Zoominfo

DECEMBER 28, 2020

They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect. And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. When B2B buyers need to solve a problem, they start researching online. Let’s break that down.

Lead Rank 309

Lead Rank Intent Data Closing Buyer Intent 309

Sales Hacker

MARCH 5, 2021

Investing in buyer intent data is one of the best ways to differentiate yourself — now, more than ever. And those that have adapted, now grapple with stronger competition and shifting buyer behavior. And those that have adapted, now grapple with stronger competition and shifting buyer behavior.

Buyer Intent 128

Buyer Intent Intent Data Intent Top of Funnel 128

Lead411

SEPTEMBER 22, 2022

Buyer Intent Best Practices: How to Build a Successful Buyer Intent Process. You know buyer intent is important. So what are the first steps to get the most out of buyer intent data? Separate your Buyer Intent Efforts. Sign Up for a Bombora Buyer Intent Product Tour Here.

Buyer Intent 98

Buyer Intent Intent Buyer Intent Data 98

Zoominfo

SEPTEMBER 22, 2023

There are many types of intent data, and an array of providers. Here’s a breakdown of the key types of intent, and an in-depth exploration of what makes ZoomInfo the top-rated buyer intent provider on G2 , the largest peer-review business software platform in the world. How Do I Know Which Intent Data is Trustworthy?

Intent Data 130

Intent Data Buyer Intent Intent Data 130

Crunchbase

JULY 9, 2021

While pay-per-click ads and cold outreach are popular methods for generating leads — the future of lead generation lies in buyer intent data. Studies show 89% of people rely on research before making a purchase, which qualifies them as a potential buyer. What is buyer intent data?

Buyer Intent 105

Buyer Intent Intent Data Intent Buyer 105

Hubspot Sales

MARCH 30, 2021

Not only do buyers now prefer remote sales interactions, but they're also more than happy to make large purchases online — a trend that has sellers embracing and investing heavily in digital sales and prospecting to keep up. In this post, you’ll learn the differences between first-party intent data and third-party intent data.

Intent Data 111

Intent Data Buyer Intent Intent Top of Funnel 111

Zoominfo

FEBRUARY 18, 2025

By centralizing call data, sales teams gain insights into call effectiveness, prospect engagement, and overall campaign success. ZoomInfo Copilot leverages AI to prioritize accounts, surface key engagement signals, and deliver real-time insights on buyer intent, ensuring reps reach out at the right moment.

Outbound 130

Outbound Software Software Buyer Intent 130

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. This could be you!)

Intent Data 100

Intent Data Buyer Intent Intent Buyer 100

Zoominfo

AUGUST 6, 2024

Email is a cornerstone of today’s go-to-market strategies, but crafting personalized and relevant messages that truly connect with prospects can be a complex and time-consuming task. Copilot also layers in signal data, such as ZoomInfo’s proprietary research and buyer intent data , to make your emails even more timely, relevant, and on-point.

Scale 130

Scale Buyer Intent Intent Data Intent 130

Zoominfo

DECEMBER 15, 2020

Find More Selling Opportunities with Buyer Intent Data. Buyer intent data is digital information collected from the public-facing digital world, such as web page views, downloaded content, and webinar attendance. Our post, “What is Buyer Intent Data? Read more: What is Buyer Intent Data?

B2B 237

B2B Trade Show Intent Data Buyer Intent 237

Zoominfo

FEBRUARY 7, 2025

Static funnels fail to provide these early insights, leaving sellers struggling to meet buyers where they are. Buyers Demand Relevance and Timing Prospecting thats irrelevant or poorly timed can harm deals more than help them. A prospect downloads a competitor comparison chart and begins engaging with high-value case studies.

Top of Funnel 130

Top of Funnel Lead Rank Intent Signal B2B 130

Zoominfo

OCTOBER 28, 2020

ZoomInfo is Launching Streaming Intent For readers unfamiliar with intent data, let’s provide essential context: intent data uncovers buying signals based on online consumption patterns. Its primary purpose is to help companies identify prospects interested in specific topics related to their value propositions.

Intent Data 100

Intent Data Buyer Intent Intent Ideal Customer Profile 100

Zoominfo

MAY 27, 2021

Selling points and promises aside, without fully understanding their prospects (i.e. the particular pain points of each prospect at different parts of the funnel), companies can amass all the data in the world without actually using it to its full potential. The Basics: What Exactly is ZoomInfo Intent? That’d be something.

