Alice Heiman

DECEMBER 12, 2023

Most of those startups were acquired (DataMirror to IBM, Janna Systems to Siebel Systems, then SAP, Watcom to Sybase via Powersoft, to name a few), and I ran big teams at IBM, Siebel, Sybase, and others. This podcast is a must listen and her books are both must reads. 39:07] Cross functional team approach to positioning. [42:45]

Siebel 104

Siebel Positioning Banking SAP 104

Sales Evangelist

APRIL 23, 2020

He started his software sales career with Siebel System, the first enterprise CRM and from there, Kevin spent 11 years at SAP and due to an acquisition, also spent time with Oracle. What is a CRM? Starting with Siebel Systems, Kevin hasn’t seen much change in CRMs. It still has the same basic model for accounting opportunities.

Siebel 52

Siebel CRM Top of Funnel Face-to-face 52

DialSource

JULY 8, 2020

In contrast, inside sales reps spend the vast majority of their time at the office, or more recently, in a work-from-home environment , relying on remote-friendly channels to sell. As stated by Tom Siebel, CEO of C3.ai, ai, “Unless companies reinvent themselves and apply AI to their processes, they’re not going to exist.”

Inside Sales 69

Inside Sales Scale Outside Sales Face-to-face 69