Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 30 B2B marketing tools you can’t live without. Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation, project management, campaign management, and more targeted marketing.

B2B 178

B2B Tools Lead Rank Lead Scoring 178

SBI Growth

APRIL 8, 2013

You also need someone responsible for launching, measuring and optimizing all demand generation channels. Launching – With buyer research & content in hand, what channels should you deploy? LEAD MANAGEMENT. Marketing leaders are expected to generate a steady flow of quality leads for the sales team.

Top of Funnel 319

Top of Funnel Marketing Demand Generation Targets Demand Generation 319

Zoominfo

DECEMBER 20, 2024

The Salesforce AppExchange is a marketplace that makes it easy for busy IT and go-to-market professionals to find and leverage cloud computing and software solutions that work with Salesforce s industry-leading CRM tools and services. Improved Data Management: Applications that ensure data accuracy and consistency across the company.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. How to use Buyer Intent Data Tools. Buyer intent data tools help segment and analyze the customer journey into intent and typical buyer behavior. This could be you!).

Intent Data 182

Intent Data Buyer Intent Intent Data 182

Zoominfo

AUGUST 7, 2018

In today’s blog post, we discuss 31 B2B marketing tools you can’t live without. CRM Customer relationship management (CRM) platforms aren’t strictly sales tools. Marketers can leverage CRM tools for a number of tasks, including audience segmentation , project management, campaign management, and more targeted marketing.

B2B 130

B2B Tools Lead Rank Lead Scoring 130

SBI Growth

DECEMBER 27, 2013

The tool will help you understand the gap between buyer, competition, and your organization. Build social channels, listen to conversations and simply know where potential clients consume content. Identifying the right channels to tune into can generate significant revenue lifts. Have you checked your marketing strategy?

Competition 267

Competition Ideal Customer Profile Top of Funnel Decision Maker 267

Vengreso

NOVEMBER 19, 2024

These intelligent tools are not just about automating tasks; they revolutionize how sales teams operate by offering personalized insights and recommendations. In the realm of sales, AI sales assistant software, often referred to as an AI assistant , is emerging as a potent tool to automate and enhance myriad sales functions.

Software 115

Software Software Scale Sales Qualified Lead 115

SBI Growth

MAY 1, 2013

Download the Marketing Structure Tool Kit here if you think you might have a structural problem. Sarah broke down her rebuild into 4 distinct buckets: Process – business process, lead flow; to and from sales, partners, inbound and outbound. Lead Management. Partner or Channel Marketing. Lead Management.

Outsourcing Services 296

Outsourcing Services Demand Generation Agencies Marketing Demand Generation Targets 296

SBI Growth

JULY 7, 2013

A BPM is a tool that maps the decision making process used to purchase a product, service or solution. A BPM provides the marketing team a blueprint for effective demand generation and lead management. Answer: Buying Process Maps. What is a Buying Process Map (BPM)? What does a Buying Process Do?

Marketing 310

Marketing Lead Nurturing Demand Generation Agencies Social Media 310

Hubspot Sales

AUGUST 7, 2024

Delivering a product to a global audience in highly competitive fields requires impeccable organization, constantly improving customer retention, and top-tier relationship management — and some assistance from AI and automation can only help. 85% of customers say they‘re willing to spend more on a SaaS tool if there’s good customer service.

Software 115

Software Software CRM Oracle 115

Score More Sales

APRIL 4, 2013

We are, as a business community, being BOMBARDED with sales tools. Once we have the tools, we still need to craft interesting and compelling content in the form of sales messages to our prospective customers and existing clients. What is our end goal? What is our end goal? What are we trying to accomplish?

Webinar Metrics 224

Webinar Metrics Outbound Social Selling Buyer 224

Hubspot Sales

NOVEMBER 4, 2019

HubSpot offers a free CRM that includes features such as email sequences, templates, tracking, scheduling, pipeline management, and live chat. However, the advanced email tools are what set HubSpot apart. With all these email tools, you can schedule the time your emails go out, adding a specific date and time. Price: Free+.

Software 134

Software Software Lead Scoring Lead Rank 134

Zoominfo

FEBRUARY 12, 2019

In order to convert leads into paying customers, you must have a comprehensive lead management process in place. But, the process of lead management is every bit as multilayered and complex as the modern buyer’s journey. What is lead management? Think of lead management like a house of cards.