Intent Data 246

Intent Data Intent Data Top of Funnel 246

Zoominfo

AUGUST 16, 2021

Whether you need to access contact information before a call or meeting, want to sift through a list of companies and employees, review account funding history, or check out the social pages of your key prospects, the ZoomInfo Mobile App has you covered. Check Key Tasks Off Your Prospecting List, On the Go. Why thank you—we agree.

Buyer Intent 49

Buyer Intent Call-back B2B SalesForce 49

Zoominfo

AUGUST 8, 2024

Try these prompts to surface these opportunities in your accounts: What are the top three trends in buyer intent for this account? With 85% of deals won by the first seller to engage with a prospect, responsiveness can mean the difference between a closed deal and a missed opportunity.

Churn 130

Churn Face-to-face How To Buyer Intent 130

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 244

Intent Data Intent Data Intent Signal 244

Zoominfo

JANUARY 29, 2025

Its the engine that powers prospecting, personalization, and pipeline generation. Real-Time Intent Signals : Identify decision-makers actively researching competitors or planning purchases, enabling timely and precise outreach. The Data Problem: Why Traditional GTM Strategies Are Failing Data is at the heart of every GTM strategy.

B2B 130

B2B Intent Signal Scale Marketing 130

Sales Hacker

MAY 13, 2019

Intent data is one of the latest trends when it comes to intelligent marketing and sales prospecting. When used correctly, intent data can alert you when potential customers show strong buying signals. The post How to Leverage Buyer Intent Data in your Current Sales and Marketing Processes appeared first on Sales Hacker.

Intent Data 75

Intent Data Buyer Intent Intent Data 75

MarketJoy

OCTOBER 8, 2024

This article explores how understanding and leveraging buyer intent leads to more effective outbound marketing campaigns and how MarketJoy uses this data to deliver outstanding results! That’s where buyer intent steps in. But how is buyer intent data gathered?

Buyer Intent 52

Buyer Intent Intent Outbound Buyer 52

Zoominfo

NOVEMBER 24, 2020

Many companies these days offer B2B intent data, but, as you can probably guess, not all intent data is created equal. Or rather, not all intent data is relevant to your business needs. Because when it comes to actually being able to leverage intent data to contact prospects as they’re searching, it all comes down to timing.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Hubspot Sales

OCTOBER 4, 2023

Yet, it can actually give us a better understanding of our prospects, making that human connection stronger. Here, I spoke with top sales leaders to learn how to AI to better understand your prospects, lead more effective conversations, and drive more results. How AI Can Help You Better Understand Your Prospects 1.

Prospecting 122

Prospecting Buyer Intent How To Intent 122

DiscoverOrg Sales

AUGUST 7, 2018

Your prospects are out there right now, hunting for a solution to a problem you can solve. The average B2B buyer is 67% of the way through the buyer journey before they ever engage with a salesperson ( SiriusDecisions ). 47% of buyers viewed 3-5 pieces of content before engaging with a sales rep. With intent data, you do.

Intent Data 313

Intent Data Intent Data Lead Rank 313

MarketJoy

MARCH 24, 2025

Simply put, the focus here is to generate prospects interested in what you do so they can be funnelled into the top of the sales funnel and eventually lead to conversion. An MQL is an interested prospect who has taken action , for example, downloading a whitepaper or subscribing to a newsletter.

Lead Generation 52

Lead Generation Sales Qualified Lead Ideal Customer Profile Lead Rank 52

Zoominfo

FEBRUARY 5, 2024

Modern GTM teams build on a foundation of high-quality data, leveraging buyer intent data and other advanced signals to begin their outreach when prospects are ready to learn more. Outbound lead generation is the process of identifying, qualifying, and proactively engaging with prospective customers.

Lead Generation 130

Lead Generation Outbound Lead Rank Sales Qualified Lead 130

DiscoverOrg Sales

JULY 3, 2018

Revive Cold, Dead Prospects. Here are a few ideas to build pipeline with once-and-future prospects: 1. Engage Live, Active Prospects. Buyers are already mid-way through their buying process before they ever engage with a salesperson. See how Intent and Opportunity data can impact your sales pipeline.

