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Taking sales to the next level

Sales 2.0

as this channel has become saturated. The problem of missing decisionmakers most often shows up when companies submit a proposal and never hear anything back. Following a systematic process to identify decisionmakers, understand their interests, and have them “coauthor” proposals, can significantly boost closing ratios.

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Stop Neglecting Your Most Valuable Sales Channel [Q2 Referral Selling Insights]

No More Cold Calling

Your most neglected sales channel is your existing client base. Everyone was concerned with how the proposed solutions would impact themselves and their teams. The post Stop Neglecting Your Most Valuable Sales Channel [Q2 Referral Selling Insights] appeared first on No More Cold Calling. No one was really happy with the “fix.”

Referrals 177
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Removing some sales drudgery with AI

Sales 2.0

One of the areas of complex sales that I have seen soak up tons of time from entrepreneurs and senior salespeople over my years is writing proposals. And sad to say, not all these beautiful proposal documents ended up closing big deals. Now that we all have this new “intern” that can help with the proposal writing work.

Proposal 221
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Win Themes – Where Your Offerings Meet Customer Wants

SBI Growth

Make it known across various oral and written communication channels (e.g., marketing collateral, proposals, executive summaries, letters, emails, presentations, etc). Once you do that, you can then interweave your themes seamlessly throughout your communication channels with the customer.

Meeting 316
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4 Points of Failure in the Typical Customer Acquisition Funnel

Zoominfo

With the advent of digital channels, coupled with the worldliness of modern marketing technology, consumers are most of the time literally being bombarded by salespeople. Failure Point #3: Distributing Messages Through the Wrong Channels. Failure Point #4: Final Sticking Points – Proposal, Product and Pricing.

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Hiring a Sales Manager - External or Internal?

SBI Growth

Maybe the team is leveraging channel partners, or inside sales. An SM for a direct model may not need to know Channel Management principles. Also consider: Sales aid usage - Sales aids include call plans, proposal templates, evaluation criteria, give-get frameworks, etc. For example, is it all direct sales?

Hiring 300
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Make Marketing More Efficient by Embedding Analytics on Top KPIs

Pointclear

However, with embedded analytics you may see that the percentage of opportunities that move from the proposal stage to the negotiation stage is disproportionately low. With the proper stage-to-stage analytics you may determine that alternative marketing messaging can increase your conversion rates.

Analytics 216