Remove Channels Remove Outbound Remove Software
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Go through the motions

Sales 2.0

Research from XANT looked at the optimal “cadence” for prospecting based on the masses of data available to them through companies’ usage of their software. Their study looked at 479,140 outbound cadences from nearly 9,000 companies. The upshot is that they recommend having eight (8) “touches” in your outbound cadence.

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What is Outbound Sales? Advantages, Techniques & Tips

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Sales teams can make up the difference using outbound sales techniques. But given the rise of inbound sales over the past decade, some reps may have less experience with outbound motions. What is Outbound Sales? By definition, reps working outbound processes need to work a little harder.

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Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software. They buy what software does for them—how it saves time, decreases costs, engages customers, tracks referrals, etc. How could we, when we’re all typing instead of talking to potential clients?

Lead Gen 397
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Unlocking the Power of Marketing Account Intelligence Software

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This is the value of marketing account intelligence software. With marketing account intelligence software, teams can focus their efforts on accounts with the highest probability of converting into loyal customers. Businesses are constantly seeking ways to gain an edge and connect with their ideal customers more effectively.

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Outbound Lead Generation: How to Build an Efficient Growth Machine

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But today’s outbound lead generation tactics are more than just dialing for dollars. Here’s how to effectively execute outbound lead generation, with examples and definitions to get you started on a new or refreshed strategy. What is Outbound Lead Generation? What is an Outbound Lead? First, you need the right people.

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Account-Based Marketing Software: Top Tools to Target Your Accounts

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And account-based marketing software is what helps your team nail all three with perfection. ABM traditionally relies heavily on targeted advertising, but can also include email, social, events, and any other relevant channel that can influence a key account’s buying behavior. What is Account-Based Marketing Software?

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Lead Capture Software: Top Tools for Converting Sales Prospects

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Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. This is where lead capture software comes into play, offering a powerful solution for businesses looking to streamline their lead generation processes, boost their sales pipeline , and track key sales metrics.