Seismic - Sales Effectiveness

MARCH 26, 2020

At every company, success comes down to the people — each company has internal product experts, a customer point-person, or market specialist. According to the Aberdeen Group: “Companies that optimize the marketing/sales relationship grow revenue 32% faster year-over-year, compared to those without such a relationship.”

Biotechnology 57

Biotechnology Jigsaw Groups Video 57

Hubspot Sales

FEBRUARY 8, 2018

Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Marketing and Advertising: 25%. Professional Training and Coaching: 36%. What is the average email open rate for biotechnology companies? Insurance: 38%. Media: 32%.

Industry 143

Industry Real Estate Outsourcing Services Biotechnology 143

Allego

OCTOBER 9, 2020

In this episode, launch training specialist Courtney Ness shares her experience as a commercial biotech and pharmaceutical trainer. Courtney Ness is the founder of Field Factor Training , which helps biotech and pharmaceutical clients reach their highest level of preparation for product launches. About Adapter’s Advantage.

Pharmaceuticals 71

Pharmaceuticals Face-to-face Biotechnology Journal 71

SBI

JANUARY 9, 2019

In this role, Gary will be responsible for accelerating Qstream’s growth by leading sales globally and will work closely with marketing, product and services so Qstream continues to continuously impact customer goals through its best practice microlearning solution. Rich Lanchantin, Qstream CEO. About Qstream.

Biotechnology 74

Biotechnology Industry Software Software 74

Allego

SEPTEMBER 10, 2024

And they want to engage on their time, not your time,” said a go-to-market executive at a biotechnology company in McKinsey’s report. Train Your Sales Team: Equip your sales team with the skills and knowledge they need to succeed in a digital-first environment. “Today’s buyers are more technically savvy.

Strategy 62

Strategy Biotechnology Sales Qualified Lead Case Study 62

Allego

NOVEMBER 10, 2020

Ness is the founder of Field Factor Training and was recently featured on the Adapter’s Advantage podcast. Once the drug or medical device is ready to hit the market, it’s too late to start planning your sales approach and marketing materials. 2 Train and Iterate Rapidly. But Ness is a living testament—it is possible.

Pharmaceuticals 71

Pharmaceuticals Biotechnology Face-to-face SalesForce 71

Allego

APRIL 18, 2024

In fact, consulting firm McKinsey & Company says, “AI is poised to disrupt marketing and sales in every sector.” By targeting users based on specific behaviors and preferences, AI enhances the efficiency and effectiveness of lead generation campaigns so that marketing efforts are directed toward individuals who are most likely to convert.

Examples 62

Examples Top of Funnel Lead Rank Lead Scoring 62