No More Cold Calling

AUGUST 19, 2014

If you’re asking strangers on social media for referrals, you’re like the guy at a networking event who shoves his card in people’s face and asks for theirs in return. Referrals Are Personal, You’re Not. And he thinks I’ll give him a referral? Selling by referral is the most personal prospecting strategy that exists.

Referrals 292

Referrals Webinar Metrics Social Media Face-to-face 292

No More Cold Calling

JUNE 29, 2023

For nearly three decades, my sole focus has been helping growing companies leverage referrals to drive revenue. Your most neglected sales channel is your existing client base. Everyone agrees that referrals are the best source of new business. Yet, no company has asked every single one of their clients for referrals.

Referrals 177

Referrals Channels Cold Calling Scale 177

No More Cold Calling

APRIL 30, 2020

I recounted that story in my recent presentation—“ Sales Experts Channel: How to Recession Proof Your Sales in 9 Killer Steps ”—because it perfectly illustrates a key business insight. In fact, they didn’t even need to talk to prospects, because they had great tech tools. The #1 Way to Land Top Prospects Now. Yep, wimpy.

Referrals 279

Referrals Cold Calling Lead Generation Webinar Metrics 279

No More Cold Calling

APRIL 15, 2021

Every sales leader says their #1 prospecting challenge is getting leads in the pipe. None of us stands out during prospecting. They buy what software does for them—how it saves time, decreases costs, engages customers, tracks referrals, etc. Not getting the ROI you expected from your lead-gen tactics? Try this instead.

Lead Gen 397

Lead Gen Sales Qualified Lead Marketing Qualified Lead Leads 397

Zoominfo

MARCH 6, 2019

There are more answers to that question than ever before, thanks to the variety of tools and channels at a modern marketer’s disposal. In fact, 84% of B2B decision makers start the buying process with a referral ( source ). Keep reading and learn everything you need to know about referral marketing! What is referral marketing?

Referrals 197

Referrals Ideal Customer Profile Marketing Incentives 197

No More Cold Calling

FEBRUARY 24, 2021

Why the sudden interest in referral sales? The events of 2020 changed the customer buying journey, so we must change our prospecting tactics. Referrals are as old as time. Referrals are based on trust. percent of salespeople said that 50 percent or fewer of their initial prospects were a good fit. Think about it.

Referrals 323

Referrals Sales Qualified Lead Marketing Qualified Lead Lead Generation 323

Sales 2.0

SEPTEMBER 18, 2020

Even if you use social selling techniques that get you a referral or help you connect to a potential buyer using your mutual background, it is still likely to take some follow up before you confirm a meeting time (or virtual meeting time these days). These eight attempts should be spread over roughly 12 days.

Direct Mail 370

Direct Mail Outbound Referrals Social Selling 370

No More Cold Calling

APRIL 26, 2021

Referral sellers have been relationship-building their way through the pandemic. If you have a big-deal prospect or client, you’d better jump on a plane, catch a train, or take a road trip as soon as possible. But not referral sellers. For sellers, this makes access to prospective buyers the first chokepoint.

Sales Meeting 287

Sales Meeting Meeting Referrals Face-to-face 287

No More Cold Calling

MAY 28, 2020

I wrote that book because I was horrified when reps started telling me they didn’t need to talk to prospects and clients anymore. Then, learn how to lean on your referral network during tough economic times in my presentation for the Sales Expert Channel, “ How to Recession Proof Your Sales in 9 Killer Steps.”.

Referrals 391

Referrals Cold Calling Social Media Social Selling 391

SBI Growth

FEBRUARY 3, 2013

This post describes the Social Seller's strategy to grow their prospect list through LinkedIn. I provide the Account Networking Tool to build a referral database around your customer. They expand their personal network to fill their sales pipeline through customer referrals. Why LinkedIn is Ideal for Referrals.

LinkedIn 335

LinkedIn Pipeline Decision Maker Referrals 335

No More Cold Calling

JANUARY 14, 2021

“The Gatekeeper Died: Why That’s a Good Thing” is the topic for my new, monthly, live Sales TV Show on the Sales Experts Channel. And they wouldn’t have that problem if they knew how to get referrals. And they wouldn’t have that problem if they knew how to get referrals. Actually, it’s more like Talk Radio, but on video.

Gatekeeper 265

Gatekeeper Cold Calling Referrals Telemarketing 265

SBI Growth

SEPTEMBER 17, 2013

At its core, Social Selling is a modern prospecting methodology that fills the funnel with opportunities. The best sales teams are leveraging their LI connections to prospect and generate referral leads. TURN REPS INTO MARKETING CHANNELS. Once optimized, each rep’s LinkedIn page becomes a marketing channel.

