Sales and Marketing Management

OCTOBER 12, 2020

Author: David Satterwhite In 2020, I reached my 30th year in business-to-business technology sales. Then, everything I thought I knew about sales blew up. . A profession that thrives on face-to-face communication with customers became shackled by travel restrictions. How does a sales leader solve this puzzle?

Face-to-face 317

Face-to-face Lead Rank Vendor Guidelines 317

Sales and Marketing Management

JANUARY 21, 2019

To stay ahead of the competition and thrive, it’s essential to identify and adopt sales techniques that can boost your productivity and results. The front-runners focus on data hygiene and ensuring they have accurate and holistic customer information across sales, marketing and service departments. Automated sales prospecting.

Trends 297

Trends B2B Social Media Telemarketing 297

No More Cold Calling

JUNE 29, 2023

Sales teams continue to face more and more pressure to ramp up. Your most neglected sales channel is your existing client base. In the summer of 2015, I got an urgent call from Barry, a colleague who was working with Dr. Stephen Timme and Finlistics on their sales strategy. Is it working?

Referrals 177

Referrals Channels Cold Calling Scale 177

Sales and Marketing Management

DECEMBER 14, 2020

Author: Paul Nolan Nick Kavadellas is thankful for golf, not only because he’s enjoyed playing it for years, but also because it is one of the few face-to-face selling tools he has continued using during the COVID-19 outbreak. But Kavadellas recognizes the golf course doesn’t suit everyone as an effective setting for a sales meeting.

Outsourcing Services 279

Outsourcing Services Face-to-face Travel Lead Rank 279

Sales Gravy

APRIL 16, 2025

Ross from Houston faces a common challenge in channel sales: how do you create brand preference for your product when youre selling through distributors who carry multiple competing lines and competitors who undercut your price? Action Items: Train the Distributors Sales Reps. Unearth the Real Cost of Going Cheap.

Channels 56

Channels Engineering Gatekeeper Decision Maker 56

No More Cold Calling

APRIL 26, 2021

Video conferencing is a great way to get face to face with clients. I wrote that in 2013, back when virtual sales meetings weren’t the only option. We’ve had to make do with virtual sales meetings, and that has affected many B2B sales pros’ ability to access new customers and to make real-world connections.

Sales Meeting 287

Sales Meeting Meeting Referrals Face-to-face 287

Sales and Marketing Management

SEPTEMBER 28, 2020

Sales and marketing teams have been slashed, and pipelines are running dry. Small Businesses Face the Biggest Challenges. Many companies will need to make drastic changes to overcome the challenges they face. Many companies will need to make drastic changes to overcome the challenges they face. During the period of Feb.

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

Zoominfo

JANUARY 6, 2021

Read on to discover the latest CRM trends for sales and marketers to use in 2021—and beyond. CRM systems wear many hats, including channel management, customer insights, communications, engagement, and more. Share the same goals and tools between sales and marketing teams. Future Trends in CRM.

Trends 246

Trends CRM Top of Funnel Marketing 246

Zoominfo

MARCH 21, 2025

Sales is no longer about dialing faster or pitching harder. Today, it all comes down to using smarter sales coaching techniques. Using AI sales tools can help teams level up by analyzing real sales conversations, identifying what works and what doesnt. Sales teams need every advantage they can get.

Sales Coaching 130

Sales Coaching Software Software Coaching 130

Sales Gravy

MARCH 25, 2025

Hes already tried a variety of channels, including inside sales, social media, and email, but is struggling to ramp up both volume and quality. Below are the key insights from our conversation, along with practical strategies to multiply your lead count and build a system that secures face-to-face meetings with the right buyers.

Ideal Customer Profile 87

Ideal Customer Profile Sales Qualified Lead B2B Top of Funnel 87

Bernadette McClelland

MARCH 17, 2023

RESILIENCE: Irish people have a reputation for being resilient in the face of adversity. And the ‘house on the hill’ in this charming village by the sea, albeit now renovated, is the same family home from where three siblings set sail many years ago. Durty Nelly's Pub 3.CREATIVITY: Durty Nelly's Pub 3.CREATIVITY:

Loyalty 397

Loyalty Face-to-face Travel Up-Sell 397

Pipeliner

JANUARY 5, 2025

In a recent episode of the podcast hosted by John Golden, listeners were treated to an enlightening conversation with Luke Lunkenheimer , a successful entrepreneur and sales expert. By doing so, they can create a more meaningful connection, leading to better sales outcomes. Each component plays a vital role in achieving sales success.

