article thumbnail

Go-to-Market (GTM) AI Has Brought the End of the Conventional B2B Buyer’s Journey

Zoominfo

To succeed, B2B leaders must flip the power dynamic back, reclaiming control through smarter strategies driven by data, signals, and their own use of AI. Why the B2B Buyers Journey No Longer Maps the Path Weve already seen how AI-empowered buyers no longer follow a clean, sequential progression in the buying journey.

article thumbnail

How I Learned I Was a Sales Consulting Imposter

Understanding the Sales Force

Here are ten reasons why I could be an imposter: I stand tall but I’m actually just 5′ 6″ I’m a white collar professional yet I never wear a jacket or tie I have helped B2B sales teams for nearly 40 years but prior to that I sold only B2C I invented and perfected the OMG sales assessments but once I chose to hire a salesperson (..)

Hiring 341
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

B2B Sales Training That Works: 10 Best Practices to Boost Performance

Allego

B2B sales isnt what it used to be. The average B2B buying group now includes 11 active stakeholders , each with their own priorities, concerns, and influence on the final decision. The average B2B buying group now includes 11 active stakeholders , each with their own priorities, concerns, and influence on the final decision.

B2B 62
article thumbnail

Training Incentives Are Vital in the Digital Sales Era

Sales and Marketing Management

Author: Lincoln Smith The modern world asks a lot of B2B business owners. My answer: sales training initiatives. We’re currently in what some might consider the golden age of sales training initiatives. Sales training has grown in importance in the past decade. A closer look at a sales training incentive program.

article thumbnail

Product Sales Training – Transformed for Results

Traditional product sales training doesn’t always work for dispersed sales reps who can’t attend Demo Days or Lunch ‘N Learns. Online on-demand training should be a B2B rep's tool of choice. Deliver training on their laptops, where they need it. Deliver training on their laptops, where they need it.

article thumbnail

B2B Event Marketing Strategy: How to Build a Winning Go-to-Market Plan 

Zoominfo

After 18 years in B2B marketing, Ive seen this song and dance before. And lets face it, most B2B marketing teams didnt exactly have a foolproof plan to ensure ROI. Train your team on engagement tactics, from quick pitches to in-depth demos. Early in my career, events terrified me.

B2B 130
article thumbnail

Should B2B Sales Be A Licensed Profession?

The Pipeline

Many will argue that there is already a good process in place for continuing education in B2B sales. While many of the leading companies do indeed offer training, with many having annual reboots and refreshers, but these serve a purpose that is not always the same as intended by governing bodies. The deficit is, not the supply.

Licensing 269
article thumbnail

Reinforcement: The Key to B2B Sales Rep Training

Will your B2B sales rep training program result in long-lasting sales performance improvement? Download this whitepaper – Training Reinforcement - Critical For B2B Sales Reps – to learn how to strategically develop your B2B sales training reinforcement and maximize sales rep behavior change (and your ROI).

article thumbnail

Top 5 Ways to Drive Sales Rep Productivity

The premium for growth in B2B industries is higher than ever. Training your reps with excellence. The pressure is on for Chief Revenue Officers (CROs) and sales leaders to optimize their revenue engine by achieving consistent rep performance, quarter after quarter.

article thumbnail

Three Simple Ways To Increase ROI From Your Current Sales Process Immediately!

Speaker: Donald Kelly, Founder & Chief Sales Evangelist at The Sales Evangelist LLC

The average B2B sales cycle can take anywhere from 3 to 9 months to close, depending on the complexity of the product or service being sold. How to revamp the way you coach and train salespeople, especially in a virtual selling environment to maximize performance. How in the world are you supposed to survive as a seller?

article thumbnail

7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.