Zoominfo

SEPTEMBER 22, 2023

At its core, intent data helps marketing and sales teams identify the companies and individuals most likely to make a purchase, especially in the near future. But not all intent data is created equal. There are many types of intent data, and an array of providers. How Do I Make Intent Data Actionable?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Allbound

DECEMBER 18, 2019

Being a channel manager isn’t an easy job. While a Google search will provide plenty of “best practices” for channel management, we wanted to take a deeper dive. In this post, we sought advice from leaders that are on the front lines of channel management. We spoke with three channel leaders from different industries.

Channels 83

Channels Face-to-face Intent Data Intent 83

Sales Hacker

JANUARY 30, 2024

MQLs aren’t created equal Depending on the channel or entry point, MQLs convert to pipeline at vastly different rates. Similarly, direct traffic and paid social channels yield significantly different outcomes. Kevin reminds us of the relevant words of the late Charlie Munger, “Show me the incentive, and I’ll show you the outcome.”

Lead Rank 123

Lead Rank Marketing Qualified Lead Pipeline Top of Funnel 123

Sales Hacker

NOVEMBER 16, 2021

As a business grows, so will its lead generation channels and strategies. Automated lead generation is about using tools which are powered by AI and machine learning to create lead generation systems across all your inbound and outbound channels. Lead generation is the lifeblood of any business. What is lead generation automation?

Paid Content 126

Paid Content Lead Generation Lead Rank Lead Scoring 126

Zoominfo

JULY 25, 2023

Select firmographic data points, such as industry, geography, and revenue, and demographic data points, such as job title and location to narrow down your total addressable market. Layer intent data on top of this view to find prospects in your ICP that are actively searching for your product or a similar solution.

Lead Generation 130

Lead Generation Lead Rank Ideal Customer Profile Lead Scoring 130

Crunchbase

JUNE 7, 2023

Metrics such as the source of the lead, the content they engaged with or their demographic information can shed some light on which channels are generating the most qualified leads. Potential customers with higher buyer intent should be prioritized because they are more likely to buy than those with lower intent.

Ideal Customer Profile 52

Ideal Customer Profile Lead Rank Lead Scoring Prospecting 52

Sales Hacker Training

MARCH 14, 2023

Features: Website visitor insights Chatbots Instant messaging channels Price : Freemium to $20 per month. Cognism is fully GDPR compliant and ensures data accuracy through manual verification of decision-makers phone numbers. After installation, you’ll get a widget appearing at the top of each web page that you open.

Lead Rank 52

Lead Rank Lead Scoring Lead Generation Sales Qualified Lead 52