Zoominfo

FEBRUARY 24, 2025

Deal Velocity Shortens sales cycles through pre-educated, intent-driven accounts. -15% 15% average time to close. For instance : Lets say an enterprise software provider uses AI to analyze product usage logs. healthcare) are repurposing the software for compliance workflows. 25% ROI on ad spend.

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Zoominfo

MARCH 13, 2025

To put these plans into action, Smartsheet needed a way to better segment its audience and target high-intent prospects while ensuring marketing and sales alignment. Intent data to prioritize high-value accounts and improve lead scoring. Intent data to prioritize high-value accounts and improve lead scoring.

Ideal Customer Profile 130

Ideal Customer Profile Lead Rank Account Based Marketing Sales Qualified Lead 130

Sales Gravy

JANUARY 14, 2025

Eric in Lewiston, Maine, asks how to use last years data to create and accurate sales plans and evaluate software tools (like CRMs and ZoomInfo) to make those goals happen. ZoomInfo, Apollo, LeadIQ) to identify new leads and tap into intent data. Its easy to drop serious money on software and then let it collect dust.

Data 98

Data Tools Intent Data Top of Funnel 98

Zoominfo

MAY 23, 2023

But today’s best-performing go-to-market (GTM) teams are increasingly using intent data to focus their efforts on the accounts that are the most likely to close a deal. This information can be analyzed to identify account intent, or how likely prospects at a particular company are to engage with a particular vendor.

Intent Data 130

Intent Data Intent Account Data 130

SBI

APRIL 27, 2021

26 Top Sales Software to Drive Growth in 2021. The pace of innovation in the Sales Software market is accelerating. Top Sales Software. Learning Prioritizing Engaging Earning Performing Closing. This year’s award recipients include top sales software that can help with all the above.

Software 143

Software Software Lead Rank InsideView 143

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. With ZoomInfo, exporting enriched data into Salesforce is quick and easy.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

SBI

JULY 10, 2018

This research data, known as Intent data , combined with the recency of the action reveals the full picture of a sales ready lead. Fit + Intent + Recency + Engagement = The equation for an in-month deal. Intent data reveals which accounts are displaying an intent to purchase on third-party sites. The idea behind F.I.R.E.

Intent Data 138

Intent Data Lead Rank Lead Scoring Closing 138

Zoominfo

DECEMBER 15, 2020

Which means things shaking up in the B2B world — holiday emails are being blasted, sales deals are being closed, and 2021 recruitment strategies are finishing up. Find More Selling Opportunities with Buyer Intent Data. Our post, “What is Buyer Intent Data? Read more: What is Buyer Intent Data?

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

SBI

DECEMBER 28, 2020

Nasdaq: TTGT), the global leader in B2B technology purchase intent data today announced the closing of the previously announced acquisition of BrightTALK Limited, a private company incorporated in England. The acquisition will significantly expand TechTarget’s proprietary first-party purchase intent data and its opt-in audience.

Closing 126

Closing Intent Data Intent Face-to-face 126

Sales Hacker

MARCH 5, 2021

Investing in buyer intent data is one of the best ways to differentiate yourself — now, more than ever. As we move into 2021, buyer intent data will help you gain ground on competitors and connect with prospects. How to Use Buyer Intent Data for Differentiation. Companies that were unable to make the switch have suffered.

Buyer Intent 127

Buyer Intent Intent Data Intent Top of Funnel 127

Zoominfo

DECEMBER 20, 2024

Sales teams face constant pressure to close deals faster and more effectively. Use this checklist to evaluate your possible solutions, and pick the one that works best for your companys needs and get back to closing deals, this time at record speed. What Are Sales Acceleration Platforms?

Scale 130

Scale SalesForce Analytics Hubspot 130

Zoominfo

JULY 13, 2021

We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. It is consistently ranked as one of the most-loved software products, and it was recently named the number one provider in Conversation Intelligence by Trust Radius.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Zoominfo

MAY 5, 2021

Trend #2: Leveraging real-time intent data. Real-time intent data is the competitive advantage every marketer needs in their 2021 strategy. Intent data uncovers buying signals by tracking the digital footprints of people’s content consumption across the web. In addition to FLoC, Apple’s latest iOS 14.5

Segment 246

Segment Lead Rank Trends Marketing Qualified Lead 246

Sales Hacker

NOVEMBER 19, 2020

Intent data can change how you prospect, manage the sales cycle, and close deals. And while there are many types of intent data, let’s dig into three that you may not have thought about in the past. What is Intent Data. Access to new construction intent data could be your golden ticket to exceeding your sales goals.

