Zoominfo

MARCH 2, 2021

According to research from Litmus, email marketing remains a top digital channel for ROI , although the ability to measure that ROI isn’t always effective. Email marketing can be used in a variety of ways, from communicating basic information such as standard campaigns or discounts to confirming orders and payments.

Email Marketing 272

Email Marketing Campaigns Data Marketing 272

SalesFuel

NOVEMBER 13, 2024

Challenge: Create a compelling trade school ad campaign to draw in more students Haley Johnson, a multimedia account executive, has been selling media for less than a year. The platform helped her when she approached a local technical school looking to create a trade school ad campaign to bring in more students.

Campaigns 59

Campaigns Closing Automotive Advertising 59

SalesFuel

SEPTEMBER 18, 2024

Challenge: Reaching out to new clientele with a digitally focused brewery ad campaign Renee McDonald, an account executive for OnMedia , has only been on the job for around three years, but in that time has won multiple Sell Smarter! The final amount for the digitally focused brewery ad campaign was worth $21,000.

Campaigns 105

Campaigns Lead Rank Lead Scoring Data 105

SalesFuel

AUGUST 21, 2024

Challenge: Create a competitive banking digital ad campaign Jacob Flaten, a media consultant from Sparklight Advertising and a multiple Sell Smarter Award winner, has been using AdMall for four years and knows if, and when, it can help him during a sales process.

Banking 102

Banking Campaigns Media Closing 102

Zoominfo

AUGUST 23, 2023

We recently launched a new brand campaign to increase awareness of our broader go-to-market capabilities, which help sales, marketing, and operations teams find, acquire, and grow customers through a unified platform. Why Did We Decide to Run this Campaign? But that’s only the beginning of how we help businesses go to market.

Campaigns 130

Campaigns Collateral Intent Signal B2C 130

SalesFuel

AUGUST 14, 2024

Challenge: How to create a unique event promoter ad campaign Nancy Nally, an account executive from Viamedia , has been using AdMall on and off for nearly 20 years. Nally knew that the sales tools provided would help her when it came to creating an event promoter ad campaign. “[The

Promotion 104

Promotion Campaigns Ideal Customer Profile Closing 104

Vengreso

JULY 29, 2024

Have you heard about how important channel sales partners are? In this article we cover different kinds of channel sales partners, why they’re good, and how to work well with them. Plus, working with channel sales partners has other benefits like growing your market. Each one has a special job in selling products.

Outsourcing Services 68

Outsourcing Services Channels Webinar Metrics Strategy 68

Cience

OCTOBER 27, 2020

If someone Googles “marketing campaigns,” could you blame them for thinking the only way to go to market is through increasing inbound leads? Don’t get me wrong, I do like all these channels to generate demand and leads. But outbound is back, and the right multi-channel strategy is the ticket to accelerate and scale growth.

Outbound 63

Outbound Channels Campaigns Ideal Customer Profile 63

Sales and Marketing Management

OCTOBER 15, 2020

Author: Paul Nolan As with everything else in 2020, many B2B companies’ relationships with channel partners, which are critical to their success, have been disrupted. The “surprise and delight” treatment that is widely used to keep internal employees engaged is equally effective with channel partners.

Channels 156

Channels Trade Show Closing Incentives 156

Zoominfo

NOVEMBER 1, 2024

In short, ABM treats individual high-value accounts or collections of good-fit prospect accounts as mini-campaigns, surrounding their buying committees and key influencers with targeted, value-driven marketing assets. ABM software tools tend to have similar capabilities and characteristics. What is Account-Based Marketing Software?

Account Based Marketing 130

Account Based Marketing Account Software Software 130

Connext Digital

OCTOBER 22, 2024

If you haven’t yet embraced it, now is the time to make it the foundation of your marketing campaigns. Here’s why first-party data is a must-have for your holiday marketing campaign success. First-party data refers to data a company collects directly from customers and audiences on its own channels. according to Mailmodo.

Campaigns 52

Campaigns Data Marketing ROI 52

BuzzBoard

SEPTEMBER 22, 2024

The Importance and Key Advantages of Using SMS Marketing Campaigns for Mid-Sized Companies SMS marketing campaigns, tailored specifically for mid-sized companies, provide a focused and effective way to reach consumers. Another game-changing attribute of SMS marketing campaigns is their financial viability.