Social Selling 321

Social Selling Top of Funnel Ideal Customer Profile Marketing 321

Sales 2.0

OCTOBER 25, 2021

Prospecting : Companies routinely run cold calling prospecting processes that fail 99% of the time, with 1 in 100 calls getting a meeting. as this channel has become saturated. as this channel has become saturated. Smarter approaches to prospecting are needed. Sales process efficiency. Where does this time go?

Territories 396

Territories Compensation Scale Decision Maker 396

SBI Growth

NOVEMBER 15, 2013

Social prospecting, technology proficiency and content production are just a few. Have they leveraged their network to create referrals within new logo accounts? This requires the ability to perform social prospecting extremely well. Selling through the Channel: Let’s face it. The Last Mile of Lead Generation.

Sales Qualified Lead 312

Sales Qualified Lead Ideal Customer Profile Referrals Incentives 312

SBI Growth

SEPTEMBER 26, 2013

Only the prospect can move from one buying stage to the next. Turn your sales and marketing teams social profiles into marketing channels. Benchmark your content marketing – prospects decide if they are going to buy from you before talking to a sales rep. A rep cannot. Get out of social media denial. What will they find?

Ideal Customer Profile 327

Ideal Customer Profile Sales Qualified Lead Marketing Qualified Lead Leads 327

No More Cold Calling

JANUARY 24, 2019

My definition of a cold call is any attempt to reach a prospect who doesn’t know you and doesn’t expect to hear from you. Regardless of the way you reach out—via email, social media, text, direct mail, or even a knock on the door—prospects are cold as ice unless they know who you are and expect to hear from you. What Is Cold Calling?

Cold Calling 269

Cold Calling Referrals Sales Qualified Lead Lead Generation 269

SBI Growth

OCTOBER 3, 2013

Offer to help connect a buyer with a channel partner. Referrals Generated. They found 84% of B2B decision makers begin the buying process with a referral. What may be of interest is the relative ease of generating referrals in 2014. As you generate social debt and referrals, track these leads. That’s a 5x bump.

Top of Funnel 326

Top of Funnel Sales Qualified Lead Ideal Customer Profile Referrals 326

Pipeliner

JANUARY 31, 2021

Prospecting often makes businesspeople break out in a cold sweat. It has been harder than ever in recent years to get referrals and prospects to potential customers. How Prospecting Has Changed. Prospecting has changed a lot in the last few years, and it continues to get harder and harder.

Referrals 98

Referrals Prospecting How To Channels 98

Zoominfo

JANUARY 23, 2019

If you’ve worked in sales for any length of time, you know your success is dependent on the quality of your prospect lists. Instead, modern sales professionals find success by creating and reaching out to hyper-targeted lists made up of only the most qualified prospects. Let’s get into it! Step One: Understand Your Offering.

Prospecting 182

Prospecting Ideal Customer Profile Hiring How To 182

No More Cold Calling

APRIL 13, 2017

Is it time to change the way you’re prospecting? How are they ever going to build a referral network or connect with clients if they’d rather type than talk? Prospecting strategies that once worked don’t work anymore, and cold calling —which never worked so great in the first place—is now a complete waste of time.

Lead Generation 268

Lead Generation Lead Rank Lead Scoring Leads 268

No More Cold Calling

JUNE 9, 2019

But very few understand how to incorporate technology into their prospecting strategy. So, they rely on outdated tactics that fail to engage the 21st-century buyer—tactics like cold calling, sending cold emails, and stalking prospects on social media. That’s still true, but cold calling has evolved as sales channels have evolved.

Sales Qualified Lead 269

Sales Qualified Lead B2B Lead Rank Lead Scoring 269

Anne Miller

OCTOBER 23, 2020

What can you do to get a rapid response from prospects? Get a Referral. Check out LinkedIn and your internal company contacts to see who might know your prospect and request to be introduced to that person. For more on selling by referral, check out, “No More Cold Calling” by referral selling expert, Joanne Black.

Prospecting 162

Prospecting Cold Calling Referrals Guarantee 162

Zoominfo

MARCH 6, 2019

There are more answers to that question than ever before, thanks to the variety of tools and channels at a modern marketer’s disposal. In fact, 84% of B2B decision makers start the buying process with a referral ( source ). Keep reading and learn everything you need to know about referral marketing! What Is Referral Marketing?

Referrals 130

Referrals Marketing Incentives Incentive 130

SBI Growth

JULY 22, 2013

Establish a fun atmosphere with good feedback channels. Social Selling Emphasis : Social Selling is a modern prospecting methodology that fills the funnel with opportunities. 84% of decision makers begin their buying process with a referral (source: Edelman Trust Barometer). Play a game or have a contest. Make the sales job fun.