Video 98

Video Lead Rank Lead Scoring Customer 98

Zoominfo

DECEMBER 10, 2020

From sales processes to how we celebrate holidays, there has been no area left untouched by this pandemic. For ZoomInfo, one of the biggest challenges we are facing at EOY is how to keep motivation high and celebrations on par with the big achievements our sales teams are hitting day in and day out. Covid has changed everything.

Energy 246

Energy Channels Motivation Face-to-face 246

Hubspot Sales

AUGUST 26, 2024

I remember it like it was yesterday — I was just starting out in SaaS sales, and I had identified a promising account I wanted to target. Sales requires a lot of skills you can only acquire from experience, but there’s one critical attribute you should start to hone on day one: persistence.

Follow-up 122

Follow-up Lead Rank Lead Scoring Marketing Qualified Lead 122

Zoominfo

DECEMBER 20, 2024

These powerful apps help businesses of all kinds address critical gaps in their technology stacks, grow quickly while maintaining data quality, reach new markets and new industries, launch new products, and keep growing sustainably in the face of stiff competition.

SalesForce 130

SalesForce Top of Funnel Demand Generation Agencies Intent Signal 130

Sales and Marketing Management

NOVEMBER 11, 2020

Delivering a virtual event from a studio or production setting can make a virtual event feel like it’s more of an occasion than a purely online event broadcast from bedrooms and home offices around the country,” said Joshua Bryce, manager of technology sales, at the Melbourne Convention & Exhibition Centre. More useful. Here to Stay.

Demand Generation Agencies 358

Demand Generation Agencies Face-to-face Lead Rank Conference 358

Sales Hacker Training

OCTOBER 11, 2024

The Sales Leadership Framework Behind Multiple $100MM ARR Orgs Whether on the podcast, a one-to-one conversation, in GTMfund’s Slack, in a digital live event… the same pattern surfaces: the best leaders develop and leverage systems. Product : Vanta Your deal is almost closed, and all that’s left is the security review.

Sales Leadership 119

Sales Leadership Lead Rank Scale Marketing Qualified Lead 119

SBI Growth

MARCH 20, 2020

An executive team sits in front of their computers watching the concerned and, in some cases, confused faces of one another. They have completed the gut-wrenching discussion about who stays and who goes, either permanently or temporarily, to provide some.

Face-to-face 305

Face-to-face Ideal Customer Profile Channels Retention 305

No More Cold Calling

APRIL 15, 2021

Every sales leader says their #1 prospecting challenge is getting leads in the pipe. Considering half of the deals that are forecasted to close don’t, and customer retention has decreased as seller attrition increases, sales teams are facing yet another frustrating year if something doesn’t change. That’s a fact. Have We Met?

Lead Gen 397

Lead Gen Sales Qualified Lead Marketing Qualified Lead Leads 397

Pipeliner

MARCH 20, 2025

In a recent episode, host John Golden sat down with e-commerce expert Sabir Semerkant to discuss the impending challenges e-commerce brands will likely face in 2025. This mindset can be detrimental as it prevents them from recognizing that many issues they face are universal.

Video 103

Video Lead Rank Lead Scoring Scale 103

Zoominfo

FEBRUARY 2, 2021

Regardless of a company’s tech stack size, CRM systems are a staple for sales and marketing teams. For instance, your social media strategy that your marketing manager ran five years ago looks different today — with multiple social media specialists running more channels. Enterprise vs. SMB CRM Systems. Enterprise CRM System Features.

Enterprise 290

Enterprise Enterprise Company CRM 290

Sales and Marketing Management

JULY 20, 2020

Author: Kris Belau Is there anything more quaint in sales and marketing than the door-to-door salesperson? As was common at the time, the main sales channel was an on-the-ground sales force. So what now for companies, perhaps yours, that rely even in some part on offline sales? It means rethinking how you engage.

Face-to-face 194

Face-to-face Social Media Channels Lead Rank 194

Zoominfo

APRIL 17, 2025

Even the most driven sales teams require the right resources to effectively target prospects, nurture relationships, and close deals. Theres certainly no shortage of sales tools available to help your team master every step in the modern sales process. These represent the key software platforms for your sales team to evaluate.

Sales Tools 130

Sales Tools Tools B2B Lead Rank 130

Zoominfo

SEPTEMBER 26, 2018

Whether through anonymous surveys or face-to-face meetings, find out what they love most about working at your company—and what they’d like to be different. As a result, the strategies recruiters use for candidate sourcing now mirror the tactics marketers use to attract customers—the main overlap being branding. Let’s get into it!

Hiring 250

Hiring Social Media Face-to-face Channels 250

Pipeliner

FEBRUARY 28, 2025

This paper aims to explore the following questions: What challenges do organizations face in ensuring they are future-proof, and how can they achieve this? It is more important than ever to future-proof your business in the technologically driven world. The new AI and other technologies have improved coding and development.

