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Maximizing Throughput in the Indirect Sales Channel

SBI Growth

Joining us on SBI TV is Joe Vitalone, Chief Sales and Marketing Officer at Razberi Technologies, and the top expert at developing and executing a sales strategy at scale through channel partners. Razberi Technologies offers a reliable, secure, and network-friendly.

Channels 261
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Product-Channel Fit: Finding the Right Growth Strategy for Your Product

Sales Hacker

Product-Channel Fit measures how well a product aligns with its distribution channels to effectively reach its target market. The goal is not to test every possible channel but to focus on the one or two that maximize your resources and scale your product for hypergrowth. Are you targeting consumers or decision-makers?

Channels 115
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10 Best Sales Analytics Software Tools: Turning Data into Revenue

Zoominfo

For todays sales teams, data and signals are the foundation for smarter strategies, better decisions, and consistent growth. But the sheer volume of information available paired with a growing number of outreach channels and tools mean that the real power lies in drawing insights from that pile of data.

Analytics 246
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Tackling Channel Strategy and Customer Segmentation in Tandem to Maximize Sales Capabilities

Sales and Marketing Management

The best channel strategies are those that start with a true and deep understanding of the customer – the kind of understanding that is developed through a robust customer segmentation effort.

Segment 31
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Tips for Building a Strong Partner Ecosystem

Sales and Marketing Management

Many B2B companies are building better-balanced partner programs that can maximize channel revenue. The post Tips for Building a Strong Partner Ecosystem appeared first on Sales & Marketing Management. They're not abandoning underperformers, they're building them up.

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4 Ways To Maximize Your Marketing Strategy

Sales and Marketing Management

To get the most out of your marketing spend, net exceptional ROI, and increase profits, you need to maximize your marketing efforts. How do you maximize this marketing strategy? Lead your audience on a journey that covers all the different stages of your sales funnel, from awareness to checkout. Content is still king.

Maximizer 192
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CMO: Sales People are Cavemen

SBI Growth

If you are like most CMOs, here’s the problem: You’re way ahead of Sales. The competencies required by Sales for Marketing to be successful are just not there. Does the CSO/VP of Sales even understand how Marketing works? Something needs to change for sales to benefit from your marketing programs. Sales people are simple.