Remove Channels Remove Customer Service Remove Engineering
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How to Improve Marketing ROI (video)

Pipeliner

Channel Overload: Feeling pressured to be everywhere—social media, email, events—without considering where your audience actually spends time. Undefined Customer Profile: Failing to clearly define who your ideal customer is, leading to scattershot marketing. Focus on the channels that matter most.

ROI 97
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The Best Sales Coaching Software Tools in 2025

Zoominfo

Customization : Can it adapt to your unique sales processes and workflows? Vendor Support : Is onboarding, training, and customer service included? And with shareable call snippets, sales can bridge team silos by looping in marketing, product, and engineering, amplifying the voice of the customer across the business.

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Unlocking the Power of AI in Business (video)

Pipeliner

While many people still approach AI like a search engine, inputting simple keywords or phrases, Jonathan emphasizes that effective AI prompting is more akin to conversing with a colleague. Personalized Interactions: AI can tailor interactions based on customer data, offering personalized recommendations and solutions.

Video 105
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GTM 145: What Happens When a CRO Owns the Entire Customer Journey, How to Build a Unified GTM Engine | Marcy Campbell

Sales Hacker

Her deep expertise in aligning sales, customer success, and operations makes her a standout leader in the GTM space. Discussed in this Episode: How AppFolios Unified Customer Experience (UCE) platform aligns marketing, sales, and customer service. Why customer experience is a competitive differentiator in vertical SaaS.

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GTM 145: What Happens When a CRO Owns the Entire Customer Journey, How to Build a Unified GTM Engine | Marcy Campbell

Sales Hacker

Her deep expertise in aligning sales, customer success, and operations makes her a standout leader in the GTM space. Discussed in this Episode: How AppFolios Unified Customer Experience (UCE) platform aligns marketing, sales, and customer service. Why customer experience is a competitive differentiator in vertical SaaS.

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How CPQ Training Helps Sales Teams Close Deals Faster and Smarter

Cincom Smart Selling

This means longer turnaround times as they repeatedly check with engineering, finance, or management for approvals. This results in a more personalized buying experience and a stronger relationship with the customer. Sales professionals who fully understand CPQ can strategically use these insights to maximize deal sizes.

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Future-Proofing Your Business (video)

Pipeliner

Companies should also consider what products or services may be extinct in a few years and how they can pivot to meet new customer needs. The way people obtain information is evolving, and search engines are being replaced or accompanied by AI-based tools. He is CSMO at Pipeliner CRM.