What is a Sales Cycle and How to Make it Work for You in 2021
Crunchbase
DECEMBER 18, 2020
Most retail brands have a sales cycle in place, but the events of 2020 have impacted the way the cycle works. Ensuring that prospects travel through the cycle to the point where they not only make purchases but become advocates for the brand has now become even more important. Step 1: Prospecting. Source: ProMX.
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