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15 Indispensable Company Research Tools for B2B Sales Reps

Zoominfo

As a B2B sales rep, the more you know about a prospect and their company, the easier it is to sell to them. Although it might require a degree of creativity and some digging, Quora can be a goldmine of information. For this reason, we’ve put together the ultimate list of company research tools for sales reps.

Research 233
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5 Ways to Generate More Webinar Leads

Zoominfo

Seasoned B2B marketers know a well-executed webinar is a goldmine for sales leads. Channels used to promote the webinar. Product demos: Later-stage prospects want more in-depth information about your product. Many prospects will appreciate the convenience of webinar information in a downloadable PDF. Topic selection.

Lead Rank 209
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Learning to Sell Through Storytelling

Sales and Marketing Management

Therefore, closing a deal depends on the salesperson’s ability to make a prospect feel as though their unique story is being heard. Jim Signorelli ’s book, StoryBranding , discusses how the key to winning over prospects is to think of the product and the company as a narrative that aligns with buyers’ stories.

GoldMine 136
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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

For B2B brands, connecting on a personal level is crucial to turn prospects into clients. For a skillful B2B salesperson, speaking directly to a roomful of people is a goldmine for lead generation. You’ll still be providing value to the prospects in question, and you're keeping your brand name at the front of their minds.

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[VIDEO] Discover Org Charts: 5 Ways to Leverage Organizational Intel

DiscoverOrg Sales

Accurate org charts are a goldmine for B2B sellers, because they display relationships between stakeholders, reporting structure, and job titles. The org chart shows who your prospect is within an organization, and which other stakeholders you should include in your outreach. For outbound prospecting, to find multiple points of entry.

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All the things marketers can (and should) be doing with a CRM

Nutshell

A finely-tuned CRM tracks and utilizes all of the tiny pieces of data generated by prospects all the way from the tippity-top of the funnel until the moment they sign that sweet, sweet contract. If a prospect isn’t clicking anything, they might not be a solid lead. Image from Pinterest. Discounts, offers, loyalty clubs.

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Fewer Inbound Leads in 2024? 3 Things Sellers Should Do to Hit their Numbers.

Hubspot Sales

Fewer prospects are going to just hit your lead form in 2024. Boosting Active Prospecting, Outbound Efforts, and Social Selling Inbound leads are not the only way to generate new business. Active prospecting and outbound efforts are still effective. You have to do your research to identify potential prospects.

Inbound 101