Zoominfo

JANUARY 24, 2025

But the sheer volume of information available paired with a growing number of outreach channels and tools mean that the real power lies in drawing insights from that pile of data. For todays sales teams, data and signals are the foundation for smarter strategies, better decisions, and consistent growth.

Analytics 246

Analytics Software Software Tools 246

Zoominfo

AUGUST 27, 2024

ZoomInfo Marketing offers account-based marketing (ABM) and multi-channel outreach tools that help businesses engage with the right prospects at the right time. RollWorks RollWorks Account-Based Platform gives B2B marketers powerful tools for account-based marketing and advertising.

Ideal Customer Profile 130

Ideal Customer Profile Account Based Marketing Account Lead Rank 130

Zoominfo

NOVEMBER 1, 2024

ABM traditionally relies heavily on targeted advertising, but can also include email, social, events, and any other relevant channel that can influence a key account’s buying behavior. ABM software tools tend to have similar capabilities and characteristics.

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Zoominfo

FEBRUARY 24, 2025

These insights can inform immediate changes to targeting, messaging, or channel allocation automatically. For instance : A SaaS company targeting remote teams notices that engagement on LinkedIn is outperforming email for a new segment. Processes Required Monitor channel performance across multiple platforms (e.g.,

Demand Generation Agencies 130

Demand Generation Agencies Lead Rank Ideal Customer Profile Scale 130

Hubspot Sales

SEPTEMBER 20, 2022

Of course, you can't afford to spend hours on social media each day, so which channels are worth your time? The HubSpot Blog surveyed 500+ sales professionals to uncover the best social media channels for prospecting. Read on to learn more about social prospecting, and discover which social media channels are most effective.

Social Media 124

Social Media Channels Media Prospecting 124

Sales Gravy

MARCH 2, 2025

Email Prospecting Has Suddenly Stop Working Instead they keep prospects and customers at arms length through asynchronous communication channels like email - especially when prospecting. But heres the cold, hard truth: Email as a prospecting channel has suddenly stopped working. yet theyre getting only a tenth of the response.

Scale 93

Scale Churn Face-to-face Channels 93

Zoominfo

AUGUST 6, 2024

Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels.

Lead Capture 130

Lead Capture Software Software Sales Qualified Lead 130

LinkedFusion

DECEMBER 5, 2024

LinkedIn isnt just a social networkits the platform to take your business to the next level. Whether youre a startup owner, a marketer, or an established entrepreneur, LinkedIn marketing is the key to unlocking new opportunities. If you want to grow your business or reach the people who matter, LinkedIn marketing is your golden ticket.

LinkedIn 40

LinkedIn Scale Marketing Decision Maker 40

Sales Gravy

JULY 27, 2022

Are You Using LinkedIn's Marketing Power to the Fullest? I sat down with my good friend Daniel Disney, author of The Real Secret to Becoming a LinkedIn Selling Machine. Why You Should Use LinkedIn's Marketing Power LinkedIn offers a huge opportunity for salespeople, but it isn’t easy and not everyone was born with the skills to use it.

LinkedIn 126

LinkedIn Marketing Channels Social Media 126

LinkedFusion

NOVEMBER 26, 2024

LinkedIn is more than just a networking site—it’s a lead generation powerhouse for businesses. Whether you’re in B2B marketing or looking to expand your professional network, LinkedIn provides the tools to connect with decision-makers and turn connections into customers. 80% of B2B leads come from LinkedIn.

LinkedIn 40

LinkedIn Sales Qualified Lead Lead Scoring Lead Rank 40

Hubspot Sales

OCTOBER 5, 2023

In this post, we’ll discuss the best social selling channels to use according to our recent data and the best features these channels have to offer. Best Social Selling Channels 1. Instagram 77% of sellers who sell products directly on social media apps use Instagram, making it the second-most popular social selling channel.

Social Selling 119

Social Selling Channels Social Media ROI 119

Zoominfo

FEBRUARY 12, 2021

Customers do their research, ask questions, and even address customer service issues on social channels. B2B social selling is an important and viable channel for B2B marketers and sales professionals. So don’t treat this like an advertising channel. B2C selling has dominated social media for the last 10+ years.

Social Selling 263

Social Selling B2B Social Media Top of Funnel 263

Understanding the Sales Force

JANUARY 14, 2019

Or the first time you watched Cable with more than 6 channels and without snow? Do you remember when LinkedIn got started? Most of the people I invited to join my network didn't have LinkedIn accounts yet. For those of you who are my age or older, do you remember the first time you saw color TV? Wireless remote controls?

Wireless 292

Wireless Microsoft LinkedIn Channels 292

Sales 2.0

JULY 28, 2020

We asked respondents how the sales process itself has been transformed by this experience, particularly with regard to sales channels. We asked our respondents which sales channel , prior to the crisis, had been their most effective. These findings demonstrate the value that human-to-human contact plays in the overall sales process.

