Zoominfo

NOVEMBER 18, 2024

ZoomInfo ZoomInfo is a go-to-market platform for B2B companies, offering robust insights, intelligence, and purchasing intent data. Built for accuracy, the platform provides up-to-date information with integrated tools like conversation intelligence, sales engagement, and data orchestration.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Software 130

Zoominfo

APRIL 17, 2025

Top 3 Sales Intelligence Platforms Sales intelligence platforms offer comprehensive B2B databases with firmographic, contact, and buying intent data, while also providing intelligent insights through AI assistants that guide outreach and offer actionable recommendations.

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Lead411

OCTOBER 30, 2024

Maximizing ROI with B2B Data for a Go-To-Market Strategy Whether you’re launching a new product, entering a new market, or re-targeting your ideal customers, B2B data plays a critical role in informing every phase of GTM planning. Companies can expect higher ROI as they avoid resources spent on prospects outside their core ICP.

Ideal Customer Profile 52

Ideal Customer Profile ROI Account Based Marketing Maximizer 52

Zoominfo

JULY 1, 2020

Yet data changes hour to hour. Data collaboration allows key stakeholders to view consistent data at any point throughout the day, thus streamlining workflows. We’ve all been hearing about buyer intent data for several years. How to Implement a Data Collaboration Strategy. But what is it?

Data 246

Data Intent Data How To Intent 246

Tenbound

NOVEMBER 27, 2024

In today’s complex buying landscape, customers often engage with multiple touchpoints across various channels before making a purchase. The key is looking at the full picture of a prospect’s digital body language across multiple touchpoints and channels. Are they not only consuming your content but also sharing it?

Intent Signal 59

Intent Signal Intent Lead Rank Intent Data 59

Zoominfo

NOVEMBER 6, 2023

Buyers wanted to easily and efficiently identify optimal companies and contacts, be able to engage with them across sales and marketing channels, and then measurably improve the outcomes of their account-based efforts. Intent Data Takes Center Stage Without a solid data foundation, account-based campaigns can’t reach their full potential.

Account Based Marketing 147

Account Based Marketing Ideal Customer Profile Intent Data Scale 147

Lead411

NOVEMBER 7, 2024

Analyze Historical Data : Look at past deals to determine which customer types and segments have had the highest success rates. Implement Intent Data for Timely Targeting Identify Buying Signals : Intent data provides insights into which companies are actively researching topics related to your product.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Sales Process B2B 52

MarketJoy

MARCH 24, 2025

With such expertise, MarketJoy makes a valuable partner for any business looking to optimize its sales pipeline and achieve tangible results and a strong ROI. Not all outbound campaigns hit the ground running so being data-driven is imperative to ensuring you establish a scalable channel of predictable revenue in the shortest window of time.

Lead Generation 52

Lead Generation Sales Qualified Lead Ideal Customer Profile Lead Rank 52

SBI

APRIL 26, 2018

Rather than largely relying on guess work or instinct to engage with buyers, this data, if organized correctly, can be used to massively accelerate time to value for sales people by helping them understand what buyers are interested in and how best to engage with them, much earlier than previously possible.

Quota 139

Quota Intent Data Intent Lead Rank 139

Zoominfo

MAY 31, 2023

Industry surveys show that account-based marketing is consuming an ever-larger share of B2B budgets, and it’s easy to see why: smarter targeting, increased efficiency, and better ROI are enough to make any CMO’s eyes light up. Bottom line: intent data is gold. The good news?

Account Based Marketing 130

Account Based Marketing Ideal Customer Profile Intent Intent Signal 130

Zoominfo

FEBRUARY 1, 2021

Maybe your marketing efforts are more ‘throw it at the wall and see if it sticks’ than a fine-tuned ROI machine. That’s where business AI and intent data come in. Countless companies make huge investments in CRM systems only to be left wondering why they aren’t experiencing ROI and value as expected. Let’s change that.

Small Business 145

Small Business Small Business Ideal Customer Profile Lead Rank 145

SBI

APRIL 1, 2020

TechTarget Launches Verified MSP Targeting Powered by Priority Engine Purchase Intent Platform. Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services, today announced the release of Verified MSP Targeting powered by Priority Engine TM , TechTarget’s SaaS-based purchase intent insight platform.

Intent 79

Intent Engineering Intent Data Enterprise 79

Zoominfo

SEPTEMBER 14, 2020

B2B customers want unique experiences that require multiple touchpoints through various channels. Adding the following steps into your sales workflow will take your overall process to the next level, and will definitely be reflected in overall ROI. If you don’t know where to start, always turn to the data.