Intent Data 120

Intent Data Intent Real Estate Data 120

Zoominfo

JULY 29, 2020

It’s all about closing more deals — but that can’t happen without boosting lead conversion rates. And with the use of intent data , preparation can include things like current pain points, revenue, industry niches, and beyond. Think: Intent data. Sales professionals are always on the lookout for ways to step up their game.

Cold Calling 240

Cold Calling Data Hiring Intent Data 240

Zoominfo

OCTOBER 5, 2021

According to a Demand Gen Report Survey, 80% of companies that leverage intent data say it helped with ABM account prioritization and scoring. Here are five ways intent data can improve your ABM campaigns. 5 Ways Intent Data Can Improve Your ABM Campaigns 1. ZoomInfo MarketingOS Finally, ABM with data you can trust.

Intent Data 100

Intent Data Account Based Marketing Intent Campaigns 100

Hubspot Sales

MARCH 30, 2021

As buyer behaviors continue to change, and the level of competition scales up, B2B buyer intent data is becoming increasingly valuable. In this post, you’ll learn the differences between first-party intent data and third-party intent data. First-Party vs. Third-Party Intent Data: What’s The Difference?

Intent Data 111

Intent Data Buyer Intent Intent Top of Funnel 111

Zoominfo

APRIL 24, 2020

But before we do our deep dive, let’s quickly explore the methodologies we used to arrive at our insights, chief among them, ZoomInfo’s intent data. What is Intent Data? Intent data is designed to uncover buying opportunities. Using Intent Data to Identify Pain Points and Concerns. Intent Data Insights from COVID-19 U.S.

Outsourcing Services 227

Outsourcing Services Intent Data Transportation Intent 227

DiscoverOrg Sales

FEBRUARY 6, 2018

But in this sea of data, which individual data points predict purchase intent? In the resulting study , we organized results according to 7 key findings : Buying magic happens at the confluence of 3 different types of predictive data: Fit , Intent , and Opportunity. Intent data. What data matters? Opportunity Wasted!

Ideal Customer Profile 238

Ideal Customer Profile Data Intent Data Lead Rank 238

Sales and Marketing Management

MAY 15, 2020

Instead, enter conversations with the intention of building relationships with your prospects, being mindful of their realities and their evolving needs so that you foster their loyalty and forge connections that you can act on post-pandemic.

Loyalty 296

Loyalty Cancellation Churn Face-to-face 296

Mindtickle

FEBRUARY 7, 2025

of sales managers feel coaching positively impacts team performance 0 % Investing in sales coaching software can help you improve the effectiveness of your coaching initiatives. But not all sales coaching software is the same. In this post, well examine 9 of the top sales coaching software tools today. Lets take a look at a few.

Sales Coaching 52

Sales Coaching Software Software Coaching 52

Zoominfo

FEBRUARY 27, 2021

B2B professionals can find leads with the highest, most relevant intent to purchase their product or service. Using this tracked behavior, Leadfeeder helps point out intent for potential purchases. When you find better quality leads, you can close more meaningful deals. LinkedIn Sales Navigator. Leadfeeder.

Hoovers 264

Hoovers Campaigns InsideView Tools 264

Hubspot Sales

MARCH 8, 2020

This type of software gathers customer and prospect data from multiple sources, runs it through machine learning models to predict which leads are most likely to convert, and presents the findings in the form of top-scoring prospects and accounts. Examples of AI Software For Salespeople. What to Look For in a Sales AI Vendor.

Lead Rank 125

Lead Rank Software Software Lead Scoring 125

Hubspot Sales

NOVEMBER 18, 2020

When identifying qualified leads, building relationships with potential buyers, guiding customers through the buyer's journey, and closing deals, every bit of information about your prospects helps. The intent of your prospects and customers throughout the buyer's journey. Closing more deals faster with the support of CPQ.

InsideView 133

InsideView Closing Buyer Persona Hubspot 133

Zoominfo

JULY 27, 2023

If sales and marketing haven’t worked closely together in the past, then the crawl phase is a great opportunity to build more structural alignment. Let’s say you’re targeting director-level and above marketers in the software industry. As you begin outreach across channels, determine which components of your strategy can be automated.

Account Based Marketing 246

Account Based Marketing Scale Data Strategy 246

Zoominfo

NOVEMBER 5, 2020

At ZoomInfo, we see a future where our software and intelligence power a closed-loop go-to-market cycle from data, to decision, to action. As shown below, Contact, Account, and Intent data sit at the foundational level of the technology and execution stack. Data is at the core of every go-to-market motion.