Outsourcing Services 286

Outsourcing Services Pipeline Social Media Channels 286

Sales 2.0

OCTOBER 25, 2021

as this channel has become saturated. Some of the top non-selling tasks that come up time-and-again are: Updating the CRM Sending email (internal and external) Researching prospects (often on Google and Linkedin). Smarter approaches to prospecting are needed. Where does this time go?

Territories 396

Territories Compensation Scale Decision Maker 396

Zoominfo

DECEMBER 6, 2024

Unlimited synced LinkedIn audiences. Automation of cross-channel marketing tasks. The platform allows businesses to segment, target, and activate accounts across multiple channels. Segmentation and activation across channels. Key Features Website engagement tracking. Salesforce integration.

Account 130

Account Sales Qualified Lead Lead Rank Account Based Marketing 130

Zoominfo

JUNE 13, 2018

15 Quotes on the Power of Social Selling: “Selling through social channels is the closest thing to being a fly on the wall in your customer’s, prospect’s and competitors’ world.” – Keenan. Before LinkedIn and other social networks, in the sales world, ABC stood for Always Be Closing. Click to Tweet! Click to Tweet! Click to Tweet!

Social Selling 244

Social Selling Social Media Channels Networking 244

Vengreso

OCTOBER 22, 2024

00:15:14 – Leveraging LinkedIn for Sales Outreach The conversation delves into the significance of using LinkedIn for B2B sales outreach. Mike highlights the need for personalized and targeted communication on LinkedIn to warm up potential buyers and increase engagement.

Tools 71

Tools Social Media Channels Sales Methodology 71

Sales Gravy

MARCH 25, 2025

Hes already tried a variety of channels, including inside sales, social media, and email, but is struggling to ramp up both volume and quality. Why a Multi-Channel Strategy Matters Theres rarely a single magic trick that opens the floodgates of perfect leads. Expect to experiment regularly to keep your funnel acti.

Ideal Customer Profile 88

Ideal Customer Profile Sales Qualified Lead B2B Top of Funnel 88

Hubspot Sales

SEPTEMBER 30, 2024

Even on LinkedIn, a very formal tone is generally not well-received by its users. For instance, LinkedIn is a go-to for B2B connections, offering professional networking opportunities, whereas Instagram is ideal for engaging visuals that attract a younger audience. “I Posting one LinkedIn post and expecting results won't work.

Social Selling 108

Social Selling Social Media Media Networking 108

Sales Hacker

NOVEMBER 15, 2024

Under his leadership, Crunchbase has more than 4X’d its unique users, increased its annual recurring revenue by over 75x, and secured partnerships with large brands like S&P, LinkedIn, NVIDIA, Monday.com , Perplexity, G2, Factset, Amazon, and Snowflake. Product-Channel Fit (PCF): Finding the right growth strategy for your product.

Outsourcing Services 112

Outsourcing Services Scale Cold Calling Hiring 112

Sales and Marketing Management

JANUARY 21, 2019

Also, data from channels such as chat, social media, phone, web and more must come together into a single view of the customer. More and more, reps are using social media platforms as a channel through which to start conversations and begin developing relationships with their prospects. Automated sales prospecting.

Trends 297

Trends B2B Social Media Telemarketing 297

No More Cold Calling

FEBRUARY 24, 2021

Not a cold calling stranger or someone pitching them on LinkedIn. Instead of doubling down on automated emails, phone calls, and LinkedIn invitations, now is the time to take a step back, thoughtfully analyze your prospecting approaches, and prioritize the most effective of all lead generation strategies: Getting referrals from clients.

Referrals 323

Referrals Sales Qualified Lead Marketing Qualified Lead Lead Generation 323

Hubspot Sales

SEPTEMBER 12, 2024

The types of platforms might come as an even bigger surprise, with buyers using conventional consumer channels like Facebook (89%), YouTube (87%), and Instagram (79%) far more than the ostensibly business-focused LinkedIn (52%).

Hubspot 116

Hubspot B2B Buyer Data 116

Sales Hacker

JANUARY 19, 2024

LinkedIn has exploded as a social channel. You might have even initially heard of my newsletter through LinkedIn. This called for insight from one of the most knowledgeable on LinkedIn’s platform – let’s get into it. More on LinkedIn in our podcast episode with Justin Welsh. Have a great weekend ahead.

