 2024

To succeed in this new landscape, sales leaders must adapt their strategies and equip their teams with the skills and tools needed to thrive. Gone are the days when salespeople could rely on high-pressure tactics and generic pitches to close deals. So what exactly are customer intent signals?

Intent Signal 59

Intent Signal Intent Lead Rank Lead Scoring 59

Zoominfo

FEBRUARY 27, 2021

However, when these teams are equipped with the right tools, such as sales intelligence, less important tasks can be automated so that reps can focus on lead strategies. It’s no wonder that 43% of salespeople in 2020 used sales intelligence tools, compared to 28% in 2018. What Should My Sales Intelligence Tool Include?

Hoovers 264

Hoovers Campaigns InsideView Tools 264

Zoominfo

FEBRUARY 7, 2025

But generative AI tools have empowered them in ways GTM teams can scarcely imagine. Armed with tools like GenAI, buyers zigzag through buying stages now, reacting immediately to real-time insights and shifting priorities. Without leveraging data and intent signals, the flywheel stalls in its ability to generate sustainable growth.

Top of Funnel 130

Top of Funnel Lead Rank Intent Signal B2B 130

Zoominfo

SEPTEMBER 17, 2024

Signal-based selling goes far beyond traditional lead generation or cold outreach leveraging basic intent data. You have the right titles for the people that you’re closing deals with. We don’t call out that we built our list via intent data, but we do match the pain point with that intent data.” How do they do it?

Hiring 214

Hiring Data Prospecting Lead Rank 214

Zoominfo

FEBRUARY 18, 2025

These tools not only help teams track performance, but improve engagement strategies and optimize sales workflows. But how can you choose the right tool for your team? These tools typically include features such as click-to-call functionality, local number generation, automated follow-ups, and call recording.

Outbound 130

Outbound Software Software Buyer Intent 130

Zoominfo

FEBRUARY 24, 2025

Before ChatGPT and similar tools became mainstream, few business leaders explicitly sought AI-enhanced content creation solutions. This demand immediately surfaced once AI tools demonstrated what could be accomplished. Deal Velocity Shortens sales cycles through pre-educated, intent-driven accounts. -15% 25% ROI on ad spend.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Zoominfo

JANUARY 21, 2025

The rapid adoption of GPT-based AI tools isnt simply a technological evolution in sales; its a fundamental restructuring of how teams work. And emerging solutions such as AI agents and AI SDRs are already accelerating time-to-market, enhancing team productivity, and delivering better ROI on tools and resources for early adopters.

Hiring 130

Hiring Lead Rank Intent Data Territories 130

Zoominfo

MARCH 12, 2025

The following stories from real GTM professionals show how today’s revenue leaders are leveraging GTM Intelligence to expand their reach, grow their pipelines, and close more deals. Company, contact and intent Data Cubes Custom datasets to meet your unique requirements and fill specific gaps Sendoso: $4.9M We are very happy.

Pipeline 130

Pipeline Ideal Customer Profile Marketing Sales Qualified Lead 130

Zoominfo

JANUARY 30, 2025

But savvy sales leaders know that AI isnt a magic wand that can close deals for you. Lead Scoring and Intent Analysis: AI ranks leads and identifies intent signals to prioritize the prospects most likely to convert. Heres how AI can help: 1. Real-World Applications of AI in Sales Training AI is also changing how we train.

Lead Scoring 130

Lead Scoring Lead Rank Intent Signal Conversion 130

Zoominfo

JANUARY 13, 2025

But savvy sales leaders know AI isnt a magic wand that can close deals for you. Lead Scoring and Intent Analysis: AI ranks leads and identifies intent signals to prioritize the prospects most likely to convert. Heres how AI can help: 1. Real-World Applications of AI in Sales Training AI is also changing how we train.

Lead Scoring 130

Lead Scoring Lead Rank Conversion Prospecting 130

Zoominfo

JANUARY 29, 2025

GTM Intelligence also gives companies the fuel to create automations, workflows, and agents that are far more powerful than basic AI solutions, driving real value at scale much faster than mass-market AI tools or simple CRM assistants. The Data Problem: Why Traditional GTM Strategies Are Failing Data is at the heart of every GTM strategy.

B2B 130

B2B Intent Signal Scale Marketing 130

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. Integration: Tools that integrate smoothly with existing Salesforce workflows, minimizing disruption.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Zoominfo

DECEMBER 20, 2024

Sales teams face constant pressure to close deals faster and more effectively. These tools are now essential for companies looking to maintain a competitive edge in a demanding market. Sales acceleration platforms provide a powerful solution, helping businesses optimize workflows, engage prospects, and convert leads more efficiently.

Scale 130

Scale SalesForce Analytics Hubspot 130

Zoominfo

AUGUST 30, 2023

Modern go-to-market teams have the tools, data, and tactics that would make their predecessors wildly jealous. Intent data is the key that helps B2B sales and marketing leaders separate the ready from the rest. What is Intent Data? When used correctly, B2B intent data boosts conversions and sales.

Intent Data 147

Intent Data Intent Intent Signal Lead Rank 147

Sales Gravy

NOVEMBER 21, 2024

It’s the “ace up your sleeve” you can use when you need to close a deal, much like leveraging your unique strengths at the right moment to get results. Leveraging Your Strengths: Focus on identifying and doubling down on what you're naturally good at, especially in negotiations and closing deals.

Negotiation 97

Negotiation Intent Commission Advertising 97

Lead411

JANUARY 16, 2025

Sales Tools for 2025 Top 5 AI Sales Tools for 2025 AI tools are revolutionizing the sales landscape, empowering teams to work smarter, personalize outreach, and close deals faster. Heres a look at the top 5 AI sales tools in 2025, complete with real-world examples of use and pricing. Top 5 Best A.I.

