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All the things marketers can (and should) be doing with a CRM

Nutshell

A finely-tuned CRM tracks and utilizes all of the tiny pieces of data generated by prospects all the way from the tippity-top of the funnel until the moment they sign that sweet, sweet contract. If a prospect isn’t clicking anything, they might not be a solid lead. INTGRATION. Take the grunt-work out of email marketing.

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SMS sales: How B2B sellers can close more deals with text messages

Nutshell

Cold calling is great—if your prospects actually pick up the phone. Learn to leverage this underrated communication channel, and SMS sales just might become the secret weapon in your selling arsenal. Why should you text your prospects and customers? Both of these sales channels still have their place! What Is SMS Sales?

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9 Keys to Abundant Sales Lead Generation

Marc Wayshak

Your IPP stands for your ideal prospect profile. To avoid this, make sure you’re only going after people who fit your ideal prospect profile. Your ideal prospect profile outlines the prospect who you’d be totally psyched to connect with. Use all of your channels. At least 20 touches per prospect.

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The Definitive Guide to Client Onboarding and Positive Customer Experiences

Nutshell

FREE DOWNLOAD The 8 steps of an effective client onboarding process You’ve worked hard to turn your prospect into a customer, which calls for celebration. Where necessary, ensure those assigned to provide the client with feedback and updates have the correct client contact information. But don’t take your foot off the gas yet.

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Marketing Strategy: 13 Steps To A Perfect Marketing Strategy 

SMEI

It should include things like the tactics you plan to use, the channels you’ll focus on, and the budget you have to work with. By researching your target audience, you’ll be able to create marketing materials that appeal to them and begin reaching prospective consumers effectively. What are their interests? What motivates them?

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5 Ways to Increase Your Tech Sales

Pipeliner

Trade shows provide an excellent channel for marketing and selling your products. For this, you will need an email marketing platform like Mailchimp or Constant Contact. When it comes to showcasing the very best that your tech business is capable of creating, trade shows are notable venues to do so.

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The complete guide to writing much better marketing emails

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Email marketing is the dominant channel for marketing communications when measured by ROI, reach, cost, etc., Email marketing is the strategy of emailing marketing content—like blogs, videos, and webinars—to a specified audience, and is relied on by 81% of small-to-medium businesses as their primary acquisition channel.

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