Remove Channels Remove Demand Generation Remove Seminar
article thumbnail

3 SEO Metrics CMO's Can Use to Drive More Leads in the Funnel

SBI Growth

What channel of Demand Generation can yield the highest return and sustained success? The best way to know if your demand generation program is getting your company in front of these new buyers is by measuring your SEO program with the KPI’s above. CMO’s are tasked with driving customer acquisition.

article thumbnail

How B2B Buyers Search for Tech Solutions

Tenfold

This share spans across a variety of channels. The Salesforce’s Pardot survey, 2013 State of Demand Generation Report, claims that 71.7 The Multiple-Channel B2B Buyer. The multiple-channel buyer is always connected and researching online through mobile phones, tablets and desktops. Know the Modern B2B Buyer.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

You Can’t Teach a Kid to Ride a Bike at a Seminar. You Can’t Teach a Kid to Ride a Bike at a Seminar : The Sandler Sales Institute’s 7-Step System for Successful Selling. The book reveals today’s new breed of Chief Executive Buyers, the channels they use, the value narrative you need, and the mix of methods that works.

article thumbnail

170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Melissa Murillo is an award-winning and highly skilled sales leader with over a decade of experience in marketing and business development specializing in the IT channel. Jennifer is a thought-leader and expert in growing sales, inside sales, renewals, channel sales, sales operations and marketing organizations. Melissa Murillo.

Hiring 137