Ideal Customer Profile 52

Ideal Customer Profile Sales Tools Tools Intent Signal 52

Hubspot Sales

AUGUST 26, 2024

In fact, when you’re tenacious enough to book a call, data from Marketing Wizdom suggests that a mere 2% of sales leads will close on the first meeting. Fortunately, AI tools like Conversica can fill in the gaps and analyze current and historical data to deliver personalized messages that inspire confidence in your prospects.

Follow-up 122

Follow-up Lead Rank Lead Scoring Leads 122

Sales and Marketing Management

JULY 7, 2020

Author: Luke Kreitner The element of surprise has been proven to be a powerful motivational tool. While your current incentive program may already have a quarterly goal or sales threshold in place for your team, unexpected rewards would be granted for quick thinking, closing a deal or going above the call of duty to help a colleague.

Incentives 394

Incentives Incentive Motivation ACT 394

No More Cold Calling

JANUARY 31, 2025

Referrals, on the other hand, deliver qualified leads with higher intent, shortening sales cycles and improving close rates. Removing Barriers: Allocating time, tools, and resources to support referral initiatives so they remain a top priority. Myth #2: Referral selling cant be scaled.

Referrals 156

Referrals Scale GoldMine Pipeline 156

Hubspot Sales

DECEMBER 23, 2022

In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. From software that leverages your partner ecosystem to prospect databases, every tool on this list can help you fill your sales pipeline. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

Tools 128

Tools Ideal Customer Profile Prospecting Intent Data 128

LinkedFusion

JANUARY 19, 2025

Its no surprise that LinkedIn sales strategies have revolutionized how prospects are approached and deals are closed. With tools like LinkedIn Sales Navigator and LinkedIn groups, this platform provides unmatched opportunities to connect with the right people and foster meaningful business relationships.

LinkedIn 40

LinkedIn Closing Ideal Customer Profile Buyer Intent 40

Zoominfo

MAY 5, 2021

Trend #2: Leveraging real-time intent data. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy. Intent data uncovers buying signals by tracking the digital footprints of people’s content consumption across the web. In addition to FLoC, Apple’s latest iOS 14.5

Segment 246

Segment Lead Rank Trends Marketing Qualified Lead 246

Hubspot Sales

NOVEMBER 12, 2024

We also implemented a graded qualification system, factoring in project size and the prospect's demonstrated intent, ensuring that we targeted only the most promising leads. This approach led to more consistent, meaningful engagement, even with those we didn't close.

Demand Generation Agencies 115

Demand Generation Agencies Prospecting Strategy Follow-up 115

SalesFuel

NOVEMBER 27, 2024

“With the help of AdMall I found free co-op ad funds for them to use for multiple lines in their store, and generated multiple campaigns [for] paint, keys, grills, and power tools to lawn care [products] and Father’s Day.” It solidifies the products I recommend and helps me target specific audiences and interests. I've

Campaigns 52

Campaigns Tools Hiring Closing 52

Zoominfo

APRIL 24, 2020

We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. But before we do our deep dive, let’s quickly explore the methodologies we used to arrive at our insights, chief among them, ZoomInfo’s intent data.

Outsourcing Services 227

Outsourcing Services Intent Data Transportation Intent 227

Zoominfo

AUGUST 8, 2024

Luckily, sellers of every stripe now have access to AI-powered tools that can help them excel in a challenging market. Try these prompts to surface these opportunities in your accounts: What are the top three trends in buyer intent for this account? Which website pages are receiving the most traffic from this account?

Churn 130

Churn Face-to-face How To Buyer Intent 130

Zoominfo

DECEMBER 15, 2020

Which means things shaking up in the B2B world — holiday emails are being blasted, sales deals are being closed, and 2021 recruitment strategies are finishing up. Find More Selling Opportunities with Buyer Intent Data. Our post, “What is Buyer Intent Data? Read more: What is Buyer Intent Data?

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

Zoominfo

AUGUST 2, 2020

This data is split into three types: intent, fit, and opportunity. Intent Data. Intent data is used to discover buying signals found by tracking multiple sources. Useful Tools: Many brokers and resellers offer value-added services for clients. Each has its own purpose in pinpointing desired business intelligence.

B2B 245

B2B Data Vendor Intent Data 245

Zoominfo

FEBRUARY 12, 2024

In this environment, your sales operations tools and platforms can’t just be effective — they need to be transformative. If you’re looking to assemble a new sales operations tech stack — or simply want to upgrade your existing tools — this comprehensive guide to the key categories can help. What Are Sales Operations Tools?

Sales Operations 130

Sales Operations Tools Scale Lead Rank 130

Zoominfo

JULY 27, 2023

If sales and marketing haven’t worked closely together in the past, then the crawl phase is a great opportunity to build more structural alignment. Automation will simplify your internal processes and equip your sales and marketing teams with the tools they need to get their jobs done more efficiently and effectively.

Account Based Marketing 246

Account Based Marketing Scale Data Strategy 246

Sales and Marketing Management

MAY 15, 2020

Instead, enter conversations with the intention of building relationships with your prospects, being mindful of their realities and their evolving needs so that you foster their loyalty and forge connections that you can act on post-pandemic. By removing impediments, prospects will see your product only as a tool for moving forward.

Loyalty 296

Loyalty Cancellation Churn Face-to-face 296

Hubspot Sales

JANUARY 14, 2025

What I found most surprising is how simple yet effective their methods are no magic tricks, just intentional actions that make a big impact. Sales champions excel when they have the right tools at their fingertips. But after doing some further research, I discovered theres much more to the story than I thought. And the best part?

Data 111

Data Hubspot Negotiation B2B 111