Ideal Customer Profile 105

Ideal Customer Profile Video Face-to-face Trends 105

Pipeliner

FEBRUARY 18, 2025

When embedded within the organization, marketing teams are better positioned to understand the brand’s core values and objectives, leading to more coherent and aligned messaging across all channels. He argues that having an internal marketing team offers numerous benefits over traditional reliance on external agencies.

Lead Rank 95

Lead Rank Outsourcing Services Lead Scoring Marketing 95

Vengreso

NOVEMBER 19, 2024

In an era where efficiency and productivity are paramount, AI sales assistant software emerges as a game-changer for businesses eager to streamline their sales processes and maximize output. At the core of AI sales assistant software lies its capacity to automate repetitive and time-consuming tasks.

Software 114

Software Software Scale Sales Qualified Lead 114

No More Cold Calling

FEBRUARY 24, 2021

Why the sudden interest in referral sales? Sales leaders have an ongoing challenge to get more qualified leads in the pipe, but seller access has evaporated. You can ask: During the sales process when you’ve added value. Are your buyers clamoring to talk to you? My phone rang off the hook the last half of 2020. Think about it.

Referrals 323

Referrals Sales Qualified Lead Marketing Qualified Lead Lead Generation 323

Zoominfo

JULY 27, 2023

Businesses in virtually every industry are being pushed to modernize their go-to-market strategy, with a premium on the data-driven, automation-enabled convergence of sales, marketing, and operations. Sales and marketing leadership need to align on: The business outcomes that your ABM strategy will achieve.

Account Based Marketing 246

Account Based Marketing Scale Data Strategy 246

Zoominfo

AUGUST 12, 2020

On building a sales organization as sophisticated as contemporary B2B buyers …. Here’s a secret: Contemporary sales leaders are just as well equipped as their counterparts in procurement. Here’s a secret: Contemporary sales leaders are just as well equipped as their counterparts in procurement. Today, we review.

B2B 200

B2B Lead Rank Sales Qualified Lead Top of Funnel 200

Sales and Marketing Management

DECEMBER 22, 2019

Author: Barbara Adey It’s not enough to prepare for a sales call with general industry knowledge. As it stands, only 20% of salespeople are prepared to offer any real value during a sales call. Customer-Centric Sales. This savvy also allows sellers to engage around the entire sales cycle and open up opportunities throughout.

Decision Maker 240

Decision Maker Face-to-face Demographics Call-back 240

Zoominfo

JUNE 28, 2021

It is a marketing channel that enables two-way communication between buyers and sellers to provide critical buying information that accelerates their path to purchase. This will help provide context to how conversational marketing is the smartest solution for your sales and marketing efforts. What is conversational marketing?

Conversion 246

Conversion Marketing Lead Capture Face-to-face 246

No More Cold Calling

MARCH 15, 2018

And technology will eliminate the time-consuming, face-to-face aspect of communication. Video killed the radio star. Not in your personal life, and certainly not in your lead generation system. B2B selling is all about relationships. But we’ve never been surrounded by so much of it. The Birth of the Boob Tube.

Lead Generation 243

Lead Generation System Marketing Qualified Lead Leads 243

Hubspot Sales

AUGUST 27, 2024

If your company is faced with this daunting task, adopting an AI pricing strategy could be your best way forward. A well-crafted AI-powered pricing strategy helps companies to be competitive in their target market. It can help them to be resilient to changing market conditions, and achieve their profitability goals. Up to 5% margin growth.

Strategy 103

Strategy Margin How To Lead Rank 103

Vengreso

OCTOBER 22, 2024

But before we begin, ask yourself: Are you using the right tools to measure your sales team’s success? Discover the surprising method top leaders use to identify the most effective sales tools, and how it saved a business a quarter million dollars. It’s time to rethink your sales tool strategy.

Tools 70

Tools Social Media Channels Sales Methodology 70

Cincom Smart Selling

MARCH 6, 2025

The contemporary competitive market poses a formidable challenge to maintain profitability across multiple sales channels. Understanding the Pricing Complexities in Multi-Channel Sales In the hyper-connected marketplace, businesses sell through multiple channelsdirect sales teams, resellers, e-commerce platforms, and distributors.

Margin 48

Margin Channels Maximizer Lead Rank 48

Pipeliner

FEBRUARY 24, 2025

With over 25 years of experience in the digital landscape, Jonathan shared his profound insights on how entrepreneurs can harness the power of artificial intelligence (AI) to drive business success, particularly in sales and marketing. Many users fall into the trap of submitting vague prompts, leading to subpar responses.

Video 105

Video Lead Rank Lead Scoring Sports 105