Lead Rank 100

Lead Rank Lead Scoring Lead Management Sales Qualified Lead 100

Pointclear

APRIL 2, 2013

LinkedIn's network of groups is one of the best tools for business-to-business marketers looking to contribute to conversations related to their industry and establish themselves as thought leaders, according to WSJ’s Kate Mitchell. "One The B2B Marketing Advantage of LinkedIn. PR Giant to Set Up New Content Marketing Unit.

B2B 203

B2B LinkedIn PointClear Marketing 203

Hubspot Sales

SEPTEMBER 9, 2024

After leads have been categorized, the process then involves creating and using these lists for lead management , and tracking to ensure they move efficiently through the sales pipeline. I’ve had many lead list sources over the years, ranging from website visitors and event attendees to telemarketing vendors.

Lead Rank 118

Lead Rank Ideal Customer Profile Marketing Qualified Lead Sales Qualified Lead 118

SBI Growth

SEPTEMBER 4, 2013

Joe implemented a structured lead management process including Lead Development Reps (LDRs). Use the tools available to good advantage; your competitor is. Get your online marketing plan right: This is a bit tactical but it is such a critical channel that you simply must get it right to succeed.

Hiring 303

Hiring Sales Qualified Lead Lead Scoring Lead Rank 303

Score More Sales

MARCH 26, 2013

Mid-sized companies need better tools to help understand what customers need and want. In addition, these companies are growing their connection to the customer through social channels – so the natural progression of thought is to get more CRM applications social too. Get buy-in. Create a plan company-wide, from the top down.

CRM 235

CRM Guidelines Compensation Outbound 235

Nutshell

APRIL 14, 2025

New leads for your business can be anywhere, and being prepared to meet them on multiple platforms is key to filling your sales pipeline. Nutshell is helping your team have those pivotal conversations with potential leads wherever they may be, through tools like Nutshell SMS and Web chat available in Nutshell Engagement.

Facebook 71

Facebook Prospecting Ideal Customer Profile Channels 71

Pointclear

JULY 23, 2013

James Obermayer, Executive Director and CEO of the Sales Lead Management Association and President of Sales Leakage Consulting is a regular guest blogger with ViewPoint. It’s way ‘old-school’ to try and kick-start sales by dramatically jumping up sales lead quantity, and then rely on the sales channel to deal with it.

Sales Qualified Lead 206

Sales Qualified Lead Leads360 NetSuite Marketing Qualified Lead 206

Score More Sales

MAY 30, 2013

Evaluating and prioritizing channels. Do you have cross-channel web, social, and mobile integration? This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. times Gross Profit growth and 2.4

Marketing 241

Marketing Lead Scoring Lead Rank Survey 241

SalesFuel

FEBRUARY 25, 2025

This is where market intelligence tools come into play. The hunt for the perfect market intelligence data tools can be overwhelming, but fear not! We've scoured the market to bring you the crme de la crme of 2025 11 tools packed with innovative features and serious benefits. AI is especially valuable in B2B marketing.

Tools 52

Tools Hoovers Marketing Lead Rank 52

Score More Sales

JULY 27, 2013

Below are some of my fantastic and amazing social selling colleagues – all of us, like Score More Sales, are LinkedIn Sales Solutions Channel Partners. What is a LinkedIn Sales Solutions Channel Partner? In no particular order – take them up on their classes, offers, e-books, and ideas: Miles Austin - the Web Tools Guy.

Social Selling 189

Social Selling Maximizer Resources LinkedIn 189

Score More Sales

FEBRUARY 21, 2014

Now we are a mobile society of sellers and we need tools that are simple and easy to use. You can control what you do and say on your company website, and link to your channel partners or other associates rather than somehow finding ads and links to competitor sites. Need to look someone up? There’s an app for that too.

Lead Scoring 231

Lead Scoring Lead Rank Microsoft Twitter 231

Score More Sales

AUGUST 14, 2012

I take just 30 minutes going through 5 social tools every morning. Use the social channels that you are comfortable with and that you know your buyers and customers flock to. You can also find your competitors here – learn about them. Understanding: Think of research, above, for industry and competitive information.

Social Media 233

Social Media B2B Strategy Media 233

Zoominfo

JANUARY 18, 2021

Whether it be an existing customer, a past customer, or a potential one, CRM tools are geared towards managing those relationships and leveraging the data in order to improve future interactions. CRM tools can host all of that information, and compile it into an easy to understand profile of a customer.