Campaigns 52

Campaigns Company Marketing Social Media 52

SocialSellinator

AUGUST 28, 2022

In this article, we will discuss ways that you can personalize your social media campaigns for better engagement and more effective results. There are many benefits of personalizing your social media marketing campaigns. Tailoring your message to specific social media channels, or. Perfect Social Media Campaigns.

Social Media 138

Social Media Campaigns Media Strategy 138

MarketJoy

NOVEMBER 13, 2024

Companies that monitor MRR by campaign experience 27% faster profit growth, enabling them to allocate resources more effectively toward high-performing channels. 38% higher sales win rates when sales teams have precise, channel-specific performance data. 27% faster profit growth through targeted channel optimization.

Lead Gen 98

Lead Gen Lead Rank ROI Lead Scoring 98

Act!

APRIL 16, 2024

How then, can your commercial real estate business personalize your marketing campaigns ? The same also applies to social media and your website, among other channels. How can insights from CRM data drive personalized marketing campaigns? These insights can give you a glimpse into where your marketing campaigns are going.

Campaigns 52

Campaigns Real Estate Ideal Customer Profile CRM 52

Act!

APRIL 16, 2024

How then, can your commercial real estate business personalize your marketing campaigns ? The same also applies to social media and your website, among other channels. How can insights from CRM data drive personalized marketing campaigns? These insights can give you a glimpse into where your marketing campaigns are going.

Campaigns 52

Campaigns Real Estate Ideal Customer Profile CRM 52

BuzzBoard

SEPTEMBER 19, 2024

Understanding the Importance of Online Contest Campaigns for Enhancing the Visibility of Mid-Sized Companies In today’s ultra-competitive digital landscape, sales representatives at digital marketing agencies must utilize all crucial strategies to assist their clients, particularly mid-sized businesses, in standing out.

Campaigns 52

Campaigns Company Social Media Ideal Customer Profile 52

Zoominfo

DECEMBER 19, 2018

For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Up first on today’s list is a channel called Social Triggers TV. Up first on today’s list is a channel called Social Triggers TV. Today’s blog post is for you! 4. Koozai.

Channels 220

Channels Marketing Lead Rank Outsourcing Services 220

Zoominfo

NOVEMBER 18, 2024

Personalized Marketing : Targeted visitor insights allow for tailored campaigns and higher engagement. Key Features: Targeted campaigns for professional audiences Content sharing to engage industry professionals Data-driven insights for strategy optimization Learn More about LinkedIn Marketing Solutions 6.

Sales Qualified Lead 130

Sales Qualified Lead Lead Rank Lead Scoring Software 130

SalesFuel

MAY 31, 2024

Here’s what your client should keep in mind when crafting influencer marketing campaigns. Advertisers Stand Out with Pioneering Influencer Marketing Campaigns Don’t Just Target Younger Generations It’s a common misconception that only Gen Zers and millennials are active on social media.

Influencer 52

Influencer Campaigns Advertising Advertising 52

Zoominfo

SEPTEMBER 25, 2019

When most marketers think outbound marketing, they think emails, paid advertising, and other digital campaigns aimed at engaging their target audience. We’ve written at length about how effective those tactics can be — but today, we’re talking about a different type of marketing campaign. For whatever reason, the campaign didn’t work.

Direct Mail 182

Direct Mail Paid Content Campaigns Examples 182

SBI Growth

MARCH 27, 2014

Selecting the right Channel mix is crucial for successful product releases. Having too many channels erodes budget and adds complexity. Complexity delays product launches and campaign timing. Demand Generation CMO Resources CMO New Product Agile marketing DemandGen'

Channels 292

Channels Demand Generation Demand Generation Targets Marketing 292

BuzzBoard

SEPTEMBER 21, 2024

Why Is Creating Video Content Crucial for Mid-sized Client Marketing Campaigns? Video content continues to establish itself as a vital component in mid-sized client marketing campaigns. Finally, once the video is produced, it’s time to plan its distribution meticulously across the necessary online marketing channels.

