Channels Revelation Tools 
Partners in Excellence
JANUARY 30, 2025
And we could step up to that through the same tried and true methods: hire more people, leverage more tools and technology. But no problem, we weren’t constrained by cost, hire more people, buy more tools, outsource demand/lead gen… We just ran the mathematical equations. It was natural to look at tools and technologies.
Partners in Excellence
NOVEMBER 2, 2021
We know customers spend more of their buying journey finding information in digital and other channels. I think, we may be losing sight of the fact, that despite the customer leveraging digital channels for much of the learning, it is still a very human process. And this is what all of us in sales need to think about.
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Hubspot Sales
SEPTEMBER 12, 2024
B2B Buyer Stats First and foremost, B2B buyers are users of the tools they buy. One surprising result of the 2024 B2B Buyer survey was the revelation that buyers are predominantly discovering new software tools on social media. Meanwhile, sales reps are seeing their traditional involvement in the consideration stage diminish.
Partners in Excellence
MAY 1, 2024
Both of us embrace all sorts of technologies very quickly, as an example we both are actively developing AI based tools. But we revel in the data and analytics we have at our fingertips. We talk about the importance of leveraging social channels, measure our success by numbers of connections/followers and likes.
Partners in Excellence
JULY 21, 2023
” We look for new channels or methods of engagement. Yet we revel in the “win,” high fiving each other, looking forward to our commission checks. We, also, have data that despite preferring rep free buying experiences, they are relatively channel agnostic. ” “Is outbound dead?” Is in webcasts?
Partners in Excellence
DECEMBER 10, 2018
Where sales people used to be a primary channel for information and education about products/solutions, now customers can self educate through an increasing number of digital and other channels. Suddenly, I had a revelation (in my terms, a brain fart). I found myself falling victim to that kind of thinking. I tend to disagree.
Partners in Excellence
JANUARY 16, 2020
We have seen it in mobile devices, PCs, financial services, every segment of software, design tools, analytics, consumer products, food/food service, social platforms, and on and on and on. We revel in their success, we copy and emulate what they do. Let’s face it, Hot Products Sell!! Those that don’t become carcasses.
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