Remove Buyer Intent Remove Marketing Remove Tools
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5 Ways to Use Buyer Intent Data Tools to Drive Sales

Zoominfo

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. By monitoring key search terms using cookies, you can pinpoint specific online behaviors that signal an intent to make these purchases. Buyer Intent Data Sources.

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Lead Capture Software: Top Tools for Converting Sales Prospects

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Sales team success often hinges on the quantity and quality of leads routed from marketing campaigns and organic channels. Lead capture software is a vital tool that enables companies to identify, collect, and manage potential customer information across various channels.

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How & Why ZoomInfo Relaunched Its B2B Buyer Intent Data Product

Zoominfo

Not just in ZoomInfo’s sales and marketing technology bubble, but everywhere. While it had its shortcomings, ZoomInfo’s legacy intent product was effective and beloved by our customers. It unlocked another dimension in identifying when target buyers were actively in-market for a particular solution.

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Go-to-Market (GTM) AI Has Brought the End of the Conventional B2B Buyer’s Journey

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The sales and marketing go-to-market frameworks weve relied on for decades staples like the funnel, the flywheel, and the buyers journey are fast becoming obsolete or are out the door already. But generative AI tools have empowered them in ways GTM teams can scarcely imagine. Sell Smarter. Win Faster.

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GTM Intelligence: the Next Big Thing in B2B Sales & Marketing

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The world of B2B sales and marketing is at an inflection point. Traditional go-to-market (GTM) strategies, which rely on fragmented systems, are struggling to keep up with the demands of an increasingly competitive, fast-paced market. In fact, research from Salesforce indicates that a staggering 90% of CRM data is incomplete.

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Remote Selling Viewpoints: Sales Intelligence & Buyer Intent Data

SBI

Damien : Sales intelligence and buyer intent data help customers shorten sales cycles, increase win rates, and save time by streamlining research and enabling them to focus on prospects who are actively shopping for what they sell. It was a wake-up call to get good at digital sales and marketing. Are they showing intent to buy?

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How to Recognize and Respond to Buying Signals (and Close More Deals!)

Zoominfo

And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. Your marketing and sales teams need both. Buying signals in marketing are essential for qualifying leads by showing prospective buyers the right content at the perfect time. Let’s break that down.

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