Pipeline 192

Pipeline Top of Funnel Buyer Intent Sales Qualified Lead 192

Lead411

MARCH 28, 2024

What is Buyer Intent Data and how can I use it? Understanding the Buyer Intent Data: Buyer intent data is information gathered from many sources that indicates a potential buyer’s interest or willingness to make a purchase.

Buyer Intent 52

Buyer Intent Intent Data Intent Buyer 52

Hubspot Sales

DECEMBER 23, 2022

Effective sales prospecting is a multistep process that requires systematic prospect discovery, qualification, and outreach. In this post, you’ll learn the 19 best sales prospecting tools to help you engage with your ideal prospects. What Is a Sales Prospecting Tool? The Benefits of Sales Prospecting Tools.

Tools 128

Tools Ideal Customer Profile Prospecting Intent Data 128

Crunchbase

APRIL 11, 2023

Prospecting is the process of researching and pursuing potential customers for your business. The most important part of prospecting isn’t simply finding names and emails — it’s the time and effort spent identifying potential customers and making sure that they’re actually a good fit. It’s also known as “cold outreach.”)

Ideal Customer Profile 98

Ideal Customer Profile Closing Prospecting Intent Data 98

Crunchbase

APRIL 11, 2023

Prospecting is the process of researching and pursuing potential customers for your business. The most important part of prospecting isn’t simply finding names and emails — it’s the time and effort spent identifying potential customers and making sure that they’re actually a good fit. It’s also known as “cold outreach.”)

Ideal Customer Profile 98

Ideal Customer Profile Closing Prospecting Intent Data 98

Hubspot Sales

JULY 9, 2018

"Warm calling" means you establish contact with a prospect before sending them an email. Cold calling used to be one of the best -- and only -- prospecting strategies salespeople could use. A good prospecting strategy is: Consistent: It reliably generates new leads. users who fit your ideal buyer profile) and grow your audience.

Cold Calling 112

Cold Calling Prospecting Social Media Strategy 112

Vengreso

JULY 31, 2023

Let’s talk about how you can kick your B2B buyer intent data to the next level, end the guessing game, and turn those UFOs into SQLs. Where We Are: B2B Account-Level Intent Data Up until now, account-level intent data was the best we had. That’s called B2B buyer-level intent data. We don’t need more data.

Buyer Intent 52

Buyer Intent Intent Data Intent B2B 52

Zoominfo

JULY 13, 2021

We acquired Clickagy and launched Streaming and Custom Intent. We launched Workflows to activate market insights, buyer intent, and website activity. Nearly every business function can benefit from the insights surfaced during front line conversations with prospects and customers. Conversation Insights in ZoomInfo Search.

Conversion 70

Conversion Top of Funnel Marketing Lead Rank 70

Zoominfo

OCTOBER 5, 2021

Scenario With website visitor insight software, you can turn anonymous, high-value visits to your website into known accounts with strong first-party buyer intent signals.

Intent Signal 100

Intent Signal Buyer Intent Prospecting Campaigns 100

DiscoverOrg Sales

APRIL 25, 2017

It should reduce time spent prospecting; offer sales development reps (SDRs) an opportunity for smart expansion into new markets; let sales reps identify the 3% of any industry’s target accounts that are active buyers … and a whole lot more. Sales intelligence includes a depth of information that is both accurate and predictive.

Account Based Marketing 241

Account Based Marketing Case Study Data Campaigns 241

Zoominfo

SEPTEMBER 7, 2021

For sales teams on the early edge of digitizing their operations, big data sounded like a way to get every piece of information needed on prospects. For example, popular buyer intent data (also known as buyer signals) pulls from big data to present upticks in online interest in certain topics from potential prospects.

Intent Signal 130

Intent Signal Buyer Intent Intent Data Intent 130

Lead411

NOVEMBER 14, 2024

The Rising Importance of Buyer Intent Data Buyer intent data will play a central role in defining the competitive edge for B2B sales and marketing teams in 2025. As B2B sales and marketing strategies become more complex, waterfall data will become crucial in providing comprehensive insights into prospects.

Trends 52

Trends Data B2B Intent Data 52

Sales and Marketing Management

FEBRUARY 2, 2018

More than that, by identifying the channels prospects are more likely to react to, you can feed them with the exact information they need to convert. Studies show that businesses that understand their audience’s intent get more traffic and revenue than those who stumble in the dark. Buyer Intent Beats Buyer Identity.

Channels 174

Channels Demographics Intent Marketing 174