MQLs? Aligning Marketing Metrics with Revenue Goals
Sales Hacker
FEBRUARY 2, 2024
In the wise words of Charlie Munger: “Show me the incentive, and I’ll show you the outcome.” Listen to Udi Ledegor’s story about it on Demandbase’s channel. In a prior life, Amit also led product and UX teams at Yahoo and Oracle. Those three little letters that can stir up so much debate in the marketing and go-to-market world.
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