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The Winning Sales Process for Your Startup in 2020

Salesmate

Find out the core problems the targeted buyer personas experience? What will be the benefit of using your product by this buyer personas and how will it solve their problems? Have you identified the target market and created buyer personas? Let’s just say that buyer personas are not limited to B2C companies.

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The Ultimate Lead Generation Guide

LeadFuze

It involves obtaining traffic, getting audience information and nurturing qualified leads that fit your buyer persona. With various tools available, like retargeting and automation systems, you can efficiently deliver timely content that can help with the pain points your leads are experiencing. Image Source: Single Grain.

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Lead Nurturing Strategies for Every Digital Agency

BuzzBoard

Another powerful tool in the lead nurturing process is lead scoring. Consider Single Grain, a California-based digital agency. Personalized outreach plays a critical role in turning leads into paying customers. It fosters an atmosphere where potential customers feel valued and paves the way for open, successful communication.

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46 Bad Ass Sales Podcasts Every Sales Professional Should Follow in 2019

Sales Hacker

B2B marketing experts James Carbary and Jonathan Green interview a business leader on leadership, sales-to-marketing realignment, buyer personas, marketing strategy, and a host of other topics. Learn new tactics and get information about the latest sales tools for small to medium-scale companies. B2B Nation: Smarketing.