Hiring 325

Hiring Top of Funnel How To Social Selling 325

No More Cold Calling

JANUARY 5, 2021

That’s why I’m introducing Back in the Black , my new monthly sales TV show on the Sales Experts Channel! I’ll cover a different sales topic each month to help you get comfortable asking clients for referrals. Oh, and I forgot to mention … The Sales Experts Channel is always free, always fabulous. Register here ).

Referrals 194

Referrals Cold Calling Call-back Social Media 194

SBI Growth

SEPTEMBER 26, 2013

Only the prospect can move from one buying stage to the next. Turn your sales and marketing teams social profiles into marketing channels. Benchmark your content marketing – prospects decide if they are going to buy from you before talking to a sales rep. A rep cannot. Get out of social media denial. What will they find?

Ideal Customer Profile 244

Ideal Customer Profile Sales Qualified Lead Marketing Qualified Lead Leads 244

The Pipeline

JANUARY 6, 2014

When approached as a bonus, they allow you to explore new sectors, prospect new people, and expand your repertoire, expand markets, and open new referral channels. With a blended pipeline with ample coverage, long shots are fun, and can be rewarding. Plan your long shots with the understanding that will need a lot of run way.

Top of Funnel 276

Top of Funnel Pipeline Sports Funnel 276

No More Cold Calling

SEPTEMBER 18, 2014

By sharing information, ideas, solutions, and even referrals with our clients and prospects, we become trusted resources. While social engagement may seem more noble or altruistic, what really is energizing ssis the adoption of social in the B2B world is the view that it is another channel for executing sales strategy.

Social Selling 296

Social Selling Cold Calling Social Media Ideal Customer Profile 296

Sales 2.0

SEPTEMBER 8, 2018

The key area to track in my view is prospecting. When I look at most company’s prospecting numbers a big red light starts flashing in my head with words “bottleneck” written on it. Improving your prospecting numbers is very likely to directly boost your sales. If you want prospecting to improve, you need to measure it.

Top of Funnel 240

Top of Funnel Sales Qualified Lead How To Referrals 240

SBI Growth

AUGUST 22, 2012

Reveals your prospects' interests. Enables you to develop the content they are searching for and title navigation to map to a prospects view. name of search engine, social network, referral site) of how a visitor found your website. Why do you care? This drives increased conversion. Visitor Source Tracking. Why do you care?

ROI 306

ROI Omniture Data Demand Generation 306

No More Cold Calling

JUNE 28, 2012

Referrals are the secret to B2B sales: Get the meeting at the level that counts. But we all need new business, so the big question is: What are the top sales performers doing to find new prospects? A big challenge of social media is the number of outlets; you’ll be more effective if you use tools that integrate social media channels.

Social Media 267

Social Media InsideView Cold Calling Customer 267

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. A lead is defined as any prospect who indicates interest in a company’s product or service. Customer Referrals.

Lead Generation 240

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 240

No More Cold Calling

JUNE 6, 2019

But very few understand how to incorporate technology into their prospecting strategy. So, they rely on outdated tactics that fail to engage the 21st-century buyer—tactics like cold calling, sending cold emails, and stalking prospects on social media. That’s still true, but cold calling has evolved as sales channels have evolved.

Sales Qualified Lead 209

Sales Qualified Lead B2B Lead Rank Lead Scoring 209

Sales and Marketing Management

APRIL 26, 2019

Specifically, prospecting and lead generation; managing the core, middle-of-the-funnel sales activities; and creating customer advocates and boosting referral selling. There’s no way senior salespeople can effectively manage this process if they’re also managing prospecting activity and customer retention issues.

Top of Funnel 229

Top of Funnel Ideal Customer Profile Customer Lead Rank 229

Vengreso

MARCH 2, 2021

Prospecting to generate sales leads is one of the most important jobs of the modern sales professional. In fact, if you ask any sales leader what their teams struggle with the most (and I have), they would say it’s prospecting, especially now that virtual selling is the norm. And this is what this prospecting guide is all about.

Pipeline 145

Pipeline Prospecting Ideal Customer Profile Sales Qualified Lead 145

Nutshell

AUGUST 20, 2024

Prospecting is an essential part of the sales process, but if you want to strike gold, you need to have a well-thought-out strategy in place. In this guide to sales prospecting, you’ll get everything you need to know. Table of Contents What is sales prospecting? Table of Contents What is sales prospecting?

Ideal Customer Profile 127

Ideal Customer Profile Benefit Prospecting Sales Qualified Lead 127

DiscoverOrg Sales

AUGUST 19, 2016

Build a Multi-Channel Traffic Plan to Drive Inbound Candidates. We had a to build a multi-channel candidate attraction plan to drive candidate traffic. That plan included online job boards, social recruiting, job fairs, networking events, referrals, and a great careers website. could get us the volume of candidates we needed.

Hiring 222

Hiring Marketing Top of Funnel Cold Calling 222