LinkedIn 122

LinkedIn Ideal Customer Profile Intent Signal Social Media 122

LinkedFusion

DECEMBER 22, 2024

LinkedIn has evolved into a critical platform for professional networking, lead generation, and business growth. As we move into 2024, the demand for effective LinkedIn automation tools is at an all-time high, especially as businesses look to streamline their outreach efforts and personalize interactions at scale. LinkedFusion.io

Comparison 40

Comparison LinkedIn Scale Tools 40

Pipeliner

JANUARY 3, 2025

Using KPOP in Marketing He encourages John to use this KPOP in his marketing materials, website, and LinkedIn profile, as it will help attract the right audience and create a clear message about the value he offers. online sales magazine & YouTube Channel and for audio podcast channels where Sales POP!

Video 105

Video Lead Scoring Lead Rank Exercises 105

No More Cold Calling

AUGUST 1, 2019

Sales has always gotten a bad rap, but it’s gotten much worse as sales channels have evolved. I regularly receive pitches in LinkedIn invitations and with InMail. There are too many pushy, pitchy salespeople. Reps used to pester people with pitches on the phone or in person. The problem is with typical sales metrics.

Referrals 289

Referrals System Cold Calling Social Media 289

Alice Heiman

NOVEMBER 12, 2024

Watch below or on our YouTube channel Chapters [00:01] Introduction and Importance of Modern Sales Strategies [01:40] Understanding and Organizing Sales Opportunities [03:16] Differentiating Leads from Opportunities [04:47] Tracking and Managing Opportunities [06:13] The Funnel vs. The Pipeline [07:33] Analyzing Pipeline Health and Sales Quotas [09:02] (..)

Top of Funnel 62

Top of Funnel Funnel Pipeline Strategy 62

Alice Heiman

DECEMBER 12, 2024

Watch below or on our YouTube channel Connect with Alice Heiman LinkedIn Profile: [link] Alices Website: [link] Alice Blog: [link] The post Before You Hire More Salespeople, Check This First (EP 143) appeared first on Alice Heiman.

Hiring 62

Hiring Channels LinkedIn Strategy 62

Hubspot Sales

SEPTEMBER 9, 2024

These days, sales reps can access a wealth of prospecting tools to enrich their lead lists, like LinkedIn Sales Navigator , ChatSpot , Uplead , and PartnerTap. Image Source Tip #3: Identify and engage with market sentiment through Reddit and LinkedIn. I generated many of my own sales leads through cold-calling and networking.

Lead Rank 118

Lead Rank Ideal Customer Profile Marketing Qualified Lead Sales Qualified Lead 118

Lead411

SEPTEMBER 5, 2024

Why LinkedIn InMail Messages Are Often Ignored (And How to Boost Your Outreach with Email and Phone Calls) If you’ve ever sent a LinkedIn InMail and felt like it vanished into a black hole, you’re not alone. Why LinkedIn InMail Isn’t Getting Read 1. LinkedIn users are particularly wary of interactions that feel opportunistic.

LinkedIn 98

LinkedIn How To Channels Face-to-face 98

Pipeliner

OCTOBER 29, 2024

The Pitfalls of Automated Outreach Mark points out a common mistake in modern networking: the over-reliance on automated outreach, particularly on platforms like LinkedIn. Carter’s website at markjcartertv.com , where you can find links to his YouTube channel and social media profiles. He is CSMO at Pipeliner CRM.

Video 98

Video Lead Scoring Lead Rank Marketing 98

Bernadette McClelland

MARCH 17, 2023

channel on YouTube Connect with us in the ‘StorySeller from DownUnder Facebook’ page where stories, strategies and shortcuts will be shared to boost sales. .’ Subscribe to my newsletter, Commercial Conversations. Guess who subscribes to my newsletter? My clients and amazing growth focussed individuals like you.

Loyalty 397

Loyalty Face-to-face Travel Up-Sell 397

Zoominfo

DECEMBER 4, 2019

Naturally, platforms like LinkedIn, Twitter, and Facebook have become essential tools in a recruiter’s strategy. We’ve all been there: you open up your LinkedIn messages and find a sloppily-written note from a recruiter that hasn’t done their homework. For example, LinkedIn is geared toward a more professional audience.

Social Media 221

Social Media How To Media Twitter 221

The Pipeline

SEPTEMBER 17, 2020

Frankly, you can add LinkedIn to that list when it comes to B2B selling. I had an “influencer” share that when they launched a book, their over 300,000 LinkedIn followers did not move the dial on sales. B2B Is Not Immune. You find pundits chasing algorithms rather than investing that effort in content people want to engage with.

Hiring 286

Hiring Fashion Facebook Pivotal 286

Alice Heiman

JANUARY 15, 2025

Watch below or on our YouTube channel Connect with Alice Heiman LinkedIn Profile: [link] Alices Website: [link] The post Use the Power of Referrals to Close More Deals (Ep147) appeared first on Alice Heiman.

Referrals 62

Referrals Closing Ideal Customer Profile Retention 62