Remove Closing Remove Intent Remove Prospecting
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Sales Signals: How to Leverage Data & AI to Reach Prospects First

Zoominfo

Today’s most effective go-to-market teams are increasingly embracing signal-based selling , a strategy that leverages real-time data and unique insights about promising prospects to gain a crucial edge in intensely competitive markets. Most go-to-market teams understandably focus on new funding rounds as a signal when prospecting.

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From Intent to Action: Winning More Dream Customers in 2025

Zoominfo

But with the right symphony of supporting information, go-to-market teams can leverage intent data to deliver precise, tailored, and timely campaigns that surface truly interested prospects. Today, intent goes well beyond simple website visits or form fills, encompassing deeper insights into buyer behaviors and needs.

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Winter 2024 Updates: ZoomInfo Delivers Advanced AI-Powered Signals that Remove Guesswork from Prospecting

Zoominfo

In Q4, we released enhancements to Copilot, our GTM Intelligence platform, that further empower enterprise GTM teams to engage prospects and customers with greater precision, speed, and intelligence. We believe these innovations will continue to revolutionize how teams identify opportunities, engage prospects, and close deals.

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Transforming Sales with AI: Smarter Prospecting, Faster Conversions

Zoominfo

But savvy sales leaders know AI isnt a magic wand that can close deals for you. Heres how some of todays top experts use AI to sidestep common challenges, encourage experimentation, enhance sales training, and create smarter prospecting lists. Take email prospecting, for instance. Heres how AI can help: 1.

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How to Recognize and Respond to Buying Signals (and Close More Deals!)

Zoominfo

By definition, buying signals are the actions potential customers take that indicate they’re close to making a purchase. They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect. For every action a prospect takes, they create a trail of intent data across the internet.

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Streaming Vs. Real-Time Intent Data

Zoominfo

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. . The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

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Intent Data is a superpower. Here’s why.

Zoominfo

Selling points and promises aside, without fully understanding their prospects (i.e. the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. The Basics: What Exactly is ZoomInfo Intent? That’d be something.