Top of Funnel 162

Top of Funnel Sales Process Ideal Customer Profile Sales Qualified Lead 162

Zoominfo

JULY 14, 2023

But they can also face a winding path to purchase , sprawling buying committees, and a dizzying number of channels vying for their attention. Sales enablement: Messaging needs to be consistent across channels in order for it to resonate with your intended audience. Which Channels Should a B2B Marketing Strategy Include?

Paid Content 130

Paid Content Report B2B Top of Funnel 130

MarketJoy

NOVEMBER 13, 2024

These broad-net strategies waste resources by targeting uninterested or unqualified audiences, resulting in higher CAC and reduced ROI. Using intent data , AI-powered targeting , and strategic content deployment, MarketJoys methods help you focus on leads that are most likely to convert, cutting down on time and costs.

Intent Data 52

Intent Data Scale Strategy Intent 52

Zoominfo

NOVEMBER 8, 2021

International marketing demands a substantial level of research in order to ensure a good product-market fit and a high probability of ROI. “It Intent data. What channels do they typically rely on for information? You can’t simply “copy and paste” your marketing efforts from the U.S. into another market.

Demand Generation Agencies 130

Demand Generation Agencies Webinar Metrics Lead Rank Marketing Qualified Lead 130

MarketJoy

NOVEMBER 13, 2024

These broad-net strategies waste resources by targeting uninterested or unqualified audiences, resulting in higher CAC and reduced ROI. Using intent data , AI-powered targeting , and strategic content deployment, MarketJoys methods help you focus on leads that are most likely to convert, cutting down on time and costs.

Intent Data 52

Intent Data Scale Strategy Customer 52

Allego

FEBRUARY 20, 2025

For a deeper dive into AIs ROI and real-world use cases, check out the full report. Leverage AI-driven personalization , using behavioral insights and intent data to deliver highly targeted recommendations and content at the right moment.

Trends 62

Trends Sales Enablement Buyer Lead Rank 62

Zoominfo

SEPTEMBER 14, 2020

B2B customers want unique experiences that require multiple touchpoints through various channels. Adding the following steps into your sales workflow will take your overall process to the next level, and will definitely be reflected in overall ROI. If you don’t know where to start, always turn to the data.

Top of Funnel 130

Top of Funnel Sales Process Ideal Customer Profile Sales Qualified Lead 130

SBI

JULY 21, 2020

The problem here is structural, B2B marketers continue to hold onto strategies of the past, around industry segments, and channel-specific domain expertise. Sustained ROI requires an obsessive focus on understanding a prospect’s sentiment, wants, needs, and timing, and only then, delivering relevant and valuable experiences.

Account Based Marketing 142

Account Based Marketing Top of Funnel Ideal Customer Profile Scale 142

Sales Hacker

NOVEMBER 16, 2021

As a business grows, so will its lead generation channels and strategies. Automated lead generation is about using tools which are powered by AI and machine learning to create lead generation systems across all your inbound and outbound channels. Related: 3 Ways to Bolster Your Buyer Intent Data for Stronger Sales.

Paid Content 127

Paid Content Lead Generation Lead Rank Lead Scoring 127

SalesLoft

APRIL 18, 2024

This ultimately leaves you with an inflated tech spend, poor ROI, and an unhappy team. With more than 130 software integrations across your CRM, core business, and broader GTM applications — PLUS an open API — Salesloft’s Revenue Orchestration Platform connects your third-party data and applications in one place.

Software 98

Software Software Top of Funnel Intent Signal 98

Sales Evangelist

MARCH 8, 2020

How To Pair Inbound Leads With Sales Triggers For Higher ROI Are you thinking of ways you can pair inbound leads with sales triggers to get a higher ROI? It is an intent data platform for B2B technology companies. Reach him via these channels: LinkedIn , Instagram , Twitter , and Facebook about any sales concerns.

Inbound 52

Inbound ROI Leads Marketing Qualified Lead 52

Zoominfo

NOVEMBER 1, 2022

By using data and analytics, he and the team identified shifts in programs and spending to maximize profitable revenue and ROI. “We We said, why don’t we take these dollars and redeploy them in more efficient channels to see if we can increase the conversion rates and get a better outcome?” Schuck said.

Hiring 100

Hiring Intent Data Intent Scale 100

LeadBoxer

DECEMBER 8, 2019

Upselling to current customers is proven to have greater ROI than converting new customers; SaaS companies on average spend just $0.28 A data vendor like D&B Hoovers can also help you zero in on accounts that fit your look-alike model. to earn a dollar of revenue from an existing customer , whereas they’ll spend $1.18

Account Based Marketing 89

Account Based Marketing Account Software Software 89

BuzzBoard

NOVEMBER 24, 2023

With software consumption heavily skewing towards SaaS and subscription-based pricing, the lifetime value of enterprise accounts is tremendous for providers that can continually deliver ROI. ABM initiatives are not only capable of delivering wider deal sizes for tech services providers but also a higher ROI.

