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How to Turn Canceled B2B Events Into Sales Opportunities

Hubspot Sales

There are many reasons you might have to cancel your upcoming B2B events. In 2020, the COVID-19 pandemic has led to the cancellation of many large gatherings – including business conferences. Global pandemic aside, everything from a burst pipe to a venue mix-up might force you to postpone or cancel your event. Image Source.

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How To Boost Client Retention – Without Customer Service or Account Reps

Sales and Marketing Management

The fact is retaining best customers remains a challenge for sales and marketing professionals, leading to wasted time and money. Assign employees who do the actual client work, including marketers, to interact directly with customers – eliminating or greatly limiting involvement of customer service or account representatives.

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4.5 Ways To Earn A Testimonial | Jeffrey Gitomer's Sales Blog.

Jeffrey Gitomer

They’ve tried email marketing products like iContact and Constant Contact in the past but didn’t find them easy enough to use or a good fit for the day-to-day needs of a small business. With Ace of Sales, they love how simple and how great looking their emails and customer communications are. I like tip #4.5,

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From Crises Come Creativity

Sales and Marketing Management

B2B sales and marketing leaders have offered valuable and creative ideas for adjusting to the “new normal” that may exist long after the health scare has subsided. Well, kind of,” says Kate Adams, vice president of marketing for Drift, a lead-generation platform. Now is the time to invest in digital marketing strategies.

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4 Amazing Marketing Automation Tips for Small Businesses

Pipeliner

Marketing automation has become a necessity, especially now that every business is incorporating digital systems into their operations. Adopting a marketing automation strategy not only draws you level with more established businesses in your niche but also lowers your operating costs and bottom line. Automate social media responses.

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Announcing Nutshell Marketing: Design and send beautiful marketing emails directly out of Nutshell!

Nutshell

Our team is proud to announce the release of Nutshell Marketing , an email marketing tool that lets you design beautiful marketing emails, send them to thousands of contacts at a time, and immediately track their impact—all out of Nutshell. Why Nutshell Marketing?

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Surviving Pandemics and Recessions with Outbound Marketing

Cience

CIENCE has worked with over 750 companies since 2017, and we believe everything is possible in sales when outbound marketing is part of the Go-to-Market strategy. Since everyone is WFH now, why shouldn’t it be a subject line for your email campaigns? Opportunity = More Time for Emails. Events cancellations.