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Enhancing Mid-Funnel Marketing Strategies with Video Content (video)

Pipeliner

This episode is a goldmine of information for any brand that is using video to interact with its potential buyers and increase conversion rates. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist, he has conducted over 1500 video interviews of thought leaders for Sales POP!

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Sales Talk for CEOs: Strong Contributors to Sales Success with Jon Ferrara (S1:EP6)

Alice Heiman

On this episode of the Sales Talk for CEOs Podcast, Alice speaks with Jon Ferrara, CEO of Nimble. He was originally the CEO of a company called GoldMine, a program that was the pioneer of CRM solutions. After selling GoldMine for $125 million dollars Jon took a 10 year break to be present with his family. podcast Click to tweet.

GoldMine 148
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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! DiscoverOrg. Google Alerts.

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5 Ways to Generate More Webinar Leads

Zoominfo

Seasoned B2B marketers know a well-executed webinar is a goldmine for sales leads. Just consider these webinar lead generation statistics: 73% of B2B marketers and sales leaders say a webinar is the best way to generate high-quality leads ( source ). Channels used to promote the webinar. Topic selection.

Lead Rank 209
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Sales Talk for CEOs: The Easiest Way to Get More Business with Barry Trailer (S5Ep5)

Alice Heiman

CEOs, do you want to unlock the secret to sky-high sales? Barry Trailer from Sales Mastery Advisors highlights a goldmine of opportunity: diving deep into repeat and referral sales. Interestingly, the survey suggests a direct link: the stronger the processes and relationships, the better the sales performance.

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Learning to Sell Through Storytelling

Sales and Marketing Management

Author: Mark Magnacca Earning a prospect’s trust is essential when it comes to the art of the sale. It’s human nature to want to make a connection with the person we’re buying from – to feel like our needs are understood and that the sales rep cares about more than just a commission. Sales is no different.

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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

For a skillful B2B salesperson, speaking directly to a roomful of people is a goldmine for lead generation. Be adaptable and think outside the box, and you can still capture crucial sales opportunities. Five Ways to Capture Sales Opportunities from Canceled Events. They include channels such as: Pay-per-click (PPC) advertising.