Sales Talk for CEOs: Navigating the Future of Partner Selling with Cassandra Gholston (S4:Ep15)
Alice Heiman
JULY 12, 2023
” Watch the podcast below or on our YouTube channel Chapters [05:36] Referral selling is important. [22:29] At the height of her enterprise sales career, and with two young kids at home, Cassandra had an epiphany for a new software product that would help every B2B sales rep save time, sell more, and crush their quota with partners.
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