Lead Rank 246

Lead Rank Lead Scoring Ideal Customer Profile Oracle 246

SalesLoft

APRIL 18, 2024

With more than 130 software integrations across your CRM, core business, and broader GTM applications — PLUS an open API — Salesloft’s Revenue Orchestration Platform connects your third-party data and applications in one place. This ultimately leaves you with an inflated tech spend, poor ROI, and an unhappy team.

Software 98

Software Software Top of Funnel Intent Signal 98

Zoominfo

FEBRUARY 1, 2021

Read on to discover the role that prospecting insights play in your sales strategy — what they are, the benefits, and how to use them to reach quality prospects and close more deals. Whether you start a call with your demo or not, your software walkthrough needs to shine. This leads us to today’s post. What are prospecting insights?

Data 246

Data Prospecting Strategy Cold Calling 246

SBI Growth

DECEMBER 8, 2013

In this post, you’ll hear about Jeanne, the HR business partner to sales at a software company. If you’re like Barry, you’re laser-focused on closing business and making your team’s number. It’s not enough to have good intentions. “How can we effectively improve the performance of our sales team?”

Face-to-face 310

Face-to-face How To Quota Policies 310

Crunchbase

MAY 14, 2021

How can sales intelligence help you close more deals? Sales intelligence is the collection of prospect data from a variety of sources (often aided by sales software), that enables sales teams to better understand their prospects and track critical buying signals. How can sales intelligence help you close more deals? .

Ideal Customer Profile 111

Ideal Customer Profile Data Closing Hiring 111

Zoominfo

FEBRUARY 8, 2022

That’s why ZoomInfo couldn’t be more excited to announce RevOS , the future of go-to-market software. ZoomInfo has the largest, most comprehensive, and most frequently refreshed database of insights, intelligence, and purchasing intent data about companies and contacts. At the heart of RevOS lies ZoomInfo’s Data Cloud.

Software 100

Software Software Account Based Marketing Hiring 100

Sales Hacker

MAY 22, 2020

Fortunately, there’s a way to make the entire process of getting, nurturing, and closing leads simple, and it only uses one type of lead — Sales Accepted Leads (SALs). How to close SALs. If you’re ready to improve your percentage of closed deals in 2020, stick with me. This type of pop-up is called an exit-intent pop-up.

Sales Qualified Lead 126

Sales Qualified Lead Lead Rank Lead Scoring Marketing Qualified Lead 126

Zoominfo

NOVEMBER 9, 2020

Understanding just how active a prospect is can be measured through third-party intent data, such as surges in online search and consumption of content related to specific topics related to a product or service. Internal intent data refers to the campaigns a company is running, and who is responding to them. Consideration Stage.

Top of Funnel 246

Top of Funnel Funnel Sales Qualified Lead Data 246

Sales and Marketing Management

DECEMBER 5, 2017

Retailer offers and charities blare their intentions right to the trash bin, newsletters from print publications you no longer subscribe to give you a pang of guilt on their way out the door. Software equipped with artificial intelligence can sort through your inbox like a personal assistant. That modern condition, TMI, flares up.

Intent 198

Intent Retail System SalesForce 198

DiscoverOrg Sales

JANUARY 8, 2019

I think, 3 years from now, it will be commonplace to talk to a company with 50 or 100 people driving sales through intent and activity data. That probably means plugging data into tools like Tableau , Einstein , DataRobot , or other modeling software that visualizes patterns and suggests activities. I see it used here and there today.

Data 149

Data B2B Intent Data Intent 149

Sales and Marketing Management

JUNE 16, 2019

It’s already available in software and on platforms. Machine learning software can help reveal which customer profiles are hot, decreasing the amount of time salespeople have to spend figuring that out themselves. You don’t have to reinvent any wheels to begin adding AI into your sales process. Messaging templates - They’re easy.

B2B 232

B2B Top of Funnel Hiring Ideal Customer Profile 232

Sales Hacker Training

JANUARY 7, 2025

I mean, And as you can imagine, everyone is focused on closing the year. We need to build, we need to close. And then I would say… Last month, I started focusing not anymore on the closing, but I would say I switched 60% as well on, okay, what about next quarter? So that’s usually a good sign. They cannot resell.

Ideal Customer Profile 124

Ideal Customer Profile Outsourcing Services Customer Lead Rank 124