CRM 204

CRM Data Ideal Customer Profile Strategy 204

Score More Sales

MAY 10, 2013

We included it because I’m crazy about LinkedIn as a sales tool, and because LinkedIn and I go way back – nine years, in fact. What I liked about LinkedIn then is what I continue to like about it as a tool for those in business -. I’m glad that it was figured out along the way, because LinkedIn is my go-to-tool.

LinkedIn 206

LinkedIn Lead Rank Hiring Webinar Metrics 206

Score More Sales

MAY 23, 2012

How to deal with all the many channels of communication and distribution. This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. How shifting demographics demand shifting strategies.

Loyalty 201

Loyalty Retail Customer Lead Rank 201

Score More Sales

MAY 28, 2013

For midsize companies there was no shortage of ideas, examples, and tools to help any company improve marketing, sales, and procurement. If you have not seen the survey results yet, take a look to hear about omni-channel shoppers and more. I created a collage of links to some of the most interesting posts and links here.

Company 208

Company Film Study Lead Scoring 208

Pipeliner

NOVEMBER 18, 2021

Today, you can choose from a variety of strategies and tools for lead generation : online chats, newsletters, pop-up forms, SEO optimization, knowledge-sharing platforms, etc. The difficulty is that there’s no universal solution, especially when it comes to “hot” leads. Lead Capture Tools.

Lead Generation 98

Lead Generation Lead Rank Sales Qualified Lead Marketing Qualified Lead 98

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. Free Trial How to use Buyer Intent Data Tools Buyer intent data tools help segment and analyze the customer journey into intent and typical buyer behavior. This could be you!)

Intent Data 100

Intent Data Buyer Intent Intent Buyer 100

Pointclear

APRIL 16, 2018

Jim Obermayer is the founder of the Sales Lead Management Association , an organization serving 8,000 members and subscribers worldwide, with a website that includes 360-plus articles from 65 industry authors. SLMA Radio is one of six marketing and sales shows for at-work listeners on the Funnel Radio Channel.

Pipeline 150

Pipeline PointClear Marketing Top of Funnel 150

Score More Sales

NOVEMBER 13, 2013

It can be as simple as Google Alerts or through a social monitoring tool. Go to the Dreamforce channel on YouTube. Alerts – Hundreds of content creators are at Dreamforce each year – set alerts in whatever system you use to be notified when new articles or blogs are created during and after the event.

SalesForce 194

SalesForce Lead Rank Lead Scoring Twitter 194

Score More Sales

DECEMBER 23, 2013

We use Hubspot so I get a “Social Media Notification” twice a day showing me who in my world (prospects, partners, industry counterparts, and clients) has interacted with us through social channels so it is easy to quickly respond, thank, or just see the activity. Download the summary tip sheet for these ideas here – FREE Download.

InsideView 238

InsideView Compensation Inbound Lead Scoring 238

The Pipeline

JUNE 8, 2011

As usual, I invite you to have your two cents, and view all our videos at Renbor’s You Tube channel Sell Better. Funnel management. HR Management. Lead Management. Sales Management. Sales Tool. Today is the first of a few videos where I answer the above. What’s in Your Pipeline?

Pipeline 224

Pipeline Cold Calling Compensation Hiring 224

Score More Sales

JUNE 29, 2012

They had someone (or a team) monitor social channels; listening for trigger events, learning about their existing customers and interacting with soon-to-be buyers. They used cloud-based sales tools as tools and understood their lack of value without process, plan and methodology.

Pipeline 183

Pipeline Hiring Lead Scoring Lead Rank 183

Allbound

DECEMBER 5, 2018

At the core of channel sales enablement is the assurance that channel partners can function autonomously while vendors maintain and manage consistent branding, messaging, and more. According to the CSO Insights 2016 Channel Sales Optimization Study , 46.9 Organize your assets. Click To Tweet.

Channels 57

Channels Sales Enablement Top of Funnel Vendor 57

The Pipeline

MARCH 30, 2011

To get more insight on that, you can read a related article “ Working Backwards From Your Goal To Get Ahead “ Look forward to your comments, and invite you to visit our YouTube Channel to view other SellBetter sales videos. Funnel management. HR Management. Lead Management. Sales Management.

Pipeline 222

Pipeline Prospecting Cold Calling Sales Qualified Lead 222