Account Based Marketing 52

Account Based Marketing Account Ideal Customer Profile Infusion 52

SBI

APRIL 29, 2020

Our research and direct experience at scale has shown that the channels of interaction have remained relatively stable over time. JOHN: Recently, a large customer rolled out our Priority Engine real purchase intent data platform to a test group of 200 sellers. So you can run your ROI scenarios on that from both directions. .

Lead Rank 121

Lead Rank Face-to-face Account Buyer 121

SBI

JUNE 19, 2019

Nasdaq: TTGT), the global leader in B2B technology purchase intent data and services today announced that its IT Deal Alert Priority Engine™ platform won two 2019 CODiE Awards in the Best Account Based Marketing Solution and the Best Sales and Marketing Intelligence Solution categories. TechTarget, Inc. Michael Cotoia, CEO, TechTarget.

Account Based Marketing 50

Account Based Marketing Engineering Ideal Customer Profile Account 50

Tenbound

JULY 22, 2024

They are focused on strategic impact and ROI. Also consider the content formats and channels preferred by each persona at each stage. Your Champion may love detailed eBooks while your Decision Maker craves high-level ROI calculators. Now is the time for trials/pilots, customer references, and ROI justification.

Ideal Customer Profile 64

Ideal Customer Profile Lead Rank B2B Lead Scoring 64

SugarCRM

JUNE 27, 2024

It’s not just about the ROI; it’s also about the perceived time it takes to implement and adopt CRM solutions. In reality, spreadsheets lack the capabilities of a CRM product in terms of demand forecasting capabilities and accuracy, posing risks when it comes to revenue generation and data-backed strategic decisions.

Forecasting 26

Forecasting CRM Outsourcing Services Intent Data 26

SugarCRM

APRIL 11, 2023

In business settings, data augmentation can give companies the competitive edge they need to be on top of customers’ minds and become industry leaders. Here’s one recurring issue companies face when handling data: quality. not all data entering their databases is accurate and valuable. Purchase intent data.

Data 26

Data Intent Data Lead Nurturing Face-to-face 26

SalesLoft

NOVEMBER 2, 2023

And we know that adoption is ROI. Should the content be short or long for the channel? Ingest all of this information and make a list? For the majority of reps in the middle, these reps are not prioritizing their tasks each day — they’re working whatever is right in front of them and they’re using their favorite apps.

Lead Rank 52

Lead Rank Strategy Forecasting Ideal Customer Profile 52

Vengreso

JULY 10, 2023

Sales professionals can collect data on leads, such as contact information, interests, and buying habits/interests, to track and analyze their progress through the sales pipeline. Sales managers should also ensure their team members know how to leverage buyer-level intent data as well. What are common types of sales?

Hiring 40

Hiring Lead Rank Ideal Customer Profile Forecasting 40

Appbuddy

NOVEMBER 11, 2021

B2C brands are pros at using consumer intent data to send relevant content, like personalized product recommendations or store-specific promotions. To deliver equally targeted messaging, B2B marketing teams should prioritize the acquisition of zero-party data (data customers share intentionally and proactively).

B2C 98

B2C Email Marketing B2B Marketing 98

Lead411

JULY 2, 2024

Email marketing is incredibly effective for lead generation, providing a direct channel to communicate with prospects. These can be found utilizing growth indicators like Lead411’s intent data to find only the prospects that are ready to buy on a faster pace. Encourage questions and interactions to engage attendees.

Paid Content 52

Paid Content Lead Rank Lead Scoring Ideal Customer Profile 52

Zoominfo

JANUARY 14, 2025

Analytics and Reporting: Track performance, customer satisfaction, and ROI to optimize chatbot strategies. Comprehensive Visitor Insights: Offers detailed information on visitors, including firmographics and buying intent data. Buyer intent data for targeted outreach. Automated scheduling and pipeline optimization.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Customer 130

MarketJoy

NOVEMBER 13, 2024

These broad-net strategies waste resources by targeting uninterested or unqualified audiences, resulting in higher CAC and reduced ROI. Using intent data , AI-powered targeting , and strategic content deployment, MarketJoy’s methods help you focus on leads that are most likely to convert, cutting down on time and costs.

Leads 52

Leads Marketing Qualified Lead Intent Data Scale 52