Campaigns 52

Campaigns Video Marketing Social Media 52

Nutshell

APRIL 11, 2023

Managing data across multiple channels can be tough, and the more channels you have, the more difficult that task becomes. In this blog post, we’re going to cover three of the best ways to manage multiple data channels. Of course, CRMs come with other benefits besides just centralizing information from different data channels.

Channels 62

Channels Data Segment Campaigns 62

Appbuddy

DECEMBER 19, 2022

Plus, email was forced to compete with emerging channels like TikTok and SMS. Let’s take a look at five of this year’s most clickable email campaigns for answers. But they don’t stop there—this newsletter campaign is used to encourage subscribers to expand their knowledge and use of composting in their own homes. .

Campaigns 94

Campaigns Email Marketing Marketing Discount 94

Sales and Marketing Management

MAY 23, 2018

Increasing sales via social media content, campaigns and outreach is really important part of a marketing strategy these days. With some social media channels, Facebook for example, to get your page and business noticed you may need to pay for advertised posts. But how do you convert your social media followers to purchasing customers?

Social Media 233

Social Media Channels Media Advertising 233

SalesFuel

JUNE 24, 2024

But to craft the best campaign possible for your client, it’s critical they match. Does Your Client’s Best Online Campaign Deliver Fantastic ROI? Brand Building = ROI If your client wants to create an online campaign that generates ROI consistently, they need to focus on brand building. Digital Video: 1.7 Paid Social: 1.5

ROI 52

ROI Campaigns Ideal Customer Profile Top of Funnel 52

BuzzBoard

JUNE 7, 2024

To reach the full potential of your client acquisition campaigns, consider implementing these strategies, especially when dealing with small business clients. The second consideration involves evaluating and choosing marketing channels that deliver the best return on investment (ROI).

Campaigns 52

Campaigns Cost per Acquisition Small Business Small Business 52

Zoominfo

JULY 27, 2023

Data supports the initial list building for the accounts you want to include in your ABM campaigns. You might start creating ABM campaigns with simple personalization, such as using the contact’s first name across channels or sending new content that specifically speaks to a challenge they’re facing.

Account Based Marketing 246

Account Based Marketing Scale Data Strategy 246

SBI Growth

FEBRUARY 16, 2017

Today we are going to demonstrate how to capture the attention of customers and prospects with great marketing campaigns. Campaign budgets are limited and these campaigns need to generate revenue. Today’s show provides the definitive guide to campaign planning from.

Campaigns 184

Campaigns Revenue Marketing Prospecting 184

SBI Growth

MARCH 21, 2013

There is a skill gap in knowing how to build & execute marketing campaigns. If you cannot run effective campaigns, you will be hard-pressed to generate leads. There are two steps to effective campaign execution: Planning and Execution. In this post, I'll walk you through the mechanics of Campaign Planning. Newsletter.

Campaigns 319

Campaigns Lead Rank Lead Scoring Leads 319

Zoominfo

OCTOBER 23, 2018

In the B2B world, email marketing continues to be a reliable, revenue-driving channel. If you’re focused on email marketing campaign optimization you’ve come to the right place. In today’s blog post, we’ll explore five modern campaign optimization tips for better email marketing results. Fortunately, there are a few quick fixes.

Email Marketing 183

Email Marketing Campaigns Marketing Discount 183

Sales and Marketing Management

FEBRUARY 2, 2018

That is why it is crucial to know your audience when you’re structuring your multi-channel marketing. Understanding their motivations is paramount in designing an effective multi-channel marketing strategy. Create Personalized Experiences across all Channels. Understand the “Why” Behind the Buy.

Channels 174

Channels Demographics Intent Marketing 174

Zoominfo

OCTOBER 5, 2021

Social Triggers TV Up first on today’s list is a channel called Social Triggers TV. The philosophy behind this channel reads as follows: Smart entrepreneurs who want to thrive in today’s marketplace must master the fields of psychology, marketing, and human behavior. Featured Video: How I Collect (And Organize) Testimonials.

Channels 100

Channels Marketing Outsourcing Services Lead Rank 100